Creative scheme of Mid-Autumn Festival activities

In order to ensure that activities can be carried out in an orderly way, it is usually necessary to make a complete activity plan in advance, which is a business plan that defines the time, place, purpose, expected effect, budget and mode of activities. What are the characteristics of an excellent activity plan? The following is the creative planning of Mid-Autumn Festival activities that I arranged for you (generally 8 articles), for your reference only, welcome to read.

Creative plan for Mid-Autumn Festival 1 Activity objective:

1, through various activities, let children know that August 15th of the lunar calendar is the Mid-Autumn Festival, get a preliminary understanding of the origin of the Mid-Autumn Festival, and understand that the Mid-Autumn Festival is a traditional reunion festival in China.

2. Understand people's activities in the Mid-Autumn Festival, so that children can experience the joy of the festival and the cultural customs of China people through activities such as tasting moon cakes, enjoying the moon, learning and enjoying songs, and making fruit platters.

3. Through activities, promote parent-child communication, enhance the feelings between children and parents, and experience the joy of festivals.

4. Experience and share the happiness of cooperating with colleagues and teachers for the holidays.

Activity form:

Class collective activities

Activity information:

Introduce Mid-Autumn Festival, stories, children's songs and various games.

Environmental creation

1. Decorate large murals of Mid-Autumn Festival with children, including the changes of the moon and palace lanterns.

2. Hanging lanterns and fruit patterns create a lively festive atmosphere.

3. Show the Moon Phase Change Book painted by children who observed the moon before the festival. (Issue the record sheet in advance).

Regional activities

1. Drawing: Provide pictures of fruits for children to draw-delicious fruits.

2, mason: plasticine, make moon cakes for children.

3. Art design: provide colored paper, glue and brushes for decorating holiday lanterns.

4. Making lanterns: Make a lantern with empty bottles, colored tape, colored paper and paste materials.

Family education

1. Parents take their children to enjoy the moon in the Mid-Autumn Festival evening, tell their children stories about the moon or teach them ancient poems about the moon and the Mid-Autumn Festival.

2. Prepare lanterns with children, preferably together.

3. Urge children to observe the moon continuously before and after the festival and record the changes of the moon.

Creative planning for Mid-Autumn Festival 2 I. Organizing Committee of the event

1. Person in charge: members of the board of directors, general manager's office and planning department.

2. Members: heads of departments

Second, the activity time

X month x day to x month x day

III. Purpose of the activity

With the help of China's traditional Mid-Autumn Festival, China's second long holiday, National Day, we will create the second consumption peak of restaurants, which will slow down the cold market after the long holiday and reduce the downward trend of consumption.

Fourth, the theme of the event

Celebrate the Mid-Autumn Festival, welcome the National Day and give a big gift!

Verb (abbreviation for verb) campaign slogan

leave out

Sixth, the scene layout

(1) Off-site layout

Doorway couplets: Thousands of families reunite to welcome the Mid-Autumn Festival, the four seas celebrate the National Day with jubilation, and Lian Heng: celebrate the festival;

Huge external wall suspension: width: height = 10. 13m, content of publicity activities;

Hang X red lanterns above the door.

(2), the venue layout

1, and hang public signs at both ends of the elevators on the first, second, third and fourth floors respectively.

2. Put a big moon cake in the lobby on the first floor (negotiated by the purchasing department);

3. Set an archway at the entrance of the first floor, display a moon cake street behind the cashier, and hang a tag at the upper end of the moon cake street to set off the atmosphere of the moon cake street;

4. Hang corresponding palace lanterns on the main passages, elevators and the upper ends of mooncake piles on each floor; Palace lantern xxx.

5. Hang the flags of Mid-Autumn Festival and National Day (on one side) on the main passage of each floor; Xxx flag.

6. The stair guardrail is surrounded by golden flannel, and the layout of the elevator entrance is strengthened.

7. A large (2.5-meter-wide) lantern (made of KT board) is hung in the center of the central hall. The words "Happy Mid-Autumn Festival" are hung under the big lantern, and other decorations are added.

