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What projects do property companies rely on to make profits?
One is public service fee income, usually called property management fee;
There are two ways to charge property management fees: "contract system" and "contract fee system" The contract responsibility system refers to the way that the owner pays a fixed property service fee to the property management enterprise, and the property management enterprise enjoys or bears the surplus or loss. The contract responsibility system means that the property management enterprise charges according to the property management charging standard agreed by both parties, regardless of the management quality and operating profit, it is borne by the property management enterprise and has nothing to do with the owner. The contract gratuity system refers to the method of charging property services by paying the contract gratuity to the property management enterprise according to the agreed proportion or amount from the property service funds received in advance, and the rest is used for the expenses agreed in the property service contract, and the balance or insufficient part is enjoyed or borne by the owner. ? The property management enterprise shall collect the basic expenses in advance according to the budget determined by both parties through consultation, and make final accounts after the end of a fiscal year, and refund more and make up less to the owners. In this mode, the property management enterprise only takes the part of the remuneration agreed by the owner in advance (the remuneration can be set in advance to extract the proportion or fixed amount).
The second is the comprehensive diversified income provided by the property company.
The diversified businesses here include: media resource management, venue resource management, operating property and other businesses. The development and operation of media resources include fixed regional media operations such as frames, digital, electronic screens, light boxes, street signs, gates, outdoor, billboards, elevator doors, interior walls, and temporary media operations such as banners, posters and leaflets. The development and management of site resources include: site management inside and outside the community, such as exhibitions, long-term operation of fixed areas, such as silver kiosks, ATMs, yogurt machines, logistics cabinets, water dispensers, etc. Operating properties, including warehouses and facades, are responsible for the operation and management of stadiums, swimming pools, clubs and entertainment facilities.
Three, the property company to provide paid service management (value-added service fee income).
Including but not limited to house maintenance, housekeeping, express delivery, house trading agent, milk delivery, children's transportation, interior decoration, printing and business services.
At present, the main profit sources of most property management companies in China are property management fees and diversified business income, but the government price department usually gives a pricing or guidance price for the collection of property management fees, which is the price accepted by the owners or owners' meeting. When the property management fee of a property management area is determined, the income of the property management fee basically becomes a fixed value. Therefore, the property management fee is basically within the control range, which limits the profit rate (for example, the highest profit rate of property management in general residential quarters is about 10%), so it is impossible for property companies to obtain high profits from property management fees. At the same time, many property companies set up value-added services to make up for the lack of profits. However, due to the limitation of its own resources, ability and personnel quality, low service level (mainly labor-intensive) and few service items, the profit margin of value-added services has not been fully tapped by property management companies. As the end of the real estate industry chain, 80% of the property management companies are at a loss due to the simple profit model, single channel and rising labor costs.
(The above answers were published on 20 17-04-28. Please refer to the actual situation for the current purchase policy. )
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