Times real estate major

In terms of professional knowledge and ability, this major adopts modern distance open education mode, combining theory with practice, so that students can master the professional basic theory and basic professional skills necessary for engaging in property management career through three years of amateur study; Have strong ability to analyze and solve problems, have considerable organizational management and coordination skills, and have the skills to undertake property management positions. Specifically, this major is suitable for the following working groups:

1, residential property management service;

2. Property management of hotels, commercial buildings and office buildings;

3. Property management services of enterprises and institutions;

4. Community planning and property management services;

5. Specific services for real estate development and marketing.

In terms of physical quality, I am healthy and can work energetically.

Second, the length of study and graduation.

Three-year junior college (three-year part-time study) implements a complete credit system. The minimum graduation credit is 76 credits, including 52 credits for compulsory courses, 14 credits for practical links, and no less than 10 credits for elective or limited courses. All the course assessment scores and corresponding credits obtained by students applying for graduation certificates are valid for 8 years after they register for the course for the first time. Students can obtain the required total graduation credits through study, and their ideological and moral qualities meet the requirements after appraisal, and they can obtain the diploma of higher education recognized by the state.

Third, curriculum and teaching management.

Property management specialty is set up according to the urgent demand of market economy and social development for property management talents, aiming at cultivating students' professional knowledge and skills and realizing their post-employment ability. Specialty and specialty courses are highly targeted and practical, focusing on basic knowledge and theory, emphasizing integration of theory with practice, and strengthening professional skills training.

1. The courses in the teaching plan are divided into compulsory courses, elective courses and concentrated practice links, all of which are required to follow the teaching plan of RTVU. Unified compulsory courses are offered by Central Radio and TV University, with unified syllabus, unified teaching materials, unified examinations and unified grading standards. Saving courses, provided by China Central Radio and Television University and Power Saving University; The teaching materials, teaching management and examination of the course are the responsibility of Power Saving University.

2. Formative assessment is arranged for each course, which is jointly organized by Central TV University and Power Saving University. Formative assessment results are included in the total course score. Those who pass the intangible examination are not allowed to take the final exam of this course. The proportion of homework scores in each course to the total score is: writing class 15-20%, and other courses do not exceed 20%. The specific proportion is arranged by the power-saving colleges and universities in the implementation process.

3. Students must be organized to complete experiments, course internships, course internships and other courses with practical links as required. Those who have not completed the course practice or failed the course practice examination will not get the course credit.

4. The centralized internship consists of four parts: professional internship, comprehensive training, graduation internship and graduation homework. Among them, professional practice is arranged for 2 weeks, comprehensive practice is arranged for 4 weeks, graduation practice is arranged for 3 weeks, and graduation homework is arranged for 5 weeks, focusing on cultivating students' ability to solve practical problems by using what they have learned. Professional probation, mainly combined with the contents involved in property management, arranges students to go to property management companies for probation, understands the basic process of property management, and increases perceptual knowledge. Comprehensive training, mainly combined with their majors, arranges students to go to property management companies for comprehensive training in related positions, so as to improve students' practical operation ability in property management. Graduation practice mainly means that students choose an internship topic to engage in a certain aspect of management service work in a property management company before graduation, and further enhance their ability to analyze and solve practical problems by using the theoretical knowledge they have learned. Graduation homework mainly examines students' ability to use what they have learned, analyze and solve practical problems, and CCTV will provide the scope of topics for students' graduation homework. Graduation homework is arranged for 5 weeks, focusing on cultivating students' ability to solve practical problems by comprehensively applying the knowledge and skills they have learned. The topics can be diversified and meet the teaching requirements. The centralized practice link is organized and implemented by the Power Saving University according to the syllabus formulated by the Central TV University. The centralized practice link shall not be exempted from maintenance. This major should arrange a social survey (3 weeks) in combination with graduation homework, so that students can get in touch with social reality and improve their working ability.

Fourthly, teaching mode and teaching media.

Adopt a variety of modern distance teaching technologies to provide learning support services for students' autonomous learning.

Textbooks, audio-visual materials, IP courseware and CAI courseware are the main teaching media, and text textbooks are the basic basis. Provide learning support services through face-to-face tutoring, correspondence tutoring, online teaching, BBS, e-mail, VBI, telephone and two-way video system, live TV teaching and other forms.

Verb (abbreviation for verb) course description

(1) required course

Introduction to Deng Xiaoping Theory.

This course has 2 credits, 36 hours of class time and one semester.

