Guo Xiaoqun, a science and technology expert, led Kaiser Chong100 billion yuan.

After two professional managers, Weng Hao and Zheng Yi, submitted their resignations, the younger generation of Guo Xiaoqun was pushed to the stage.

It turned out that this post-90 s "child" who wants to "engage in science and technology" has now stood at the door of 30 years old, got the key to Caesar's successor, and sprinted on Caesar's 100 billion road with his father.

Low-key Xu Li

Guo Xiaoqun, born in 199 1, is a young face in the second generation of real estate. After receiving a bachelor's degree in financial management from the University of Essex and a postgraduate degree in social studies from the University of London, Guo Xiaoqun gradually succeeded under the cultivation of his father.

On 20 15, Caesar was caught in a "ban on sales". It was also in that year that Guo Xiaoqun's name first came into public view.

In September of that year, the shares held by the Guo family through the Family Trust Company Limited changed, and brother Guo transferred the original 16.42% shares to. Guo Xiaoqun holds 12. 19% of Caesar's shareholders.

It will take two years to face the succession problem. On 20 17, Guo Xiaoqun and his sister appeared at the performance for the first time to observe and learn. Although Guo Yingcheng responded to the media that "children have children's hobbies and children want to engage in technology; There are still some differences between brick and real estate, but the second generation training plan has already begun.

2065438+In August 2007, Guo Xiaoqun officially joined Caesar, and began to exercise in several grass-roots posts from the Shenzhen headquarters. After the interim results meeting, Guo Xiaoqun, as Caesar's director, visited Nanjing University of Technology on behalf of his father to discuss the development and construction of a high-tech education city covering an area of nearly 10,000 mu in Chuzhou, Anhui.

A year later, Guo Xiaoqun entered the Caesars system, and successively served as assistant to the president of Caesars Shanghai Wealth Management Group and assistant to the president of Caesars Real Estate Group in Shanghai, focusing on the investment department and financing management department of the two companies.

From 2065438 to 2009, Guo Xiaoqun participated in the development of Shanghai Xuxing Town Project and accumulated practical experience. This project is the largest "village in the city" reconstruction project in Shanghai, and it is also the first Caesar old city reconstruction project in Shanghai to realize land supply and transfer.

In March this year, Guo Xiaoqun became the chairman and president of Caesars Shanghai, and was fully responsible for Caesars strategic layout and business development in the Yangtze River Delta.

Focusing on real estate, Guo Xiaoqun also swept the capital market in the years after graduation, and tried his passion for science and technology.

An investment "child".

As Guo Yingcheng said, young people can't stop their desire to engage in science and technology. Although there are differences between father and son, since then, Guo Ying has made his son hit a wall in the investment market, which is actually paving the way for his future successor.

At the end of 20 17, Guo Xiaoqun spent nearly HK$ 800 million to sweep Kanghong Global and became the single largest shareholder with 29.95438+0% of the shares. Subsequently, an extraordinary general meeting of shareholders was held, and eight directors were removed in an attempt to seize control of the company. Although the reorganization of the board of directors is still pending and Kanghong Global is still in a state of suspension, this toss is also regarded by the outside world as a practice on the road to succession.

Guo Xiaoqun, not satisfied with the capital market, is thriving in the field of science and technology.

Three years ago, Su Jia Network, a wholly-owned subsidiary of Caesar, purchased 654.38+35 billion shares of Mingjia United, and the actual controllers of the company were changed to Guo Yingcheng and Guo Yingzhi. At that time, Caesar had put forward the strategy of "internet plus", and the "internet plus" division was also established within the enterprise.

At the end of 2065438+2009, Guo Xiaoqun took over as the chairman of Jiayun Technology, and his father also appointed Sun Yuenan and Zhai Xiao as non-independent directors to assist Guo Xiaoqun's science and technology business.

