What are the differences between 20 15 Agricultural Fair and previous years?

This exhibition shows the effectiveness and characteristics of 10.

The exhibition level is high.

The important guests attending this exhibition have a high level. Important domestic guests participating in the exhibition are: chief agronomist of the Ministry of Agriculture, curator of the National Agricultural Exhibition Hall, editor-in-chief of World Agriculture, and stationmaster of agricultural machinery extension station; Secretary and Deputy Secretary of Yunnan Provincial Party Committee, leaders of Yunnan Provincial Party Committee, People's Congress, government and CPPCC, and main leaders of provincial agriculture department, commerce department and Taiwan Affairs Office; Secretary of Kunming Municipal Party Committee, leaders of Kunming Municipal Party Committee, Municipal People's Congress, Municipal Government and CPPCC, main leaders of agriculture and commerce departments in Kunming, and main leaders of counties and districts; Leaders of agricultural departments in Yunnan province and city; And government delegations from nine provinces and cities including Chongqing, Changchun, Hangzhou, Xi, Shijiazhuang, Nanning, Changsha and Harbin, as well as leaders of China Resources Group and Hewlett-Packard Company in China.

Important foreign guests attending the exhibition include consuls-general, deputy consuls-general, guests, representatives of chambers of commerce, enterprises and exhibitors from Laos, Vietnam, Thailand, Malaysia, South Korea, Singapore, Myanmar and Ghana. Hong Kong Everyone International Group, Hong Kong Trade Development Council, Taiwan Province Uni-President Industry, Macao Yunnan Federation of Industry and Commerce and other celebrities, representatives of merchants and exhibitors in Hong Kong and Macao Bay; Universities, research institutes, experts and scholars in Kunming. It is the largest number of important leaders and merchants in previous agricultural fairs.

The expansion of the exhibition scale

The exhibition invited enterprises and merchants from South Asia, Southeast Asia, Hong Kong, Macao and Taiwan. National, provincial and municipal key leading enterprises in agricultural industrialization; Modern agricultural manor enterprises; Agricultural products wholesale market enterprises; Enterprises whose products have obtained pollution-free certification, green food license and organic agricultural product certification; Large and medium-sized agricultural products export enterprises; Key agricultural professional cooperative economic organizations; Foreign joint ventures and well-known overseas enterprises; Excellent small and medium-sized enterprises with good market prospects and development potential, new agricultural business entities and relevant units of agricultural comprehensive development services participated in the exhibition.

The exhibition area is 654.38+10,000 square meters, with 22 exhibitors15 and 35 standard booths17, increasing by 80%, 3 1.8% and 42.8% respectively compared with the previous session, of which, there are 3 booths in the indoor exhibition area and 3 booths in the outdoor exhibition area.

The content of the exhibition is diverse.

This exhibition integrates exhibition, display, negotiation and sales, and highlights the e-commerce of agricultural products and the display of famous and excellent agricultural products. The main venue is located in Kunming International Convention and Exhibition Center, and a branch venue is set up in Dounan International Flower Industrial Park. The exhibition area is divided into agricultural products e-commerce exhibition and trading area, characteristic agricultural enterprises exhibition area, agricultural science and technology service exhibition area, Taiwan Province agricultural products exhibition area, international agricultural products exhibition area, agricultural products exhibition area outside the province, state (city) agricultural products exhibition area, Kunming agricultural products exhibition area, agricultural machinery exhibition area (outdoor), flower gardening exhibition area (sub-venue) and * * ten exhibition areas. The exhibition is rich in content and diverse in variety, and the characteristic agricultural products are deeply loved by the public.

High degree of internationalization

More than 200 enterprises from Vietnam, Malaysia, Laos, Thailand, Myanmar, South Korea, Singapore, Ghana and other 17 countries participated in the exhibition, and agents from business associations such as Thailand Small and Medium Enterprises Association, Laos National Chamber of Commerce and Industry, Laojie Trade Promotion Bureau, Agricultural Promotion Center of Vietnam Ministry of Agriculture, Malaysia Agricultural Promotion Bureau, China Chamber of Commerce in Ghana, Chiang Rai Business Association in Thailand came here with admiration. Taiwan Province Strait Uni-President Industry Co., Ltd., Taiwan Province Baisong Technology Co., Ltd., Taiwan Province Aochun Bio-Co., Ltd., Taiwan Province Jiabaoshu Trading Co., Ltd. and other 150 enterprises demonstrated Taiwan Province's fine agriculture; More than 20 enterprises from Hong Kong and Macao, including China Resources Group, Hong Kong Everyone International Group, Hong Kong Report, Hong Kong Trade Development Council, Macao Yunnan Federation of Industry and Commerce and Macao Yunnan Chamber of Commerce, were invited to attend the meeting.

