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Principles of Shopping Mall Decoration Design Matters needing attention in Shopping Mall Decoration Design
A, shopping mall decoration design principles
1. Functional combination principle: each area and different floors have product combinations suitable for different customer groups, so as to avoid customers' interest in shopping malls being affected by the single function of the floor area, and effectively retain and utilize valuable customers.
2. Decentralized layout principle: catering, leisure, sightseeing and other projects should be dispersed, and each area and floor should have different styles of related projects to drive people to flow evenly throughout the building.
3. The principle of level unification: The commodity combination of each floor area follows the principle of level unification, highlighting the richness of commodity combination in the floor area, attracting the phenomenon that once guests enter the mall, they will not turn back or have no interest in going to the mall in any area, and fully tap and utilize valuable customers.
4. Principle of circuitous passage: The arrangement of the passage should try to reduce straight lines with too long distance (no intersection in the middle), and the field of vision should be wide to avoid the phenomenon that the berth blocks the passage. The road network layout extending in all directions makes customers more efficient and fast when purchasing goods.
Second, the shopping mall decoration design considerations
1, shopping mall decoration style selection
The high-grade shopping space of a shopping mall should be a combination of relaxed and comfortable property environment and exquisite decoration style of counters. It is important to be generous and decent. In the case of determining the overall style of the shopping mall, the commodity categories of each floor and region should be well divided.
2, shopping mall decoration lighting decoration skills
In the decoration of shopping malls, it should be specific, because the products in shopping malls are rich and varied, and monotonous lighting is too common, which needs to be changed and highlighted. Generally speaking, the lights in shopping malls should not be too bright or too dark. The light in the passage should be soft and not too dazzling, but in the commodity area, it is different.
3. Lighting design of the mall decoration itself.
In the decoration of shopping malls, we must pay attention to the lighting problem, especially in the case of poor orientation of shopping malls, we can achieve the expected results through different lighting. And all kinds of tips must be placed in a conspicuous position, expressed in bilingual, and try to add some icons.
Now there are more and more large shopping malls, and all the goods can be sold in one mall. So what are the principles and precautions of shopping mall decoration design? Through the introduction of Bian Xiao, everyone knows.
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