This course is a basic course for all majors in RTVU. Through the study of this course, students can deeply understand the spiritual essence of Deng Xiaoping Theory and master the basic theoretical issues of what socialism is and how to build it. Grasp the essence of socialism and the law of socialist construction, and enhance the consciousness and firmness of implementing the party's basic line of "one center and two basic points"; Set up the ideal of building a Socialism with Chinese characteristics and be determined to serve the reform, opening up and modernization.

The main contents of this course are: the development of the times and the rise of Socialism with Chinese characteristics, Deng Xiaoping's philosophical thought and the party's ideological line, the theory of the primary stage of socialism and the party's major policies at this stage, Deng Xiaoping's contribution to the theory of the essence of socialism, the theory of socialist market economy and the market economy road in China, the development strategy of China's socialist construction, China's modern international environment and opening-up strategy, and socialism must build a high-level spiritual civilization. The key to Socialism with Chinese characteristics's political system reform and democratic political construction, the concept of "one country, two systems" and the strategy of national reunification, the strategy of rejuvenating the country through science and education and the reform and development of higher education lies in the Party.

2. Fundamentals of management science

This course has 5 credits, 90 class hours and one semester.

This course is a professional basic course for property management majors. Through the study of this course, students can master the basic theories and methods of modern management, establish scientific management concepts, and lay the necessary foundation for their further study of professional theoretical courses. The main contents of this course: the basic concepts, knowledge and ideas of management; Basic knowledge of enterprise management; Basic theory and method of forecasting decision; Methods and principles of planning work; Principles and methods of organizing work; Basic theories and methods of leadership and control.

3. Computer application foundation

This course has 4 credits, 72 class hours and one semester.

This course is a professional basic course for property management majors. Through the study of this course, students can master basic computer knowledge, basic concepts and basic operation skills, and take into account the use of practical software and cutting-edge knowledge in the field of computer application, so as to lay a foundation for students to skillfully use computers.

The main contents of the course: the emergence, development and application of computers, the composition of computer systems, computer security knowledge and other basic computer knowledge; Overview of information processing, representation of numbers and characters in computers, Chinese character input method and other computer information processing technologies; Basic usage of DOS operating system; Basic use of WINDOWS operating system; The basic concept of computer network and its access methods. In addition, there are WPS WORD processing system, database management system, Word word processing system and EXCEL electronic report system to select teaching content for local TV universities to choose according to local conditions.

4. Property information management

This course has 6 credits 108, including 54 hours of experiment, course internship and course practice, and is offered for one semester.

This course is a specialized course for property management majors. Through the study of this course, students can master the content, basic theory and basic skills of property management information system, and learn to manage property information by using the information management system platform.

The main content of the course; Overview of property management information system; Theoretical basis of property management system; Technical basis of property management information system; Fundamentals of telecommunication and network; Development and analysis of property management information system: design of property management information system: implementation of property management information system; Application examples of property management information system, etc.

Prerequisite course: Computer Application Foundation

5. Property management fiscal and taxation basis

This course has 4 credits, 72 class hours and one semester.

This course is a specialized course for property management majors. Through the study of this course, students can understand and master the basic knowledge of financial management, taxation and insurance of property management enterprises.

The main contents of this course: an overview of financial management of property management enterprises; Basic accounting of property management; Financing of property management; Asset management of property management enterprises; Cost management of property management enterprises; Property management operating income and profit distribution; Financial report and property management analysis; Financial budget of property management; Property management taxes and fees; Property management insurance.

6. Property management practice

This course has 7 credits, 126 class hours and two semesters. Among them, the first semester is a theoretical course with 72 hours, and the second semester is a practical course (course practice) with 54 hours.

This course is a specialized course for property management majors. Through the study of this course, students can master the basic principles, knowledge and operation of property management, and can initially use the theoretical methods of property management to analyze and solve practical problems in enterprises.

The main contents of this course: the emergence and development of property management; Tasks and basic links of property management; The organization of the property management enterprise; Property management organization and management regulations; Bidding for property management; Pre-property management services; Comprehensive property management services; Quality of property management services; Property management funds and financial management; Human resource management of property management enterprises: community culture of property management community; Modernization of property management.

7. Property management regulations

This course has 3 credits, 54 class hours and one semester.

This course is a specialized course for property management majors. Through the study of this course, students can understand and master the legal knowledge involved in property management and enhance their awareness and ability to manage according to law.

The main contents of this course: an overview of the legal system of property management; Legal relationship of property management; Legal norms of property management; Legal system of property ownership; Legal system of property adjacency; Legal system of property right transaction; Legal system of property management contract; Legal system of owner's autonomy management; Legal responsibility of property management; Property management disputes, litigation and arbitration.

8. Real estate marketing management

This course has 4 credits, 72 class hours and one semester.