The exhibition activities are colorful.

In addition to the display of agricultural products, a series of activities with distinctive themes and rich contents were also carried out during the Agricultural Fair. Held a matchmaking meeting on the production and marketing of Yunnan plateau-featured agricultural products, a symposium on the brand building of Yunnan plateau-featured modern agriculture, a press conference on the official operation of Yunnan Agricultural Big Data Center, a matchmaking meeting between Viet Nam and China (Yunnan) rice agricultural products, a discussion meeting with representatives of merchants in Taiwan Province Province, an art competition for flower arrangement, a signing ceremony for the purchase and sale of agricultural machinery, and a special seminar on aviation unmanned plant protection machines. Dounan Branch also held activities such as Flower Fairy Show, Flower Competition and Master Flower Show. , to carry out high-quality agricultural products awards, organize awards and booths. Through the development of various activities, improve the level of the exhibition and increase the atmosphere of the exhibition.

Professional level improvement

This exhibition will improve the professional level of the exhibition from the aspects of attracting investment, layout planning, professional activities, comprehensive planning and on-site service. Hall 6 is professionally arranged according to thirteen types of professional exhibition areas such as flowers, tea, fruits and vegetables and Chinese herbal medicines. And focus on Yunnan famous brand agricultural products such as Yunhua, Yuncha, Yunyao, etc., to provide convenience for professional merchants to visit, negotiate and sell.

During the exhibition, Yunnan Agricultural University held a press conference on the official operation of Yunnan Big Data Center, and the Party Secretary of Yunnan Agricultural University delivered a speech. The president of Yunnan Agricultural University informed the media about the basic situation of the construction of Yunnan Agricultural Big Data Center, and announced the official operation of Yunnan Agricultural Big Data Center, marking the entry of Yunnan agriculture into the era of big data.

20 15 the theme of the seminar on brand building of modern agriculture with Yunnan plateau characteristics is "openness, cooperation and development", and guests such as the brand agriculture research group of China Renmin University, the editorial department of Brand Agriculture and Market, the strategy department of Focus Media Group, and well-known business trend observers are invited to make suggestions for brand building of Yunnan agriculture and promote the construction of modern agriculture with Yunnan plateau characteristics.

The agricultural products e-commerce exhibition and trading area is connected with Internet broadband and equipped with computers, workstations and booths. Kunming Gongtianxia E-commerce Company, Kunming Qicai Yunnan Qingfengxiang Tea Co., Ltd., China Hewlett-Packard Co., Ltd., Sino-US United Mall and other 15 e-commerce companies are stationed in the exhibition area, which embodies the intelligent, convenient and efficient characteristics of e-commerce, displays the image of e-commerce enterprises and experiences the online real-time trading function of agricultural products.

Highlights of exhibition platform

In this exhibition, 27 Hong Kong and Macao merchants, including Dajia Group, China Resources Group, Hong Kong Trade Development Council, and Macao Yunnan Federation of Industry and Commerce, 40 agricultural product distributors and buyers outside the province, and 0/50 agricultural enterprises in Yunnan/KLOC were invited to conduct professional procurement, negotiation and production and marketing docking of Yunnan plateau specialty agricultural products.

In order to promote the exchange and development of rice and agricultural products trade between China (Yunnan) and Vietnam, at the Vietnam-China (Yunnan) rice and agricultural products matchmaking meeting, representatives of 19 enterprises led by the Import and Export Bureau of the Ministry of Industry and Trade of Vietnam, the Asia-Pacific Marketing Department and the Consul of the Vietnamese Consulate in Kunming negotiated and docked with the grain processing, purchasing and trading enterprises in Kunming, Yunnan.

In order to improve the level of agricultural equipment in Yunnan and enhance the influence of brand agricultural machinery, the conference also held the signing ceremony of the 11th Kunming Pan-Asian International Agricultural Expo in China on 20 15.

