Introduction of Mandy Square Project

Shaanxi Wentou is a large-scale state-owned cultural enterprise established in Shaanxi Province and the largest provincial-level cultural industry investment company in China.

2. Project location

Mandy Art Mall is located in Qujiang business district. South to Yannan Road and east to Ci 'en East Road. It is the core area of Datang city that never sleeps. Surrounded by Xi 'an's top luxury residential area, it is located in the middle of 4A scenic spots in two countries, Big Wild Goose Pagoda and Datang Furong Garden, and its geographical position is unique and cannot be copied. Project planning and design of American A&: S Han Shi International is meticulously built, and the facade design of the building follows the high-grade and steady facade effect, using natural stone and glass curtain walls, with steady gray-black as the main color, which makes the whole building look calm and atmospheric. And pay attention to the combination with China's national conditions, and integrate high-tech, brand-new ideas such as green ecology and environmental awareness into the project design, injecting many novel highlights into the project.

3. Project quantity

Mandy Art Mall covers a total area of 35.48 mu, with a total construction area of 76,000 square meters and a commercial area of 36,800 square meters. The commercial part is divided into two floors: the first floor building area13500m2, the first floor building area11300m2 and the second floor building area 16544. The ground commercial part fully considers the streamline of customers' activities and adopts the design of internal and external double channels, so the internal layout of the business is neat, with no dead angle, the column spacing is 8.4 meters, the height is 5 meters, and the local area can reach 6 meters, which is beneficial to division, easy to use, convenient for space combination and larger use space. The inner underground second floor is a fully underground parking lot with 380 parking spaces, which ensures the smooth driving of customers coming here.

4. Property status

Mandy's square capacitance is 9000KVA. Indoor central air conditioning, the power is about 800KW. * * * There are 10 escalators, two sightseeing elevators and a cargo elevator, which are convenient for customers and merchants to carry goods up and down, and the customer mobility is good.

5. Project positioning

The project is dedicated to building the first art shopping center in the west. As an important part of Qujiang business district, the only high-end business district in Xi 'an, Datang City that Never Sleeps occupies a unique core position in Qujiang. The format planning of the project mainly covers urban exhibition halls, high-end theme restaurants, designer brands, art exhibitions and transactions, theme life houses, image studios, coffee desserts, specialty stores and other multicultural, artistic and commercial forms. Mandy Art Mall takes the lead in integrating art appreciation, cultural experience and life leisure. Based on Xi 'an's rich cultural heritage and in line with international art trends, it has built a brand-new platform for the public to perceive art and taste life.

Art and culture group

Xi 'an International Cultural and Art Bonded Functional Zone: It is a special customs supervision area with the highest degree of openness, the most preferential policies and the most complete functions. It is a cultural industry development platform integrating cultural trade, cultural exchange and cultural processing. Xi 'an International Culture and Art Bonded Functional Zone carries out four types of business: exhibition enterprises display automobiles, wine, books, movies and works of art; Cultural storage-building an art warehouse, keeping cultural works of art, and storing film and television equipment and films; Cultural processing-processing and repairing cultural and artistic works, data storage, media production and creative design of cultural products; Cultural transactions-free storage of works of art by radio, film and television, press and publication enterprises in China, overseas auction of works of art, overseas copyright acquisition and selection.

Qinfeng Yayun Wenchuang Art Flagship Store: Qin Feng Yayun Culture and Art Flagship Store, as the first brand image store of Shaanxi Cultural Relics Imitation Development Co., Ltd., is a strong support for building the brand of Shaanxi Cultural Imitation Company and the first choice brand to lead cultural and artistic products and modern fashion life quality. It advocates "cultural creativity and quality life", deals in all kinds of cultural works of art and creative derivatives, and creates the concept of quality life.

Xi Contemporary Art Museum: It is an urban public cultural activity space integrating art exhibition, collection, research, exchange, auction and education. Xi Museum of Contemporary Art will take traditional art as the cornerstone, promote the development of contemporary art as the core, and focus on international and domestic art exchanges to build a world-oriented platform for art exchanges, exhibitions and academic research. Xi 'an Contemporary Art Museum will strive to develop art exhibitions with a more open and diversified vision, break through the limitations of the museum's physical space, let the lifestyle and behavior of art and culture affect the changes of contemporary people's lives and values, and truly realize the historical mission of museum public education.

