BMW's new generation HUD exposure; Ford sharp l opens pre-sale

1. Is the car "price war" expected to end next month?

After entering March, the "first shot" price war in the domestic automobile market started by Hubei government and enterprises continued to expand. According to incomplete statistics, at present, more than 30 automobile brands have participated in this round of price war, and brands are constantly following up. In this regard, Cui Dongshu, Secretary-General of Passenger Transport Association, said that the current price war is mainly caused by the "price stampede" caused by the inventory clearance of "National Six A", and the "National Six B" policy, known as "the most stringent emission standard in the world", will be implemented on July 1 day, which will be the "fuse" for large-scale destocking of fuel vehicle enterprises. Now is the high point of this round of price war scale, and it is unlikely to continue to expand the scale of price reduction, which is expected to end around April.

Cui Dongshu also said that the current price war has brought more negative effects to the domestic automobile market. For consumers, the outbreak of price war may bring short-term benefits, but more adverse effects. For example, some manufacturers may reduce the quality of products to reduce costs, which will harm the interests of consumers. In addition, sharp price cuts will also interfere with consumers' right to buy cars and disrupt the pricing logic of the automobile market, which is not conducive to the healthy development of the automobile market. Judging from the current domestic passenger car sales situation, this round of price war did not bring a significant increase to the auto market in March. In addition to the cities with strong promotion efforts, more consumers are uneasy about the price reduction of car companies, but they start to wait and see. This "trampling" price war should be ended as soon as possible, so that the automobile market can return to normal development.

2. Investigation on the consumption of new energy vehicles and the use of public charging piles in China Consumers Association

The Survey Report on the Consumption of New Energy Electric Vehicles and the Use of Public Charging Piles released by China Consumers Association shows that the policy of new energy vehicles and charging piles has a high penetration rate, and consumers generally support the development of new energy vehicles; The satisfaction of safety, settlement convenience and timely repair of charging piles is high, but the satisfaction of charging price and settlement accuracy needs to be improved; There is no fixed parking space, the space is limited, the property is not allowed or cooperated, and the infrastructure is immature. These are the main pain points of charging pile installation. It is understood that in the second half of 2022, China Consumers Association launched a special survey on the consumption of new energy electric vehicles and the use of public charging piles. This survey collected questionnaires by online survey and on-site survey, covering a wide range of provinces, autonomous regions and municipalities directly under the central government.

Combined with the investigation, China Consumers Association put forward several suggestions: First, reasonably evaluate the charging facilities and scientifically arrange the construction of charging piles; The second is to improve the electricity price regulation mechanism and improve the accuracy of settlement; The third is to strengthen the research on key technologies to improve charging efficiency and endurance; Fourth, strengthen daily operation and maintenance services to improve charging convenience; Fifth, solve the problem of pile source occupation and reduce the waste of charging resources; Sixth, strengthen industry supervision and protect the legitimate rights and interests of consumers.

3. Take the first new generation model as an example, BMW's new generation HUD is exposed.

BMW officially released a demonstration of the effect of a new generation of HUD (officially called BMW Panoramic Vision Panoramic Vision). The video shows that the new HUD system turns the front windshield into a panoramic large display screen, and the driver can decide what information to display in his field of vision, and other passengers can also see all the displayed contents. In addition, other more important information will be displayed at the bottom of the windshield with brighter light and contrast.

BMW official said that the new-generation HUD system will be unveiled simultaneously with the first batch of mass-produced NEUE KLASSE new-generation models in 2025, and will be mounted on the new-generation models. The first model of the new platform is expected to be the SAV model (sport utility vehicle). In the same year, a pure electric vehicle in the BMW 3 Series market segment will be launched, and at least six new generation models will be mass-produced in the next 24 months.