More than two months after taking office, Guo Xiaoqun convened a meeting of nine directors of Jiayun Technology in February this year, and then issued a series of 18 announcements, revealing the plan of fixed increase-to issue no more than 65.438+0.90 billion shares to Su Jia Network and director Zhang Bing at a price of not less than 3.54 yuan per share.

Guo Xiaoqun and his father started the fixed-income plan at this time, and all the funds raised were used to supplement the working capital, which was good for the operation and share price of Jiayun Technology.

With the leadership of Guo Xiaoqun and the intervention of Caesar's senior management team, the management level of Jiayun Technology is gradually on the right track. While the overall revenue increased in the previous two years, the net profit fluctuated greatly. In June of this year, 5438+ 10, Jiayun Technology predicted that the profit in 20 19 would be 8 million-130,000, and its performance turned from losses to profits.

From the observation of the performance conference to the trial and error of capital, and then to the formal entry into Caesar system, Guo Xiaoqun's fields are subdivided into finance, real estate, science and technology, etc., and the succession path for Guo Ying to become a sub-shop is gradually clear. For a long time, Guo Xiaoqun gradually made a sound among Caesar and the outside public.

Billion threshold

With the development of science and technology, the real estate center in Guo Xiaoqun has gradually become clear. First-hand technology, first-hand real estate, Guo Xiaoqun has done both, and neither side has delayed.

Everything is step by step, and the time has finally come to take over. With the retirement of veterans and the injection of new forces, Guo Xiaoqun played a more important role.

On April 6, 2020, Weng Hao, a veteran who worked in Caesar for 17 years, left his first job after graduating from college, and Zheng Yi also submitted his resignation and retired from the background. Caesar announced the appointment of Guo Xiaoqun as the executive director, marking his formal entry into the core management of the group, fighting alongside real estate veteran Li Haiming.

At the same time, the chairman of Caesars Health Board was transferred from Guo Ying to Zhang Hua Gang Shou, and the executive directors of Caesars Good Group were also changed to Guo Xiaoqun's sisters Guo Xiaoting and Li Haiming. Since then, Guo Xiaoqun has been in charge of the real estate sector, and Guo Xiaoting has been in charge of the real estate sector.

In just a few days, Caesar's personnel changes frequently, and it is not difficult to see that going abroad has become her painstaking efforts to pave the way for her children. In order to sprint 1000 billion, Guo Yingcheng arranged children and deployed staff officers, and the young soldiers and veterans went into battle together.

For Guo Xiaoqun, 2020 is the starting point of succession, and it is also a turning point to lead Caesar into 100 billion yuan and realize the second round of glory.

Five years ago, Caesar suffered a storm. From 20 16 to 20 18, the company's net debt ratio is also very high-308%, 300% and 236% respectively. "Debt reduction" has become the key word of performance meetings over the years.

Last year, Caesar ushered in a new turning point-sales reached 88 1.2 billion yuan, up nearly 26% year-on-year, and doubled in two years. Old reform, bidding, auction, acquisition and merger go hand in hand, and the land reserve area is nearly 27 million square meters. The development of diversified businesses such as science and technology, education, culture and sports has formed a synergistic effect with the real estate industry.

At the same time, the net debt ratio decreased by 92% to 144% compared with the previous year, achieving the goal of "reducing the net debt ratio to below 200%" set by Guo Yingcheng a year ago. Guo Yingcheng, on the other hand, continues to take debt reduction as its direction, and strives to reduce it to below 65,438+0.20%, in line with the industry.

As for the performance in 2020, Caesar still maintained the set goal of 1000 billion. Mai Fan, CEO of Caesar, expressed confidence in the completion of this goal-"In 2020, Caesar's overall saleable value is about 654.38+080 billion yuan, which can complete more than half of the sales."

With the normal operation and the year-by-year dispatch of personnel, coupled with Caesar's trust, Guo Xiaoqun is more and more involved in the company's operational decision-making. Next, the post-90 s new director is faced with the test of how to ease the debt pressure and break through 100 billion with his father.