How about MCC Real Estate?

MCC Real Estate Group is a large state-owned real estate development enterprise wholly owned by New China Minmetals and MCC Group. It is also the core enterprise of MCC's real estate business, with two first-class qualifications of real estate development and property management.

In 2005, as one of the first batch 16 real estate central enterprises of the State Council SASAC, MCC Real Estate Group started a new chapter of innovation, upgrading, strengthening and improving. The company strives to build its core competitiveness based on project development ability, capital integration ability and industrial integration ability, adheres to the development path of quality, specialization and branding, comprehensively arranges three hot cities in the economic circle, and creates a new era of development combining unified brand with regional management. Since 20 12, MCC Real Estate Group has accelerated the pace of transformation and development, made great efforts to improve the quality of development, and constantly promoted the "3+6" regional layout strategy and the "3+ 1" regional deep-ploughing strategy, focusing on "Beijing-Tianjin-Hebei, Yangtze River Delta and Pearl River Delta" and focusing on Beijing, Tianjin, Nanjing, Hangzhou, Guangzhou, Shenzhen and Guangzhou.

MCC Real Estate thoroughly implemented the spirit of the 19th Party Congress, actively practiced the scientific concept of high-quality development, accurately judged and responded to changes in the real estate market situation, rapidly improved its core competitiveness, constantly improved its basic management ability, continuously improved its product quality, continuously optimized its asset structure, steadily improved its business performance, and constantly expanded its brand influence, thus achieving a leap from a real estate developer to an urban development operator. MCC Real Estate won the titles of "Top Real Estate Enterprises in China 100" No.36, "Top Profitability 100" No.5, "Top Brand Value of China Real Estate Companies 10" and "Top National Enterprises with Green Development Competitiveness 10". MCC Property ranks among the top 100 property service enterprises in China, and has been awarded the titles of "Leading Brand Enterprise for Professional Operation of Property Service in China" and "Social Responsibility Enterprise of China Property Service Year". The brand value of MCC Real Estate reached 30.6 billion yuan, and its long-term credit was rated as the highest AAA level by domestic authoritative credit rating agencies.

MCC Real Estate Group consolidates the business system of "one master and two wings", focusing on high-end residential development, supplemented by commercial real estate and property management, and strives to build high-end real estate represented by "Dexian Department", "Splendid Department" and "Yijing Department". The commercial complex brand named "Shi Sheng International Plaza" is a commercial brand represented by "He Yue Department" and a long-term rental apartment brand with the word "She". MCC Real Estate has also established strategic cooperative relations with well-known institutions at home and abroad such as Tsinghua University, Peking University, SOM, KPF, Huawei, JD.COM and Ali, and has become a member of the international "Golden Key" property alliance, realizing the gorgeous transformation of corporate brands into high-end fields. We combine high-quality global industrial resources, give full play to the advantages of industrial integration, and actively explore new fields such as cultural tourism real estate, Yang Kang real estate, industrial parks, theme parks, educational real estate, financial real estate, and realize the extension from "one master and two wings" to "one master and two wings". We rely on scientific and technological innovation, take humanistic spirit as the connotation, implement the strategy of green scientific and technological real estate, develop humanized products featuring "green buildings, scientific and technological products, smart homes and smart communities", continuously inject elements of high quality and humanistic spirit into every product we develop, and strive to create a beautiful and comfortable living and working environment for our customers.

Facing the future, MCC Real Estate Group will adhere to the simple and heavy MCC spirit of "one day without delay and one day without slack", and under the background of high integration of financial capital and industrial capital, continue to adhere to market demand-oriented, take innovation and creation as the driving force, vigorously improve quality and efficiency, fully promote reform and innovation, fulfill the responsibility of maintaining and increasing the value of state-owned assets and corporate social responsibility, and aim at "quality real estate" and "responsible real estate".