What does enterprise vi include?

Enterprise vi includes enterprise standard text, enterprise logo, enterprise symbol graphics, enterprise standard color planning, enterprise mascot design, office supplies design, enterprise relations supplies design, enterprise logo system design and many other aspects. Usually, the cost of designing a set of vi is 30 million yuan, and different companies will have different quotations. What does the specific enterprise vi include, and how much does it cost to design a complete enterprise vi? Let's learn about it in the article! 1. What does enterprise vi include?

1. enterprise standard words: Chinese font for enterprise full name, English font for enterprise short name and full name, grid coordinate diagram for enterprise full name and short name, and grid coordinate diagram for enterprise full name and short name.

2. enterprise logo: logo ink draft, logo grid coordinate diagram, logo standardization diagram, logo prominent effect diagram, enterprise logo and logo creative description, logo reserved space and minimum proportion limit.

3. Enterprise symbol graphics: symbol graphics color draft, symbol graphics usage specification, symbol graphics combination specification, symbol graphics extension effect draft.

4. Enterprise standard color planning: enterprise standard color, auxiliary color series, special color matching table, subordinate industry color recognition, background color chromaticity and hue.

5. Enterprise mascot design: mascot color draft and its modeling description, mascot three-dimensional renderings, mascot basic trends, development and use specifications, modeling monochrome printing specifications.

6. Office supplies design: domestic envelope design, stationery design, salary bag design, file box design, file bag design, contract folder design, work permit design, fax paper design, business card design, office stationery design, attendance card design, flag hanging design, etc.

7. Public relations product design: greeting card design, calendar design, gift box design, invitation card design, handbag design, etc.

8. Design of enterprise identification system: appearance of enterprise gate, appearance of factory building, movable signboard, company name signboard, description of gate entrance, bulletin board, welcome sign, glass door, etc.

9. Staff dress standard design: management men's and women's clothing design, staff men's and women's clothing design, safety helmet, working cap design, and on-site personnel clothing design.

10, corporate body image design: official vehicles, commercial vehicles, trucks, shuttle buses, special vehicles, etc.

1 1, commodity packaging identification: outsourcing box design, gift box packaging, product identification card, sealant, packaging paper design, conference supplies, commodity series packaging, etc.

12, advertising specifications: TV advertising logo freeze-frame, billboard design specification, wall advertisement, web homepage typesetting specification, CD cover specification, wall advertisement, counter vertical advertisement specification, neon sign performance effect, etc.

Second, how much is a complete set of enterprise vi design?

If an enterprise needs a vi design system and only a basic vi design, then the logo design and standard fonts need about 10000 yuan, the standard color scheme needs 3500-4000 yuan, and the auxiliary graphics need 13000 yuan. The other part, about 4000 to 5000, is the cost of a whole vi-based system.

Different design companies offer different prices. This is because there are many factors that affect the design price. For example, it will be easier for enterprises to simply find a design company to design product packaging and icons, and experienced brand designers will spend some time to finish it immediately, so the design cost will be cheaper. However, if it involves many aspects of design work, it can not be completed by a designer, but also requires senior copywriters, project directors, market researchers and so on. At this time, the design cost is more expensive.