VII. Mid-Autumn Festival Activities-Publicity Strategies

1, DM poster promotion;

2, TV media publicity:

A publicity content: moon cake listing, group purchase, bulk purchase of moon cakes and related activities;

B. activity time: x month x day x.

Creative planning for Mid-Autumn Festival 3 I. Background of the event

The new school, new students, and students from all corners of the country in Class xx of 20xx form a new group. The Mid-Autumn Festival is coming. In order to dispel the homesickness of some students, enhance mutual understanding, improve the cohesion of the class, and at the same time let everyone feel the warm atmosphere of mutual care and love of the big family of xx College during the Mid-Autumn Festival, class 20xx specially created an activity for everyone to exchange and show their talents and abilities, that is, the Mid-Autumn Festival fellowship activity.

Second, the purpose of the activity

Improve the understanding among students in grade 20xx, and cultivate team spirit and class cohesion.

Third, the activity time

Mid-Autumn Festival.

Fourth, the venue

Xx square.

Verb (abbreviation for verb) target audience

20xxxxx college students.

Activity preparation of intransitive verbs

(1) Personnel preparation: the class committee shall count the number of people participating in the activity in advance.

(2) Goods preparation: candy, snacks, light sticks, lanterns, game props and other necessities.

Seven. Activity flow

(1) The host kicked off the activity and introduced the first part-dialect guessing: In this part, the host whispered a word to the students who took the initiative to go on stage, and the students under the stage could get up and guess what they said. Give prizes to those who guess. Later, students who speak dialects and students from the same province took the stage to introduce themselves and their hometown. Try to introduce each province and don't repeat it.

(2) Organize everyone to sit together for the second link-the talent show of parcel delivery.

Link introduction: In this link, you can pass the light sticks in turn during the tapping process, and whoever owns the light sticks after tapping will be tested. First of all, the selected student needs to get up and tell everyone the names of the two students in the row next to him, and then perform a program for everyone (the program type is self-determined). Students who perform the program will receive prizes. This link determines the number of rounds transmitted according to time.

(3) the third link-who is undercover?

Link introduction:

Number of players: x players and x undercover are the best. (Players are determined by the host's random student number)

Rules of the game: Among the X people present, X people get the same word, and the remaining X people get another word related to it. Everyone can only say one sentence each round to describe the word he has got (you can't say that word directly), and if you can't let undercover find it, you should also give a hint to your compatriots. After each round of description, X people voted for the suspected undercover, and the person with the most votes was out. If there are so many people, it is to be determined (that is, scheduled), two people PK.

If there are two people left until the end and there is an undercover, the undercover wins, otherwise the big army wins. The winner of the big army has a prize, and if the undercover wins, he will be rewarded with Kongming Lantern.

(D) The last link-summary

Let's sing a song together. Finally, Teacher X summarizes the activities, and then students who are willing can participate in the collective flying activities of Kongming lanterns (pay attention to safety during the activities).

Creative planning of Mid-Autumn Festival 4 I. Purpose of the event

1. In order to welcome the Mid-Autumn Festival in 20xx, enrich the spare time of the community owners, fully relax after intense work and enjoy the happiness of the festival.

2. Unswervingly strengthen the construction of spiritual civilization and form a healthy and harmonious community fashion.

3. Establish modern new interpersonal relationships through education, cultivate residents' awareness of self-discipline, give play to group effectiveness, and create a cordial and harmonious space.

4. Carry out community cultural activities step by step, and give full play to the guiding function, restraining function, cohesive function, encouraging function and radiating function of community culture. It is conducive to promoting the better management and service of the property company, shaping the brand image of the community and deepening the communication between the property company and the owners.

Second, the specific activities are as follows

(1) Throwing darts

1, within 1 minute, stand on the 3-meter line and throw darts at the center of the dart target. The higher the number of rings, the better;

2. If the player misses the target when throwing Zheng darts or fails to throw Zheng according to the specified distance and time, the result is invalid;

3. Score: The winner who gets more than 35 rings within the specified distance and time will get a gift.

(2) Solve riddles on lanterns

1. Tear off the guessed riddle, check the answer to the riddle at the prize-winning office according to the riddle number, and receive the corresponding gift after the answer is correct.

