How to choose a serviced office building or business center in Tianhe CBD?

Before choosing, I personally suggest thinking about 1 question-why not rent a traditional office?

Presumably, the problem you will encounter is obvious:

1. The location is good and the price is high, but the location is not good and the cost performance may not be high;

2. The attributes of surrounding enterprises cannot be guaranteed, and the resources that * * * can enjoy need to be effectively developed;

3. Enterprises operate independently, and the cost of property management and personnel operation is high, which brings pressure to the entrepreneurial team;

4. Office space decoration design needs time and material costs, and the variability is not high.

As a start-up team, we thought of a service-oriented office, and combined with our advertised advantages, I summarized several points:

1. Find a temporary office space with superior geographical location for the transition period of enterprise development.

2.*** Enjoy resources such as property management, and effectively save the support costs required for office work.

3. Make use of the advantages of spatial joint relations, expand contacts more quickly and naturally, and develop potential cooperation.

4. Grasp the value-added service of office space, so that team members can have a better office environment and enjoy it.

With so-called worries and expectations, we chose three brands with different characteristics in office space operation for comparison, namely ATLAS Atlas, Lei Gesi Lei Gesi and TEC Texaco Business Center. We will compare the basic geographical location, price positioning, special services, style design and value-added space.

1. Geographical location

All three companies have operating offices in Zhujiang New Town, and the surrounding benefits are basically the same. Atlas is located in Agile Center, and Lei Gesi is located in Zhujiang Building and Bridgette International Building. The two brands are only a few steps away. TEC is located in the East Tower, and the subway is closer to APM Huacheng Avenue Station, so the three companies are neck and neck in geographical position.

2. Price positioning

The price in Lei Gesi is really favorable, and the average cost is between 3000-4500 yuan/month/person. But there are also three independent offices, the cost is 7800 yuan/half a year, and the per capita cost is more than 2000. However, I personally feel that the cost performance is not high, and the specific reasons will be mentioned below.

The business expenses in Germany are 3000-5000 yuan/month/person, including daily operating expenses such as electric property management, optical fiber network, cleaning and front desk. From the perspective of pure business use, the cost performance is good.

The figure is between 3600-5000 yuan/month/person. As far as the three companies are concerned, the per capita cost is really high, but overall it is quite cost-effective. In addition to the service that serviced office should have, the fee also includes the treatment of Club A members, which is different from other brands and deserves further study.

3. Special services

Lei Gesi has a business global membership program, which is divided into blue card (free), gold card (from 230 yuan), platinum card (from 580 yuan) and platinum card upgrade (from 780 yuan). They have different rights to use open/private offices, VIP rooms and cafes. However, there are relatively few Lei Gesi offices in CBD, and only two conference rooms are available in Bridgette International, so I personally think this service is of little significance. In addition, there are business contacts, resuming operations after office disasters and assisting in the establishment of branches.

Texaco Business Center provides free fruit snacks and afternoon tea for all tenants on Fridays. Telephone system and network system services are also relatively high-end, and users with high demand in this area can consider them appropriately.

Atlas has a comparative advantage in property space. It has a three-story operation area, so there are more offices available, and it is open to all tenants, just need to make an appointment in advance. After all, it is also a business that can be rented out.

At the same time, Atlas has restaurants, cafes, indoor golf clubs, fitness workshops and other formats, and enjoys exclusive treatment of Club A members, such as free experience courses. Although the format is expensive, it is also a good choice as an occasional pastime.

4. Style design

Lei Gesi tends to be simple and pragmatic, and the overall tone is business-oriented, mainly dark, and the space is maximized. The height of the building itself is relatively short, which makes the space slightly depressed. However, Bridgette International has the innate advantage of high-rise balcony, which meets the needs of some business people for outdoor rest to some extent.

TEC maintains the consistent top business design style, surrounded by floor-to-ceiling glass, spacious and bright, creating an ergonomic office experience. The overall feeling is really to provide the best and top-level service, which is more suitable for foreign companies and enterprises with rich western culture.

Atlas pays more attention to diversified and modern design style. The theme and elements of seven continents are used in space decoration and use, which makes people change their state and relax at any time, which is also closely related to their own brand positioning. At the same time, the advantages of the property also give it room to play. The 30-storey and 3 1 storey duplex structure design and circular office layout make the whole office area more spacious and bright.

5. Value-added space

ATLAS is a relatively new member of the three brands. According to ATLAS sales introduction, ATLAS is expected to achieve a scale of more than 65,438+000 within three years, with outlets all over the first-tier cities in China. Whether these plans can be realized or not, ATLAS does have certain differentiated advantages in service and operation. The management of light assets and experiential membership service are always close to the market demand, which can really meet the development needs of many startups and enterprises in transition, and it is worth looking forward to.

At the same time, ATLAS has a flexible rental mechanism, allowing you to stay with your bag at any time. If there are special circumstances, you can communicate if you need to withdraw the rent halfway. This point has not been fully realized by other brands at present.

Lei Gesi has established business in 3,000 locations, 900 cities and *** 120 countries, meeting the various office needs of business people from all directions and occupying a leading position in the domestic business field. There are no other major changes in the overall service style, so I'm sure I will stick to the business office experience as an advantage to promote and serve team enterprises that need to set up offices all over the country.

TEC *** has more than 75 commercial centers, covering 265,438+0 prominent CBD areas in major cities in the Asia-Pacific region, and most of its customers are foreign enterprises. It also chooses business districts where foreign companies and well-known foreign brands are concentrated to promote the corresponding industrial integration and development, which is also relatively beneficial to large enterprise teams.

Because the company had a demand for mobile office space before, it specially studied the major service-oriented office brands, but it was only basic information sharing, purely personal and for reference only.