720 days for commercial buyers.

Nowadays, Xie Ming (pseudonym) doesn't have much trouble talking about the only 50-year-old property right enterprise in Beijing. As the victim of the "March 26th" commercial purchase restriction order, Xie Ming, who bought a commercial house on 20 16, experienced many twists and turns, and took March 26th, 20 17 as the node, showing several completely different mentalities. In the past year, Xie Ming began to look at the changes in the commercial market with a normal heart. In his own words, he will live in peace with his own small-sized commercial housing until he meets Beijing's housing purchase qualification and has a strong ability to pay. Whether the old ones can be exchanged for new ones in the future depends to a great extent on the conditional relaxation of commercial housing control policies. As for how long this day will come, Xie Ming said with a smile, "All we can do is wait".

Before the purchase restriction:

Buy buy's low total price, unlimited attraction.

"The sparrow is small and complete." Xie Ming described the commercial real estate in his hand. At present, I live in this 27-square-meter small-sized commercial product bought from June 2065438+2006. In an interview with beijing business today Today, Xie Ming bluntly said, "The low total price of commercial housing and unlimited purchase were the main reasons that affected my original purchase decision".

Xie Ming's so-called "commercial housing" is actually not an accurate term for real estate products. In the nature of land, this kind of real estate originally belonged to commercial real estate, but it was actually packaged into housing for sale by developers. Unlike the 70-year-old house, you can't settle down, and you can't have a school district. However, due to its relatively low unit price, superior location and low purchase threshold of commercial housing, it has always attracted the attention of a large number of customers who just need it. However, the term "commercial housing" was deliberately diluted and corrected to "commercial projects" or "commercial housing".

It is understood that the commercial project is located near Nanfaxin subway station in Shunyi District, because it caught up with the first push after the opening of the first phase, and the transaction price was about 26,000 yuan/square meter, compared with the highest point of the project market of 40,000 yuan/square meter, the discount per square meter was nearly 1.4 million yuan.

Xie Ming told beijing business today Today that when buying a house, the Beijing commercial office market was in a booming state. Small-sized commercial office products not only attract small and micro enterprises that have not yet met Beijing's housing purchase qualification and have real office needs, but also attract a large number of investors, who are divided into pure investment and indirect investment. The former used bank leverage to realize multiple houses, and made up his mind to sell the houses in reverse once the real estate increased in value, so as to repay the loans of the houses purchased in the same period until all the value-added houses were sold. The latter is a group that has a house at home, but still has "spare money" on hand for real estate investment, and generally does not rely too much on leverage to buy a house.

"700,000 yuan to buy a 27-square-meter small-sized commercial house to achieve stable living in Beijing, I think Beipiao is not a loss for me. Compared with the length of property rights and whether it is settled or not, to be honest, having a stable house for self-occupation is what I just need. " Although I know the difference between commercial real estate and ordinary houses, I feel a sense of belonging and satisfaction in my small family, which still makes Xie Ming feel inexplicably at ease.

At the time of purchase:

Worried about the difficulty of not going back.

After buying a house in Xie Ming for more than half a year, he was caught off guard by the sudden change of wind direction in the commercial market. At first, his satisfaction with owning a house began to be more dispelled by concerns that it would be more difficult to re-trade commercial real estate in the future. The root of Xie Ming's anxiety lies in the Announcement on Further Strengthening the Management of Commercial and Office Projects (hereinafter referred to as the "3.26" commercial purchase restriction order) issued by the Beijing Municipal Commission of Housing and Urban-Rural Development and other five departments on March 26, 2007.

The "3 26" purchase restriction order for commercial projects has made unprecedented strict requirements in planning purposes, sales targets, housing qualifications, credit supervision and many other aspects. For a time, it was widely rumored inside and outside the industry that "commercial projects will fall in volume and price".

In Xie Ming's view, the qualification of the re-transaction object and the increase of the payment threshold that does not support the loan have almost blocked his "back road" for selling the property in the future. Among the owners who have joined the house purchase, many owners will get together from time to time to discuss whether to return a house after the purchase restriction takes effect, and even colleagues around Xie Ming have taken pains to give him advice on how to return a house.

"To be honest, when the' 3 26' commercial purchase restriction first came out, my head was a little fuzzy. Although I heard rumors about regulation as early as six months before the New Deal landed, it still takes time to buffer when it is actually implemented. " Xie Mingru described the psychological state after knowing that the business was restricted.

