How long do you usually rent a long-term apartment?

Usually it can be rented for three to five years. "Long-term rental apartment", also known as "white-collar apartment" and "single shared apartment", is a new industry in the real estate market. It rents out the owner's house, carries out renovation, completes furniture and household appliances, and rents them out to people in need in the form of single rooms.

Long-term rental apartment profit model

1, rent difference+decoration investment premium The difference between the wholesale price rented from the owner and the total "retail price" of a single room is the main source of profit for most low-end long-term rental apartments. It mainly includes two parts: one is the whole set of lease-in, and the premium is realized through lease-out; The second is to increase the number of rooms by dividing the carriages to achieve additional benefits. At the same time, the company will simply decorate the rented house to realize the increase of rental price. The representative enterprises adopting this model are comfortable.

2. Ecological Community+Value-added Services Long-term rental apartment operators can expand the service radius, integrate third-party high-quality resources or start their own businesses, improve the user experience by creating an ecosystem of "apartment+service", "apartment+health" and "apartment+training", and then realize profits through derivative products. For example, the property fee charged by Magic to tenants is about 200 ~ 300 yuan per room per month, which is slightly higher than that of ordinary houses. The cost of value-added services is mainly reflected in its high-end products, such as car rental service, indoor cleaning, clothes cleaning, commodity purchasing and other additional services.

3. Rent first and then sell, aiming at obtaining customers and business collaboration. Vanke is the representative of this profit model. Vanke once launched the activity of "rent against house payment, house payment against rent" in Chongqing. From the slogan of the activity, it can be clearly found that the core of this model is to rent first and then sell. The essence of the company is not to make profits by apartment rent, but to obtain potential customer resources through apartment lease and drive its own real estate sales.

4. The profit model of asset acquisition+holding operation is very similar to the typical apartment REITs model in the United States. With the help of real estate funds, through capital operation, the property can be acquired, leased or transformed, and then the third-party apartment management company is responsible for the rental operation management of the property. On the one hand, we can get the income from asset appreciation, on the other hand, we can also get the operating income. The representative of this profit model is the deep cooperation between Safran Real Estate Fund and new apartments. Safran uses the real estate fund to purchase the lease right of the house, and entrusts the new apartment to carry out the house lease and management business, so as to realize the complementary resources of the two.