What kind of villa is good?

First, villas are not "townhouses". A good villa should have a good environment. This has three meanings. First, the development of villa community must have a good environment, sufficient green area and rich landscape content; The second is that the villa should have enough floor space. Some people say that the most proud thing about living in a villa is "going from heaven to earth", so this "land" must of course have a certain scope. Buying a villa is not only about buying the actual construction area, but also about buying a garden, environment and private living space.

A good environment also means a higher level, that is, the architectural style of the villa and the planning style of the community can match the surrounding environment. Developed countries in Europe and America attach great importance to the coordination between architecture and natural environment, and architecture itself can often become an organic part of the environment, instead of being like an "airborne soldier". It's hard to do this. In the past two years, European and North American styles have prevailed in Shanghai villas. Last year, there was a Spanish style different from the general European style, and the developers tried the new Asian style and the Nordic wood structure style. But in fact, influenced by the planning restrictions and developers' ideas, it is not easy for many projects to create their own styles and characteristics in their own communities, and it is rare to meet the regional environmental characteristics.

Second, with a good environment, villas should be managed well. After all, it is not realistic to buy land and build villas in Shanghai. Most people who want to buy a villa still have to find a developer. A large number of villas in the same community naturally involve property management. If the quality of a good villa property in the first two years after delivery mainly depends on the developer, then whether this quality can be maintained depends on the level of property management. This is why we can see that many villas developed in the early 1990s in Hongqiao still have high rental returns, while the investment value of some newly-built villas in the suburbs drops rapidly after delivery. Here's an example. If the "Lvbao Garden" villa in Pudong is not outstanding from the first measure mentioned just now, then the reason why it can keep the price of the surrounding buildings for sale nearly double and the occupancy rate of 100% for many years is inseparable from its standardized property management system and high-quality property management level. Of course, good management needs not only a good "housekeeper"-a property management company, but also the quality of the owners themselves. Forward-looking developers will make an in-depth analysis of the customer-oriented future at the beginning of project development, lock in high-quality target buyers through media promotion channels and marketing strategies, and plan ahead for the long-term quality of the property.

Third, a good villa building should be a work of art, or at least a masterpiece of architecture. People often say that architecture is an art. Obviously, a good work of art can't just stay on concepts and drawings, and will eventually become a finely crafted finished product. The villa is the same. The design style is good and the room layout is good. Only through strict construction quality can it be guaranteed that it will not become a flawed "handicraft". I want to mention the problem of decoration here. At present, we can see that many villas located in high-grade properties are delivered in rough houses, which we feel is a bit misleading. In most European and American countries, it is unthinkable to sell a house without decoration. Even in Shanghai, careful observation reveals that the best villa properties are finely decorated. This is not surprising. As a work of art, villas certainly show their value to buyers through every link and even every detail. On the other hand, it is hard for us to imagine that in a "luxury villa" project, some buildings already have owners living and living, and some still have decoration workers and materials coming in and out, not to mention enduring all kinds of noise from decoration construction. ...

In short, after several years of development, Shanghai villa products have made great progress than when they started, but the truly high-quality projects are still limited. As an internationally renowned real estate consulting company, we also hope to help developers develop more high-quality villas in the next few years through our own efforts!