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What is the focus of commercial property management?
What is the focus of commercial property management? 1 Remarks:
The core content of commercial property management institutions to deal with the relationship between the public and the property is to strengthen and close contact with property operators, owners and tenants in various forms through various effective communication channels, and to clarify the professional division of labor with property operators in business cooperation. Property operators are responsible for the commercial operation of property, and property management agencies are responsible for property management. The two sides have a reasonable division of labor and make joint efforts to achieve the goal of * * * common operation and overall development.
What is the focus of commercial property management?
1, management target
Commercial property (building) has the characteristics of large space, many facilities, many businesses and large passenger flow. Property management and service are difficult and heavy. General residential property management mainly manages residents' living places and serves the residents. As a business place, commercial property management institutions are faced with three service objects: owners, tenants and customers. Among them, tenants and customers are not long-term stable, but mobile, constantly changing, with different sources and complex composition. Therefore, the quality of property management services directly affects the goodwill of commercial properties.
2. Management measures
Due to the different clients and market demand, compared with residential property, commercial property has higher and stricter requirements for property management. In terms of management measures, the property management institutions of commercial properties (buildings) should strictly formulate a set of rules and regulations suitable for commercial property management, standardize the professional codes and work rules of various professional posts, and formulate work plans and service quality standards according to high standards, so as to keep commercial properties in a clean, civilized, safe and comfortable operating state.
3. Business image
The main purpose of residential property design image is to beautify the living environment. Apart from promoting property sales to a certain extent, there are no other commercial considerations in daily property management, and the image design of commercial property shoulders a strong commercial mission. Appropriate commercial image design can induce customers' potential desire to buy and make them form realistic consumption. Good external design and beautiful internal layout can enable customers to implement their own purchase behavior for this artistic business atmosphere.
4. The relationship between property rights and creditor's rights
The owners of commercial real estate (buildings) can be individuals, one or several companies. The development and construction of real estate are often financed by mortgage, so the real estate itself may have the characteristics of various forms of ownership or debt. For property managers, it is quite necessary to understand the substantive relationship and ownership type of property claims. If the property right is unclear, from the perspective of the property management market, it means that the subject of the property management demanders is uncertain, which will inevitably lead to the confusion of the property management operation due to the unclear service object.
5, environmental clean management
Whether the property environment of commercial buildings is clean or not is an important symbol to measure the level of property management. Cleaners have a great influence on owners, tenants and customers. The more upscale and modern commercial buildings are, the higher the requirements for cleaning work are. Shopping malls are crowded and chaotic, and there are many sources of garbage. In addition, some tenants may live in the property (such as some professional wholesale shopping malls), and there are domestic garbage disposal problems, so the cleaning work is relatively difficult to control. In addition to having a special person to be responsible for mobile cleaning, removing garbage in time, and keeping indoor and outdoor sanitation at any time, we should also pay attention to improving the professionalism of cleaning work to meet the maintenance needs of various facilities and equipment in commercial properties.
6, environmental greening management
Creating a good shopping environment is the basic condition for the success of commercial property (building), and excellent greening management can improve the "gold content" of the regional environment of commercial property. Although the unit area value of commercial buildings is expensive, it still needs to be decorated by environmental greening to create a harmonious, comfortable and pleasant atmosphere and improve the quality of life and work of owners, tenants and customers.
7. Safety management of commercial property
With a large area, many commodities and large passenger flow, a well-trained security and fire fighting team and a set of emergency measures are needed in case of emergency. The basic requirement of safety management is to ensure the safety of property and maintain the management order of commercial property.
8, facilities maintenance management
The high starting point and high-quality equipment and facilities of commercial property (building) need advanced modern management means and professional maintenance technology. Therefore, in terms of maintenance, there must be a professional team to strengthen the maintenance of various facilities and equipment of the property, such as air conditioning equipment and elevator facilities. Due to the frequent use of commercial properties (buildings), it is particularly important to carry out preventive maintenance and daily inspection of building floors and equipment. The interior of commercial buildings belongs to a highly crowded area, so the air conditioning must be suitable and manned vehicles must run safely for a long time. Therefore, it is necessary to strengthen the maintenance of all kinds of facilities and equipment, reduce the downtime rate, deal with all kinds of equipment failures in the open operation of commercial properties in time, ensure their normal operation, and provide convenient and uninterrupted services for property owners and users.
9, fire management
Modern commercial properties (buildings) are mostly three-dimensional buildings, and the mechanical and electrical equipment is more complicated, so its fire fighting work is more difficult and important. The purpose of fire control work is to prevent the occurrence of property fires, minimize fire losses, provide a safe environment for owners, tenants and customers, and ensure their lives and property safety. The common causes of fire in commercial buildings are improper handling of cigarette butts or kindling, fire caused by electrical appliances, careless decoration and so on.
What is the focus of commercial property management? 2 The key points of commercial property management can be briefly summarized as follows:
People-oriented:
Through property management, we will provide a safer, healthier, more comfortable and more convenient environment and experience for all kinds of people who work, entertain and consume in commercial properties.
Efficient operation:
Through long-term stable and effective management, we can reduce operating costs, maintain building hardware and software facilities, improve the efficiency of property operation, and realize the preservation and appreciation of property assets.
Keep pace with the times:
Both management concepts and technical means need constant innovation. Use cutting-edge technology to reduce risks, save costs, improve efficiency, enhance experience and realize digital intelligent management.
To truly achieve the above points, the ability of the operation management team becomes particularly important. Only a team with forward-looking thinking and international vision, well-trained, insisting on service quality and constantly embracing innovation can optimize operation management, enhance asset value and help owners realize their business vision.
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