(3) darts shoot balloons:

1. This activity is divided into three groups: men's group, women's group and children's group.

2. The distance between men and women is 3 meters, 2.5 meters and 2 meters respectively.

Everyone can throw darts five times. After the darts player breaks the balloon, he can answer a brain teaser according to the information on the note in the balloon, and the correct answer will be given a gift (the gift is to be determined).

(4) ferrule:

1. Items are placed on the designated ground.

2. Throw a circle 2 meters away from the nearest object (1 meter away for children).

Each person is limited to three shots.

(5) clay figurine:

1. 10 minutes can squeeze out the clay figurine and get a gift.

Third, the activity judgment

The results of the above activities must be signed by the referee of this activity, otherwise it will be invalid. Each family can send up to two representatives to participate in two different activities, with the "Mid-Autumn Achievement Card" issued by the management office, and receive prizes at the property customer service desk according to the results.

Four. Activity funds and cooperative units

1. Property management companies provide (free) venues, and cooperative units need to provide tents, activities and small gifts.

2. At the moment, we are looking for interested partners, that is, sponsors (such as whether the' merchants' in this community are willing to cooperate) and propose to arrange special personnel to follow up.

3. When looking for and selecting cooperative units, we need to pay attention to each other's cooperation intentions, cooperation projects and other sectors (it is recommended to make written communication documents to explain the cooperation methods and requirements).

4. The activity plan provided by the partner must be approved by the property management company and carried out on the premise of personal safety.

Creative planning for Mid-Autumn Festival 5 I. Theme of the event:

Welcome the Mid-Autumn Festival.

Second, the promotion time:

20 years x month x day -x month x day

Third, the purpose of the activity:

1. With the coming of Mid-Autumn Festival, plan and implement a series of large-scale promotional activities to stimulate consumer groups, attract target consumer groups and potential consumer groups, and maximize sales;

2. By planning the anniversary series of patriotic publicity activities, vigorously carry forward the spirit of patriotism, expand the visibility of enterprises, and further establish the social image of "love the motherland and care about education" in shopping malls.

Four. Location:

Gedian

Verb (abbreviation of verb) activity planning:

Activity 1: Welcome two festivals, with constant welfare.

X-X-X-X launched a series of activities in this mall, "Welcome Mid-Autumn Festival, Great Discount", which shocked the price every day, and members enjoyed exclusive prices every day, making you crazy to buy!

Requirements:

1. Each store must submit a written application to the headquarters five days in advance for daily surprise purchase price and exclusive member price.

2. Each store should fully prepare and publicize the activities to ensure that the daily price is shocking, and the exclusive price of members every day can achieve the purpose of gathering popularity, creating a relaxed effect and increasing sales.

3. Theme decoration with renderings.

Activity 2: shopping to send the national flag

Consumers who spend more than 63 yuan in our store on X, X, 20 years can get a small flag at the service desk and get it at the service desk with a computer receipt. Each collection is limited to one side, limited to 300 sides, while stocks last.

Activity 3: Patriotism Publicity Exhibition

During the activity, a poster of "Promoting Patriotism" was made in the square. The main contents include China, national flag, national anthem, national micro-culture, national anthem and celebrity exhibition.

Note: Posters are arranged at the entrance of the mall (with photos).

Activity 4: "Welcome Mid-Autumn Festival" large-scale literary evening performance.

During the period of X-X-X-X-X-X-X-X-X-X-X-X-X-X-X-X-X-X.

Popularization of intransitive verbs

(1)DM poster flyer:

A. DM activity time: 20 years x month x day -x month x day.

B, print copies, A4P A3 paper, 105G coated paper,

(2) Poster publicity at the gate.

(3) Shopping mall broadcasts in a rolling way.

(4) Make full use of in-store loudspeakers to create a shopping holiday atmosphere.