After one year of purchase restriction:

The helplessness of living or renting a house.

The total price is low and the cost performance is high at first. These two considerations finally prevailed in Xie Ming's "check-out brainstorming", and he finally chose to leave this commercial real estate. Soon after, by mid-August of 2065438+2008, Xie Ming took over the house with most of the owners. At this time, it has been a year and a half since the "March 26" New Deal.

Due to the strict restrictions on the conditions of buyers of commercial projects, the commercial market in Beijing has been frozen at this time, which is reflected in the specific signing volume of commercial projects, and the transaction situation can be described as "bleak" compared with the heyday. Statistics released by the Central Plains Real Estate Research Center show that there are 3,589 commercial projects in Beijing, down 94.6% from last year. The market transaction structure is basically concentrated in a few commercial apartments in Tongzhou that meet the regulatory policies.

Xie Ming also felt this change. During the one-year period when the purchase of commercial products was restricted, the sales progress of commercial products in our own community dropped significantly, almost at a standstill. Some owners in the owner group began to regret that they could not insist on checking out at that time, but more owners chose to accept the reality, no longer use their houses for their own occupation, and began to hang them on the listing information publishing platform to attract recipients or tenants.

In fact, most commercial projects in the same period had a hard time. Taking Beijing Pixel, a well-known commercial project in Beijing, as an example, not only did the number of contracts drop sharply, but the average monthly transaction volume dropped from the previous three digits to double digits, and there was also an intermediary "withdrawal tide" around the project. Beijing business today reporter found today that when the transaction was hot, there were nearly 20 intermediary companies near Beijing Pixel. After the first anniversary of the purchase restriction, there are only two intermediary stores around.

"The only thing that makes our owners feel gratified is that although the listed houses are difficult to sell, because the project is close to the subway, the price/performance ratio of small units is relatively high, so the rental/sales ratio is still considerable." According to Xie Ming, the current monthly rental income of 27 square meters of commercial housing is about 3,000-3,500 yuan.

Second anniversary of purchase restriction:

Look at the policy and hope for deregulation.

Now, the second anniversary of the restriction on the purchase of commercial projects is coming, and Xie Ming's attitude towards China's commercial real estate is becoming more and more peaceful. From not checking out the house at the beginning to how and when to sell the house later, now the buyers of commercial housing like Xie Ming begin to hope that the policy of commercial housing can be relaxed conditionally, and Xie Ming even laughs, and then there is only "waiting".

Kuang Jianfeng, co-founder of Good Rent and director of Good Rent Data Research Center, pointed out that the "3.26" commercial purchase restriction made the transaction in the commercial market almost drop to freezing point in recent years, which was a great blow to the pure investment buyers. Most of them are faced with the dilemma of not living in their own houses, but it is difficult to find a buyer to take over. At this stage, they can only relieve the pressure by renting a house. "Whether it sells well or not may depend on lifting the ban on listing one day or looking for other exit ways."

Jaco, chief analyst of 58 Anjuke Real Estate Research Institute, made a series of analysis on beijing business today reporters from the dimension of online popularity of commercial projects. Jaco pointed out that from the data of Anjuke Online, the attention of commercial property houses has not changed significantly recently. Because commercial housing in many cities can't emphasize the residential property at present, the release of housing and the attention of users have been at a relatively low level since last year. At present, the city with a big change in online traffic is Guangzhou, and the traffic in February increased by more than 50% compared with last year. The specific reason is that Guangzhou issued a policy at the end of 20 18, clearly stating that commercial and service houses of real estate projects sold before March 30, 20 17 will no longer be restricted.

Jaco believes that the rent of commercial housing in first-tier cities is slightly lower than that of houses of the same grade in the same lot. The reason is that the commercial standard of water, electricity and coal cost and the existence of internal office are two major factors affecting leasing, but the rent of commercial housing operated by some long-term rental apartments is relatively high. However, Jaco also pointed out that it is difficult for the market to improve greatly, whether it is trading or leasing, without adjusting the regulation policies of commercial projects.

Another real estate analyst who did not want to be named revealed that because of the optimization and upgrading of population policy and industrial structure, there is no possibility of lifting the ban on commercial projects in the short term.

"Let's take it one step at a time. Whether the policy has changed can only be proved by time. " Xie Ming said quietly. Another owner said that he was satisfied with the current rental income, would not sell commercial housing at a loss, and would look for the best opportunity to "trade in the old for the new" when the market turned better.

Beijing business today reporter Meng Ronglei