4. Changan Ford Sharp L has a pre-sale of 229,800 yuan.

Changan Ford's all-new Sharp L started the pre-sale, and the pre-sale price range of seven models was 22.98-36.5438+0.98 million yuan. As a replacement model, the front face is equipped with a large-area blackened grille and through LED daytime running lights, and the headlight group has become flatter. The taillights are connected by light strips, forming a penetrating visual effect, and the design of the rear enclosure is very layered. The blackening of ST line models is more thorough. In addition to the all-black mesh, a large area of black trim at the front bumper is also in stark contrast to the ordinary version.

In terms of size, the length of the car reaches 5000mm and the wheelbase is 2950 mm Compared with the old models, the length and wheelbase of the car body are increased by 122mm and 100mm respectively. The car is equipped with 27-inch giant screen and HUD head-up display, large panoramic sunroof, ANC active noise reduction, B&; O brand audio and other comfortable functions, using 2+2+3 seat layout, the second row is independent seat design. In addition to the 2.0T fuel version, there is also a hybrid version consisting of a 2.0T engine and an electric motor.

5. Changan Mazda CX-50 officially went offline.

Changan Mazda CX-50 officially went offline and began to order in small quantities. Its Chinese name will be announced during the Shanghai Auto Show next month. In addition, Changan Mazda officially confirmed that at least two new models will be launched every year, and Mazda MOMENT, the first user experience center of Changan Mazda completed in Nanjing, will soon open.

Mazda CX-50 was originally developed for the North American market, but with the increasing demand for SUV models in the domestic market, it is inevitable that Mazda will introduce CX-50 into China. And its arrival has also brought Mazda, a brand with low exposure, back to the public's field of vision. The importance of this car to Mazda is self-evident.

6. The new Volkswagen ID.3 was unveiled.

The new Volkswagen ID.3 was officially unveiled, and it is planned to be listed overseas in the fourth quarter of this year, and the domestic version is also expected to be introduced simultaneously. As a mid-term change, the front bumper has been fully optimized, and more sporty air inlets have been added on both sides. The redundant decoration on the original C-pillar is cancelled, which makes the hatchback look more concise.

A lot of soft packaging materials have been added to the interior. Although the multimedia system remains unchanged, many changes have been made to the system menu, and more information display menu bars have been added at the top of the main screen. In terms of power, the overseas version is equipped with a drive motor with a maximum power of 150kw and a peak torque of 3 10 Nm. The maximum cruising range under WLTP is 546 km. As for whether the domestic version will be in line with the overseas version in the future, it remains to be further announced by the official.

7. Audi will launch a new entry-level model.

Then pay attention to the latest news of Audi's new entry-level models. According to media reports, the new car is expected to be officially launched next year to replace the A3 fuel version currently on sale, and it is expected to become the "cheapest" pure electric version of the brand. It is reported that Audi's new entry-level model is also expected to be put into production in the domestic market next year.

According to the plan, Audi will launch 20 new models for consumers to buy by 2025, half of which will be pure electric vehicles based on PPE platform. Audi's new entry-level model is expected to be based on Volkswagen SSP (Extensible System Platform) architecture.

8. Starting with a battery life of 500 kilometers, extreme krypton X power configuration exposure

Recently, some media have exposed a group of power configuration information that is suspected to be extremely krypton X. Based on the huge architecture of Geely Sea, this car has two models: single-motor rear-drive and dual-motor four-wheel drive. Among them, the maximum power of the single-motor model is 200kW, and on this basis, a motor with the maximum power of 1 15kW is added to the front axle of the double-motor model. The official said that the zero acceleration time of four-wheel drive models will rank among the 3-second clubs.

In terms of batteries, it will be equipped with a ternary lithium-ion battery pack of 66kWh, providing four battery life versions of 500 km, 565 km, 438+02 km, 540 km and 560 km. The official appearance map of Krypton X has been released before, and the fake car map has been exposed many times. The new car is expected to be officially unveiled at the 2023 Shanghai Auto Show, which opened in April.

This article comes from Wu Tong Che Hua, the author of Yi Che Hao, and the copyright belongs to the author. Please contact the author if reproduced in any form. The content only represents the author's point of view and has nothing to do with the car reform.