Chen Jun, Senior Executive of Greenland Group (discussing the development strategy and future planning of Greenland Group)

Greenland Group is one of the leading comprehensive real estate enterprises in China, which was established in 1992 and headquartered in Shanghai. Greenland Group has been committed to building a high-quality, high-grade and high-value urban complex, involving real estate development, property management, urban operation, financial investment and other fields. Recently, Chen Jun, an executive of Greenland Group, accepted an exclusive interview with this website and shared his plans and strategies for the future development of Greenland Group.

The Development Course of Greenland Group

Greenland Group has been established for nearly 30 years, and has experienced the development process from small to large and from weak to strong. Chen Jun said that the success of Greenland Group is inseparable from its keen insight into the market and deep understanding of the future. In the past few years, Greenland Group has actively deployed in all parts of the country, continuously launched high-quality projects, and strengthened cooperation with well-known enterprises at home and abroad to expand its business scope in the fields of finance, science and technology and culture.

Future planning of Greenland Group

Chen Jun said that the future development of Greenland Group will closely focus on the core concept of "urban complex". He believes that urban complex is the trend of future urban development and the core competitiveness of Greenland Group. In the future, Greenland Group will continue to strengthen its business expansion in real estate, property management, urban operation, financial investment and other fields, and at the same time increase investment in science and technology and culture to provide more innovation and wisdom for the construction of urban complexes.

The Development Strategy of Greenland Group

Chen Jun said that the development strategy of Greenland Group mainly includes the following aspects:

First, deepen the domestic market.

Greenland Group will continue to increase its investment and layout in the domestic market and further consolidate and expand its leading position in the domestic market. At the same time, Greenland Group will strengthen cooperation with governments and enterprises all over China to build a better city.

Second, expand overseas markets.

Greenland Group will continue to strengthen cooperation with internationally renowned enterprises and expand overseas markets. At present, Greenland Group has carried out business in the United States, Australia, New Zealand and other countries and regions, and achieved good results.

Third, strengthen investment in science, technology and culture.

Greenland Group will increase investment in science, technology and culture, and promote the intelligent, digital and cultural construction of urban complexes. At the same time, Greenland Group will also strengthen cooperation with well-known scientific and cultural enterprises at home and abroad to jointly explore the future development of urban complexes.