What is people's livelihood news? I want a concrete concept.

First, the connotation of "people's livelihood news"

The word "people's livelihood" first appeared in the twelfth year of Gong Xuan in Zuo Zhuan. As the saying goes, "people's livelihood is diligent, and diligence is not lacking." The people here are the people. The explanation of "people's livelihood" in Ci Hai is "people's livelihood", which is a word with humanistic thought and humanistic care, and a popular feeling is obviously permeated in the discourse context. "In modern society, people's livelihood, democracy and civil rights are interdependent, and the foundation of people's livelihood has also risen from the original means of production and living to the overall pattern of lifestyle, cultural model and civic spirit that pay equal attention to material needs and spiritual characteristics." Citizens began to fight for their right to speak, and the combination of "people's livelihood" and mass media was imperative, so the concept of "people's livelihood news" appeared.

At present, the industry and academic circles have different opinions on the connotation of "people's livelihood news", and there is no conclusion. The main points are as follows:

1. People's livelihood news is news about people's livelihood and citizen's life. Broadly speaking, it belongs to social news, but its content mainly focuses on the living conditions and living space of ordinary people.

2. People's livelihood news: "News collected from people's daily life pays attention to people's living conditions and living space in content, pays attention to people's joys and sorrows, makes full use of advanced communication means in form, improves the timeliness and interactivity of news, and narrows the distance between TV and viewers." People's livelihood news is "people's perspective, people's livelihood content and people-oriented orientation".

3. People's livelihood news is a kind of TV news expression based on people-oriented thought, which pays attention to and expresses the life, survival, life and livelihood of ordinary people from a civilian perspective and humanized narrative techniques. It is embodied in three aspects: civilian perspective, people's livelihood content and humanistic narrative.

4. People's livelihood news is a kind of TV news genre, targeting at urban residents, and its channel coverage mainly covers cities. News events are closely related to citizens' daily economic and social life.

5. TV news takes "people's livelihood, people's feelings and public opinions" as the main focus, and "things around, worries, curiosity and concerns" of urban people as the main reporting theme, and adopts flexible methods such as on-the-spot investigation, follow-up reporting and embedded experience to compile and produce, paying attention to the practical value, entertainment value and emotional value of news.

We believe that, strictly speaking, "people's livelihood news" is not a scientific concept about news genre. In the field of traditional news, the division of news genre and style follows a single standard, while people's livelihood news is the result of multiple standards. In contrast, our research group is more inclined to the second view.

Second, the emergence and development of "people's livelihood news"

The historical clock can be traced back to the early 1990s. As the embryonic form of people's livelihood news, urban social news and street news in evening newspapers and metropolis newspapers have already had a little influence. On the TV screen, 1995' s Diandian Studio (1998 was renamed Yuan Yuan Tan, and since 1999 it has been called the seventh grade) basically has the quality of people's livelihood news. Beijing Express published by Beijing TV Station 1997 and Tonight's 800 published by Chengdu TV Station 1999 also show typical features of people's livelihood news.

In 2002, Jiangsu TV City Channel launched Zero Distance in Nanjing, which is considered to be the first time to create a TV news program that has long been concerned about people's livelihood in cities. After that, people's livelihood news columns such as live broadcast of Nanjing, absolute live broadcast, rule of law live broadcast, punctuation, service to home, and 1860 news eye were broadcast in Nanjing one after another. This has triggered a "war" of urban news in this area, which is characterized by large-time live broadcast or "quasi-live broadcast" and concerns about the lifestyle of localized citizens. As for Liaoshen area, 200 1, "Live Life" launched by Shenyang TV Station, has obvious characteristics of people's livelihood news. On June 5438+ 10, 2004, the New North, which was launched by Liaoning TV Station, publicly launched the banner of "People's Livelihood News" for the first time in Liaoshen area. For a time, the words "devoting to people's livelihood and strengthening the country by news" were household names in Liaoning and Shenyang.