This course is a specialized course for property management majors. Through the study of this course, students can master the basic knowledge, marketing strategies and methods of real estate marketing.

The main contents of this course: the category of property marketing management; Analysis of real estate marketing environment; Behavior analysis of buyers; Marketing strategy of real estate products; Market segmentation and positioning strategy of real estate products; Price marketing strategy of real estate products; Marketing channel strategy of material industry; Promotion combination strategy of property products; Property service marketing; Planning and control of real estate marketing.

9. Property equipment and facilities management

This course has 6 credits, 108 class hours, including 36 class hours of internship and practice, one semester.

This course is a specialized course for property management majors. Through the study of this course, students can master the basic knowledge of property equipment and facilities, correctly understand the basic requirements of the use, maintenance and maintenance of equipment and facilities, and lay the foundation for future work.

The main contents of the course: the physical basis of property equipment and facilities; Water supply facilities; Fire fighting facilities; Drainage facilities; Heating and gas supply facilities; Ventilation and air conditioning equipment; Distribution system and electrical equipment; Community intelligence system; System and task of property equipment management.

10. Building structure and maintenance management

This course has 5 credits and 90 hours, including 36 hours of probation and internship, and is offered for one semester.

This course is a specialized course for property management majors. Through the study of this course, students can understand the housing structure, master the basic methods of housing engineering drawings reading and housing maintenance management, and lay the foundation for future work.

The main contents of this course: the mathematical and mechanical basis of building structure; Descriptive geometry foundation; Type of building; Foundations and basements; The structure of walls, columns, beams and plates in the building skeleton; Interior doors, windows, floors, decoration, water and electricity installation and construction; Deformation joints and seismic structures; Building fire protection structure; Basic knowledge of cartography; Construction drawings; Structural construction drawing; Water supply and drainage engineering drawing; Property receiving and measuring; Housing renovation plan management; Maintenance market and maintenance project contracting; Maintenance and construction management; Construction cost management; Building maintenance and protection technology.

(2) Elective courses

1. secretarial management and applied writing

This course has 4 credits, 72 class hours and one semester.

This course is a limited elective course for property management majors. Through the study of this course, students can understand the basic working procedures and requirements of office management, master the theoretical knowledge and methods of common practical writing, and improve their writing ability of applying various stylistic articles in study, work and daily life.

The main contents of this course: the main affairs, workflow and requirements of office management; Characteristics, requirements and skills of modern office management; Official documents (including official documents and business documents); Academic style (including academic style, other scientific research applications and biographies); Applied style of life and study (including letters and reading notes); The applied style of social activities (including speeches and exam-oriented compositions); Writing in other applied styles (including news, finance and economics, legal documents). This course focuses on writing practice training (including composition, discussion and comment).

2. Administration

This course has 5 credits, class hours 108, one semester.

This course is an optional course for property management majors. Through the study of this course, students can initially understand the main theoretical norms and general research methods of administrative management.

The main contents of this course: introduction to administrative management; Administrative environment; The content and basic means of administrative management; The theory, structure and principles of administrative organization; Personnel administrative classification system and China civil servant system: the main content of administrative organ management and its modernization; The position, power and responsibility of administrative leaders; Administrative decision-making system, principles and procedures; Administrative command and control, administrative coordination and communication; The function, principle, implementation and construction of the relationship between public administration and public management; Determination of administrative responsibility; The content and construction of administrative morality; The system and mechanism of administrative supervision; Administrative information and administration, administrative information system and information processing; China's administrative reform.

Prerequisite: management foundation

3. Manpower deployment

This course has 4 credits, 72 class hours and one semester.

This course is an optional course for property management majors. Through the study of this course, students can master the basic knowledge and principles of human resource management, learn how to analyze and solve practical problems with human resource theory, and at the same time, enable students to establish the idea of rational use of human resources.

The main contents of this course are: the development history, meaning, objectives and functions, principles, environment, management and development of human resources; Job analysis of human resources; Human resource planning; Employment and distribution of employees; Staff training and development; Employee performance appraisal; Employee compensation and benefits; Labor relations and employee relations management; Work safety and health of employees; Cost accounting, value and measurement of human resources.

Prerequisite: management foundation

4. Public relations

This course has 4 credits, 72 class hours and one semester.

This course is an optional course for property management majors. Through this course, students can master the basic principles, methods, skills and techniques of public relations.

