How to set the table, post the list and sweep the building for publicity in the community?

1. Preparation for community promotion activities: 1. Who is the promotion for and what purpose should it achieve? 2。 Make clear why you want to engage in promotional activities. 3。 Where, when and what kind of activities to carry out. 4。 Understand the location of the event and communicate with relevant departments in the community. Material preparation: 1, round or square glass table, company logo stuck in the center of the table, 3 or 4 chairs. 2. It is necessary to provide a net booth or an X booth to show the image of the event. When the booth is opened, pay attention to the wind direction and size of the weather and fix the booth in time. 3. If a large arch is placed in a community activity, the activity site should be inspected before the activity to determine the placement position, power supply, arch quality, blower situation, etc. 4. If there are TV sets and related audio and video equipment in the community activities, the equipment should be put into trial operation and debugging before the activities to ensure the smooth progress of the activities. 5. For customers, community activities must prepare product samples, demonstration props, publicity materials, leaflets and various exhibition boards. 6. For community activities of direct customers, small items such as pens, paper, gifts and drinking water should be prepared. Personnel preparation: 1: business personnel 1 ~ 2, plus 2~4 sales promotion ladies. 2. All business people are dressed appropriately; The sales promotion girl wears the company's uniform sales promotion clothes. 3. Pre-job training must be given to the promoters before the activity. Two. Declaration of activities. This is a necessary procedure, and regional activities can only be carried out with the approval of the company. The content is the approval of the plan and expenses. 1。 Programme of activities: background analysis; The purpose of the activity; Time, place, participants, form and content of the activity; Activity operation control; Emergency measures and so on. 2。 Expense: the expense required by the activity and within the budget. 3. Community activities. Product display, how to attract residents to participate, product demonstration consultation, appointment registration. Description: The purpose of the activity is to make prospective residents familiar with and understand the products when they look at the model houses. The focus of active communication is to let the audience know about the performance and characteristics. III: Activities 1. When the activity is carried out, we should first pay attention to the rise of popularity and the interaction between the audience and the promoters. 2. Pay attention to the object of data transmission and its key objects. 3, pay attention to control the order and norms of the scene, pay attention to collect the contact information of interested and interested audiences in the process of product explanation and publicity. Four: End of the activity When the activity is over, the site must be cleaned first. At this time, it is necessary to clean up, organize and package the publicity materials for the next use. Secondly, after the activity, focus on summarizing the activity, analyzing and focusing on paying a return visit and follow-up service to the intended customers.