What is a long-term rental apartment? What are the difficulties in the operation of long-term rental apartments?

Although apartments are very popular, there are many kinds of apartments, some of which are short rent, some are rented by day, and some are rented for a long time. Therefore, before we look for information about apartments, we must choose between them. Then, some people don't know what a long-term rental apartment is, so they are very upset. At the same time, they also don't know what is the operational difficulty of renting an apartment by Daochang.

What is a long-term rental apartment?

"Long-term rental apartment", also known as "white-collar apartment" and "single shared apartment", is a new industry in the tertiary real estate market in recent years. It rents out the owner's house, carries out renovation, and rents it to white-collar workers around the house in the form of a single room. Now the concept of "long-term rental apartment" has been gradually accepted by everyone. In the traditional leasing market, the leasing time of tenants is generally one year.

In August, a long-term rental apartment company named Dingjia Network Technology Co., Ltd. (hereinafter referred to as Dingjia) in Hangzhou declared bankruptcy. This bankruptcy incident is like a bolt from the blue, which has aroused people's vigilance against the financial+long-term rental apartment model.

What are the difficulties in the operation of long-term rental apartments?

First, the difference of purchase strategy.

Different cities have different characteristics, so it is difficult to focus on real estate with the same standard. How to formulate the purchase strategy of apartment enterprises is mainly determined by the needs of customer groups. Take Hangzhou as an example. Because the city is small, tenants' demand for transportation convenience is not strong, so apartment enterprises do not consider the transportation factor in the process of taking a house. The key point of enterprise competition is to keep the plate well and get the house.

For Shanghai, which is more than 0/00 kilometers away from/kloc-,due to the large urban area, convenient transportation is the primary consideration for tenants to choose a house. The focus of apartment enterprises is limited to the houses along the subway, and the commuting time from the subway to the tenant's work area is within half an hour.

Second, the complexity of inventory management.

The apartment industry mostly adopts the charter mode. In this mode, the house is the inventory of the apartment enterprise, the scene of receiving the house becomes the purchase process of the apartment enterprise, and the scene of leaving the house is the sales process of the apartment enterprise.

Different from the traditional retail procurement, inventory and sales management, there is a long time lag between the receipt and delivery of apartment enterprises, which leads to the increase of market risk (season and cycle) and the complexity of inventory management. On the one hand, when the market sales suddenly increase for some unexpected reasons, it is difficult for apartment enterprises to increase their inventory in a short time, so they can't take on more customers, resulting in a shortage of housing. In the case of tight housing, the market expansion of enterprises will be blocked and the market share will be reduced.

After carefully reading the introduction of this article, I already know what a long-term rental apartment is, which is the so-called white-collar apartment. Most white-collar workers choose this kind of house when renting a house, which can solve the problem of living and have a good rest at night, especially in the environment. In addition, the article also writes out the operational difficulties of long-term rental apartments for everyone.