The main contents of this course: the definition, characteristics and significance of public-private relationship; Theoretical basis of public relations; The basic function of public relations; The meaning of public relations subject, the role of subject image, the shaping, maintenance and development of subject image; The meaning of the object of public relations, public characteristics, steps to determine public relations, and principles to deal with public relations; Basic concepts of public relations means, public relations communication function and public relations communication activities; The guiding ideology of public relations; The implementation process of public relations; Preparations for public relations activities; Public relations implementation in the form of special public relations activities, public relations advertisements, news production, public relations promotion and public relations crisis handling; Public relations etiquette, communication skills, public relations documents and other public relations execution skills; Public relations institutions; Public relations personnel.

5. Community service and management

This course has 3 credits, 54 class hours and one semester.

This course is an optional course for property management majors. Through the study of this course, students can understand and master the basic principles, main contents and requirements of community service management.

The main contents of this course: community profile; Community management; Community planning management; Community construction management; Community environmental sanitation management; Community cultural management; Community population management; Community safety management; Community service management.

6. Community planning and management

This course has 3 credits, 54 class hours and one semester.

This course is an optional course for property management majors. Through the study of this course, students can understand the basic knowledge of property planning, the content and requirements of community planning and management.

The main contents of this course: the basic knowledge of community planning; The content of residential area planning; Planning and design of residential areas; Residential building planning; Public * * * building planning; Road planning of residential areas; Planning of garden green space in residential area: outdoor site planning and environmental sketch; The content of community planning and management; Maintenance and management of building facade; Maintenance and management of outdoor environment.

7. Management psychology

This course has 3 credits, 54 class hours and one semester.

This course is an optional course for property management majors. Through the study of this course, students can understand the basic knowledge of management psychology and master the laws, incentive theories and methods of individual behavior, group behavior, leadership behavior and organizational behavior.

The main contents of this course are: the development of western management theory and management psychology; Individual psychological characteristics and management, individual psychological process and management, demand and management, motivation and management, attitude frustration and its management; Group and group psychology, group norms, pressure, cohesion and decision-making, interpersonal relationship in groups, communication and conflict in groups, basic issues of organizational psychology and management, development of organizational theory, change and development of organizations, basic issues of leadership psychology and management, analysis of leadership behavior and effective contingency theory.

8. Case study of property management

This course has 3 credits, 54 class hours and one semester.

This course is an optional course for property management majors. Through the study of this course, students can enhance their ability to analyze and solve problems, which is helpful to deepen their understanding and mastery of what they have learned.

The main contents of this course: around the relationship between property companies and owners' committees and neighborhood committees; The management, mechanism and strategy of the property management company; Bidding for property management; Brand building of property companies; Property management and real estate development and marketing; Property management fee; Property management disputes; Liability for negligence in property management; Property management and maintenance, property management environment construction, intelligent housing and other issues, introduce typical cases and do some analysis.

9. Contract management

This course has 2 credits, 36 class hours and one semester.

This course is an optional course for property management majors. Through the study of this course, students can master the basic knowledge of contract and lay the foundation for engaging in property management practice.

The main content of this course; The concept and function of economic contract; The terms of an economic contract; The establishment and termination of the contract; Rights and obligations of both parties; Signing and management of property management contracts such as lease contracts and entrustment contracts; Performance of property management contract and settlement of disputes.

10. Property appraisal

This course has 3 credits, 54 class hours and one semester.

This course is an optional course for property management majors. Through the study of this course, students can master the basic theories, principles and methods of property appraisal.

The main contents of this course: the basic theories of property valuation, such as property right theory, market theory, price theory and location theory; Basic principles of property valuation; Three basic methods of property evaluation, such as comparison method, income method and cost method, and the commonly used method of property evaluation (hypothetical development method); Property valuation procedures; Land price evaluation; Residential real estate appraisal; Commercial real estate appraisal; Industrial real estate appraisal; Other real estate appraisal.

1 1. Commercial property management

This course has 3 credits, 54 class hours and one semester.

This course is an optional course for property management majors. Through the study of this course, students can master the types, modes and contents of commercial property management, and master the basic knowledge and requirements of various commercial property management.

The main contents of this course are: the types, modes and contents of commercial property management, the selection and evaluation of property management enterprises; Property leasing; Overview of office building, requirements and contents of office building management, basic management of office building, service and marketing management of office building, management mode and organizational structure of office building; Overview of retail commercial property, shopping center and its management, retail commercial property management; Overview of wholesale industry, property forms and characteristics of wholesale industry, property management of wholesale industry; Hotel overview, hotel property management model, hotel management contract; General situation of clubhouse, management strategy, publicity strategy, price strategy, promotion of members of residential clubhouse; The development of convention and exhibition industry, the types of convention and exhibition properties, and the content of property management of convention and exhibition center; Commercial property equipment management; Safety and fire control management of commercial property.