Selected 20 gold awards such as "Wang Dian Li Gan" products produced by Kunming Wangdian Food Company, 20 silver awards such as "plateau pure milk" products produced by Dali New Hope Diequan Dairy Company, and 30 quality awards such as "Dayao Walnut" products produced by Chuxiong Jiahe Natural Food Company; 20 best organization awards, 20 outstanding organization awards and 33 outstanding booth awards were selected. Exhibitors have achieved satisfactory results.

Cooperation between industry and research has been strengthened.

Yunnan Agricultural University, Yunnan Academy of Agricultural Sciences, Yunnan University, Yunnan University of Science and Technology, Yunnan Normal University, Southwest Forestry University, Agricultural College of Kunming University, etc. A series of latest research and scientific research achievements on grain, vegetables, flowers, fruits, Chinese herbal medicines and edible fungi were exhibited. Moringa enzyme, maca refined tablets and other products have attracted countless enterprises and businesses to stop and consult.

A group of experts and researchers from Yunnan Branch of China Academy of Sciences, Renmin University of China, Editorial Department of Brand Agriculture and Market, Yunnan universities and research institutes participated in the exhibition, offering suggestions and suggestions for the development, brand building and market development of plateau agriculture.

Experts and leaders from Agricultural Machinery Extension Station of the Ministry of Agriculture, china association of agricultural machinery manufacturers, China Agricultural Machinery Circulation Association, China Agricultural Mechanization Herald and more than 30 enterprises and cooperatives were invited to hold a special seminar on agricultural aviation plant protection, to analyze the present agricultural situation and advantages of agricultural aviation plant protection in Yunnan, and to interpret the problems faced by agricultural aviation plant protection in Yunnan, as well as the prospect and long-term planning of UAV plant protection service. Through the platform of Agricultural Fair, the exchange and cooperation of talents, the sharing of scientific and technological resources and the cooperation of Industry-University-Research have been strengthened.

Conference mechanism innovation

For this year's Agricultural Fair, we will innovate the working mechanism in attracting investment, market-oriented operation and service, and improve the service level of the Fair. The work of attracting investment and inviting exhibitions highlights the strength of departments, chambers of commerce and industry associations. The agricultural department took the initiative to serve and coordinate, and invited agricultural enterprises and research institutes to participate in the exhibition. The commerce department and Taiwan Province department are responsible for docking and inviting foreign enterprises, Hong Kong, Macao and Taiwan enterprises, market associations, trade associations and chambers of commerce to coordinate and cooperate. Through investment promotion and innovation, a total of 35 standard booths17 and 22 enterprises15 were exhibited.

Actively explore social exhibitions, introduce commercial organizations to plan and operate, give full play to the market-oriented operation mode, mobilize the role of professional exhibition institutions and networks to organize exhibitions, and realize the social exhibitions of 183 booths and 150 enterprises; China Hewlett-Packard Co., Ltd. sponsored the online trading equipment in the e-commerce exhibition area to promote products to exhibitors and merchants at preferential prices. The exhibition mechanism promoted by government organizations, associations and exhibition institutions has been gradually improved.

For the first time, the exhibition set up a sub-venue to show the new achievements of flower industry development, enhance the influence of Dounan flower brand, attract more than 84,000 merchants, and drive the consumption around the exhibition hall and Dounan International Flower Industrial Park to more than 7.3 million yuan.

Exhibition brand promotion

The exhibition is supported by the Ministry of Agriculture, hosted by the Yunnan Provincial People's Government, and co-hosted by the Kunming Municipal People's Government, Yunnan Provincial Department of Agriculture, Yunnan Provincial Department of Commerce, China Agricultural Products Market Association and China Council for the Promotion of International Trade. The chief agronomist of the Ministry of Agriculture attended the meeting and made an important speech.

Consuls, chambers of commerce and enterprises from South Asia, Southeast Asia, Africa, America and other 17 countries participated in the exhibition. China Resources, Hong Kong Everyone International Group, Hong Kong Trade Development Council, Macau Yunnan Federation of Industry and Commerce and merchants from Taiwan Province Province were invited to participate in the exhibition. The influence of the exhibition is increasing day by day, and the brand of the exhibition is further enhanced, leading the southwest, driving the whole country and radiating South Asia and Southeast Asia, laying a good foundation for holding the 20 16 National Agricultural Products Fair in Kunming. (Reporter Zhao Gangnian, Hong Xin, Luo Hao)

Source: yunnan net transferred from: Xinhuanet.