Seven, the overall image layout

leave out

Creative planning for Mid-Autumn Festival 6 I. Background of the event

The Mid-Autumn Festival is coming, so students can't go home and spend the first Mid-Autumn Festival with their families since they went to college. Students didn't form classes until early September. Although after military training, some students haven't had time to get familiar with it or even have a chance to speak.

Second, the theme of the event

Mid-Autumn Festival reunion.

III. Purpose of the activity

1, let the students feel the warmth of home and not feel lonely on such a reunion day.

2. Enhancing the affection between students means that students have a better understanding to make up for the unfamiliarity among students caused by insufficient military training.

3. Exercise students' expressive ability and let them dare to express themselves.

4. Enhance class cohesion and lay a solid foundation for the next class work.

Fourth, the activity time

Mid-Autumn Festival.

Verb (abbreviation for verb) activity place

Room x, xx building, xx college.

Activity flow of intransitive verbs

1, the solo, affectionate singing and soft voice brought by xx students suddenly narrowed the distance between students.

2, intelligence question and answer. On-site students participate free of charge. Choose x students and divide them into x groups. The host will ask questions. People who answer incorrectly will stack newspapers under their feet until they are too small to stand still. The first x students will be rewarded.

3, the song solo. Xx classmate brought it.

4, small game: step on the balloon. A group of x people. Tie balloons to your feet, and the person who breaks the most balloons wins.

5. Song performance. Singing by member xx and classmate xx.

6. Small game: What to do. One of X students is responsible for making gestures according to the contents of the card in the host's hand, and the other is responsible for guessing. The group that guesses the most questions will get a small gift.

7, small game: grab the stool. The classroom atmosphere reached a climax, and X students were selected to turn around X chairs. When the music is interrupted, they should sit in the chair quickly, and the students who don't grab the chair are eliminated.

8. Teacher X speaks and makes a summary of the class meeting. On the occasion of Mid-Autumn Festival, send blessings to the students.

9. Send moon cakes and sing with all your classmates. Because we have the tradition of eating moon cakes in the Mid-Autumn Festival, we eat moon cakes and sing together before the class meeting ends. The host announced the end of the class meeting.

Creative planning of Mid-Autumn Festival 7 I. Preface

There are many theories about the origin of this festival, and there are also many legends and traditions about this day. Mid-Autumn Festival, Spring Festival, Tomb-Sweeping Day and Dragon Boat Festival are also called the four traditional festivals of the Han nationality in China. August 15th of the lunar calendar is the traditional Mid-Autumn Festival. This is the middle of autumn, so it is called Mid-Autumn Festival. The moon on August 15 is rounder and brighter than the full moon in other months, so it is also called "moonlit night" and "August Festival". On this night, people look up at the bright moon like jade in the sky and naturally look forward to family reunion. Wanderers who are far away from home also take this opportunity to pin their thoughts on their relatives in their hometown. Therefore, Mid-Autumn Festival is also called "Reunion Festival".

In such a poetic season in late summer and early autumn, we returned to our familiar campus after a long vacation. During these reunion days, students expressed their joy to see their roommates, classmates and friends again in different ways. Students on campus are also looking for suitable opportunities to exchange and learn from each other, and at the same time, they are planning a new beginning, a new journey, and how to express their welcome to the upcoming schoolmates.

Second, the theme of the event

"Celebrate the Mid-Autumn Festival with deep feelings."

III. Purpose of the activity

Let students fully understand the customs and habits of the Mid-Autumn Festival, increase their interest in studying at school, understand the origin and formation of the festival, various folk celebrations and the unique cultural connotation of China, so as to experience the significance of eating moon cakes at the Mid-Autumn Festival to celebrate harvest, reunion, blessing and family reunion after the summer vacation. Experience that the school is a big family, and everyone is a member of the school family, so we should care for each other. Enhance students' feelings of loving their parents, hometown and motherland. At the same time, through this activity, students can truly understand festivals and China traditional culture, help teenagers to improve their scientific concept of festival culture, promote innovative festival culture, and make festivals really bring us happiness and happiness.

