Market Status of Serviced Apartment

It is understood that at present, serviced apartments have become a leader in the property market, but the times are always advancing, and in the future demand, they will tend to be more refined. In order to maintain this favored state, serviced apartments must be improved in the following aspects, because these difficulties and deficiencies are enough to trip it up.

As far as products and markets are concerned, first, the number of homogenized products is increasing year by year, which leads to increasingly fierce competition. Secondly, the development and construction of urban elites did not consider the later operation, and they did not have the conditions for legal operation procedures in terms of fire protection facilities, which reduced the competitiveness of Millennium Longyuan serviced apartment. At the same time, because there is no independent door, customers have to walk through the door of the community, which has caused the contradiction between hotel management and property management. Secondly, the supporting facilities are not perfect. As a necessary serviced apartment, coffee shop, laundry room, restaurant, business center, entertainment center and other projects are not successful. Finally, the proper division of investment owners and owner-occupiers was not considered when selling houses, which led to increasingly prominent management contradictions in the later period. For example, the owner has a hemiplegic old man who stays in the hall in a wheelchair almost every day in summer. Another example is that the owner keeps a pet, which has aroused the resentment of the residents. For these phenomena, the property management company can only persuade but cannot take compulsory measures, which has a negative impact on the quality of apartments.

As far as services are concerned, the employees of serviced apartments are all composed of excellent security guards and cleaners from property companies. They have not experienced the actual hotel service and can only provide hotel-style services. There is a big gap between the service level and the hotel.

As far as the system and mechanism are concerned, serviced apartments are part of the community. Because of its small scale, its operating income can't meet the salary expenses of enough hotel operators. At the same time, because a considerable number of owners live in apartments, all the service providers can only be employees of property companies, which brings troubles to apartment operators and property companies in employee management, assessment, cost division and so on.

It is precisely because there are many shortcomings and difficulties in serviced apartments that their future is worrying, but on the other hand, doesn't this also give them room for development?