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Difference between Evergrande and Evergrande Nine Quotient
Brand positioning and project characteristics.
1. Evergrande is the main brand of Evergrande Group, covering many different types of real estate projects, including residential, commercial and office buildings. Evergrande Jiushang is a branch brand or sub-brand of Evergrande Group, focusing more on a specific project type or market segment.
2. Evergrande Group has real estate projects all over China, covering different regions. According to different projects, it will choose different brands to promote.
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