Four. participant

Mainly for freshmen and sophomores.

Verb (abbreviation for verb) Activity place and time

Mid-Autumn Festival in the school basketball court.

Verb (abbreviation of verb) preparatory work and propaganda work

(1) Activity preparation

1. Collect the names, origins, riddles and legends of Mid-Autumn Festival.

2. Investigate and visit the elders around you to understand the customs and habits of Mid-Autumn Festival in my hometown.

(2) Publicity work

Make use of a large number of posters and billboards to promote activities, and exert the maximum publicity effect with limited resources. Put the bulletin board on the bulletin board with large traffic, and also use the network to inform, mainly using the campus xx and xx networks.

The flow and arrangement of intransitive verb activities

(1) Preparation activities

Interested students can design unique and exquisite moon cake patterns and send them to the mailbox. See the appendix for details.

(2) Official activities

1. Host presides over activities:

The host has prepared several interesting activities about Mid-Autumn Festival. During the activity, you can invite your sophomores or juniors and seniors to talk about the harvest of this year, or you can invite your freshmen to talk about their expectations of college life and strengthen their friendship.

2. Mid-Autumn Lantern Festival activities:

Each department has an X riddle. After writing, summarize and hand in the X riddle. Lantern riddles and light sticks are arranged around the school basketball court. Students who are curious about riddles can ask the staff.

3. Mid-Autumn Festival greeting card (wishing card):

All students who are cadres in xx must write X wish cards. When all the wish cards are filled, they will be numbered (for the lucky draw). Regarding the issuance of wish cards, every student who comes to receive a wish card will receive one, and then the students will write down their wishes and put them in the blessing box.

4. Mid-Autumn Festival lucky draw:

The host announced the lottery, the lottery ended, and the host announced the end of the activity.

5. Future activities:

You can shoot the Mid-Autumn Moon at school for free, and send the pictures after PS to the mailbox for free. See the appendix for the evaluation.

Vii. Problems and details that should be paid attention to in the activity.

1. All departments should be present x hours in advance.

2. The venue is arranged x hours in advance.

3. Prevent people from leaving during the activity.

4. Keep the venue quiet during the activity.

5. Responsible for the logistics department to make necessary preparations and actively cooperate with the work.

6. Immediately after the clean-up work.

7. Staff members must wear work permits.

8. A comprehensive and detailed summary of all the work will be made after the end.

Creative planning for Mid-Autumn Festival 8 I. Purpose of the event

In order to seize the favorable opportunity of the 7-day National Day holiday, drive the passenger flow with vigorous promotion activities, expand the popularity and market share of Fucheng Department Store, make the peak season sales have a good start, and lay the foundation for the completion of the annual task, the following scheme is formulated.

Second, the theme of the event

During the National Day holiday, we will meet and have surprises.

Third, the activity time

Special time for supermarkets on the first floor and supermarkets on the first floor:

Discount time for wearable goods above the second floor:

Four. Activity content

Overall responsibility for activities: X.

1, the supermarket snapped up the wind

Person in charge: x

More than 10 ultra-low-priced goods are launched every day, and they are snapped up in limited quantities from 12 until they are sold out.

Every day, the price of ultra-low-priced goods is marked with pop in front of the mall, and a signboard is set up on the first floor to inform customers of the specific content.

2. Detergent special price tide

Person in charge: XX

Mainly in the form of buying gifts, the legend of the goods is displayed in front of the door, and the original price and special price are marked. (The expenses shall be borne by the merchant)

3. Discount promotion of wearable goods:

Person in charge: managers of each floor.

Specific content:

1) Activity time: (September 28th-65438+1October 7th)

2) All participating merchants will deduct 13 points when settling accounts, excluding tax.

Specific products and discount range: 5-5.5 fold for shoes and hats, 5.8 fold for luggage, 5.5 fold for men's wear with two or three layers, 6.5 fold for casual wear with three layers, 6 fold for women's wear with four layers and 6.5 fold for knitting with five layers.