Bug Image Studio: Bug is one of the top ten digital photographers in China, the winner of 201"Zeiss Special Award", the special photographer of Sino-French cultural exchange on 20 12, the first specially invited photographer from China in the 3rd Deauville International Photography Festival, and the artistic director of Xi 'an Bug Image Agency. She is good at the secondary production of post-capture agent images. Her works have beautiful style, bright colors and strong appreciation, and can show a delicate, profound and unique perspective with the unique sensitivity of women.

Cultural experience cluster

Cool bella children's vocational education experience base, the first children's vocational experience hall in Xi 'an: Hunan cool bella Happy City Management Co., Ltd. is an international chain enterprise with creative culture as the core and integrating teenagers' cognitive experience, brand promotion and business cluster. "cool bella-China Youth Experience Education Base" takes "innovating education mode, enriching social experience, guiding healthy life and establishing correct ideals" as its own responsibility, and pays attention to cultivating children's practical abilities such as creativity, experience, interest and challenge. It is a place for children's professional experience that emphasizes the cultivation of creativity and self-confidence, and creates a "fairy tale city, knowledge city, amusement city, dream city and experience city". At present, cool bella has opened China Youth Experience Education Bases in Changsha and Shanghai, becoming the leader of domestic children's professional experience halls.

Microfilm Experience Hall: The main functions of Microfilm Experience Hall include microfilm shooting training center, microfilm screening hall and microfilm interior shooting venue. The novel format and strong cultural theme provide a high-quality platform for film lovers to learn, communicate and show.

JEEPSUV Experience Hall: JEEP is a well-known American automobile brand and enjoys a high reputation all over the world. At present, 4S has more than 200 stores in China. The main functions of the SUV Experience Hall are the display of JEEP series cars, the sales of extended products, and the display of corporate history and culture, providing a communication platform for JEEP and off-road vehicle enthusiasts.

DIY pastry experience store: Fresh food is the favorite of modern people and has become a fashion life trend. DIY pastry experience store is a new experience model of pastry shop, which combines the traditional business model with DIY and gives the word "pastry" a new connotation. Diet should be a kind of enjoyment. DIY pastry experience store can make people find a sense of belonging and feel moved by food. The feeling of "another home" comes from being moved by a sense of belonging.

Life and leisure cluster

World Cuisine: It is a blend of Korean, Japanese, Thai, Italian, Taiwan Province and other countries and regions. Chefs and managers are locals, and exotic dishes are authentic.

Cat excrement coffee and Pacific coffee: both are well-known popular coffee brands in China.

Taro Fairy, Biord Sushi and Dome Shop: famous dim sum shops in Taiwan Province Province and Europe.

Shaanxi special cuisine: standard Shaanxi cuisine, which will carry forward Shaanxi's food culture.

Mandy Art Mall is creating a brand-new business model, that is, paying attention to experiential consumption, meeting consumers' spiritual needs for a higher level of life, releasing consumers' cultural tension and enhancing the cultural connotation of regional commerce. At present, Mandy Art Mall is actively contacting businesses such as cultural experience, preschool education institutions, special catering and coffee desserts.

6. Consumer support

Relying on the profound historical background, the project will build the first art life center in the west. The project radiates Qujiang business circle, covering the tourist crowd of Big Wild Goose Pagoda, Qujiang life circle and the business circle of the city that never sleeps, forming a core business project supported by over one million high-end consumption. The commercial atmosphere of Qujiang New District is becoming more and more mature: the commercial volume built, under construction and planned in the region will exceed 6,543,800 square meters. In the next 3-5 years, Qujiang commerce will be in the stage of concentrated explosion, and the business circle will be gradually formed and improved.

There are more than 70 commercial housing projects in Qujiang and its surrounding areas, with a total construction area of over 8 million square meters and a consumption population of over 500,000, with huge consumption potential. The famous scenic spots Qujiang, Datang, the city that never sleeps and the Big Wild Goose Pagoda receive 65,438+10,000 domestic and foreign tourists every day. The Big Wild Goose Pagoda alone receives more than 20 million tourists every year, and the number of overseas tourists can reach more than 800,000. There is no doubt about the spending power of this area.

Mandy Art Mall has entered the countdown to its opening, and people from all walks of life are welcome to visit.