Job Recruitment Website - Property management - Responsibilities of the property marketing manager

Responsibilities of the property marketing manager

The following are the responsibilities of the property marketing manager, please refer to them.

1. Manage and preside over the market work, and formulate specific business development and overall expansion plans according to the company's development strategy to ensure the sustainable development of the company's business;

2. According to the established plan, formulate the implementation plan of market development and promotion, formulate and implement the company's marketing strategy and budget, and ensure effective investment;

3. Maintain good relations with real estate developers, government agencies and the media; Plan and lead the project team to participate in the bidding activities of property management projects to ensure that the company can continuously obtain excellent property management projects;

4. Monitor and analyze competitors' activities and make business adjustments as needed; Understand customers, be familiar with the market, timely and accurately grasp and feedback market information, and constantly look for new project sites;

5. Organize the company's brand planning, ensure that the company's brand image is clear and complete, and ensure the realization of the company's annual sales target and market share target;

6. Visit existing and targeted key customers regularly, review and plan the annual business of key customers, and conduct marketing and market services for key customers;

7. Explain the latest situation of relevant credit customers, manage and supervise the payment of each customer, and eliminate bad debts;

8. Participate in important business negotiations and organize the preparation of relevant materials;

9. Cultivate market professionals and strengthen the company's market team.

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