3) Merchants who do not participate in this activity will be deducted 3 points on the basis of the original deduction.

4) The 1% advertising fee in the original contract will not be deducted.

5) Each floor is required to report the participation and non-participation of specific merchants to the business department before 26th.

4, looking for lucky customers: your luck, my happiness.

Responsible department: business department, gift department: detergent supermarket, negative first floor supermarket.

Giving gifts is divided into three stages:

1 1:00 - 1:00,

3:00 - 5:00,

7:00 - 9:00

Customers register at the front desk with valid certificates. Restricted documents include: ID card, household registration book, police officer's card and non-commissioned officer's card.

If it is a customer born in June, 5438+00, give a gift worth 2 yuan.

If it is a customer born in June 10, give a gift worth 5 yuan.

If a 49-year-old customer gives a voucher worth 30 yuan.

If the customer's name contains the word "National Day", send a voucher worth 50 yuan.

If it is a customer born on 65438+ 10/0, 49, the name includes the word "National Day" and a voucher with a value of 1 000 yuan is given. (limited to one person per day)

Verb (abbreviation for verb) activity in front of the door

Before 1 and 26th, all departments should report the details of manufacturers' promotional activities, so that the planning department can make unified arrangements, ensure that there are promotional activities in front of the mall every day, create an atmosphere and enhance popularity.

2. It is suggested to hold one or two clothing exhibitions, mainly men's and women's clothing or thermal underwear in autumn and winter, with detailed scheme flow chart.

On the morning of June 65438+1 October1,a grand flag-raising ceremony was held. All early shift employees must attend and arrive at their posts on time at 9: 30. At 9: 45, all departments organized employees to line up in front of the door to participate in the flag-raising ceremony. The security department is responsible for the flag-raising ceremony.

Sixth, media delivery.

1, newspaper advertisement

On September 26th, Metropolis Daily: 1/4 black and white edition, 6500 yuan.

The front page of the evening paper on September 30th: the half-color edition is about 5250 yuan.

It is suggested that the advertising time span should be increased accordingly,

Seven, store decoration layout

1, outside the store:

Giant cloth mark 20mX0m is about 1800 yuan.

Large inkjet printing 3.6mX.4m 130 yuan

There are four lanterns hanging at the door, the content of which is "long live the motherland or Celebrating the National Day", with 1, and the main content is celebrating the National Day. Arches, balloons and performances are all provided by merchants.

2. In-store:

1) The central hall is mainly made of colored balloons. Cost: 3000 yuan.

2) Due to the adjustment of layout, the cleaning products were moved to the first floor and the fifth floor to increase the cloth business items. The existing content of the shopping guide card on the first floor does not match the reality. In order to facilitate customers' shopping, we now apply for replacing the guide card on the first floor and the running water sign on the fifth floor. Cost: 50 yuan.

3) The brand of "Large Supermarket" was changed, because the painting was soaked and deformed, and the layout was adjusted (the washed one was moved to the first floor). Specification: 6.6mX.8m Cost: about 190 yuan.

4) In the lobby of each floor, spray painting with the discount range of corresponding goods as the content is hung.

Cost: 4 350 yuan (can be used for a long time).

Eight. cost budgeting

1, Giant Cloth Label 1800 yuan (including production and distribution fees)

2. Draw 350 yuan on the floor.

3. Large inkjet printing 130 yuan

4, balloon color chain 3000 yuan

5, fashion show 4000 yuan (a)

6. Media 20,000 yuan

On September 30, the half-color edition of the evening paper was 6500 yuan.

On September 27th, the black-and-white edition of Metropolis Daily 1/4 was 2750 yuan.

As the major newspapers are closed from June 27th to October 7th, 1 0 10, in order not to break the advertising files, or even affect the sales, it is suggested to broadcast them by 974 or 929 radio station on September 27th to June 7th/0/5, 20 times a day.

7. Supermarket advertising picture: 190 yuan.

8. The shopping guide sign on the fifth floor: 50 yuan.