Zhang's characters experience

People who know Zhang say that he has both the power of a soldier and the elegance of a scholar. Yes, Zhang was originally a cadre of the army. 1988 transferred from the army to the government, 199 1 went to the sea to do trade. Later, he realized that trade was not a long-term solution and it was difficult to form a large-scale industry. Therefore, after completing the accumulation of original capital, he began to turn to industry. After investigation, Zhang believes that hotels and real estate can form scale and accumulate funds to achieve greater undertakings. 1997, Zhang's first masterpiece in the hotel industry-a beautiful and modern garden hotel in Shantou was completed. In the mid-1990s, Chenghai has become one of the toy production bases in China and even the world. Every day, there are many businessmen from the south to the north to trade, but there is no high-end hotel in Chenghai. Zhang was optimistic about the healthy development of Chenghai industry, predicted the market demand prospect of hotels, and took precautions to build a four-star garden hotel in Chenghai, becoming the only three-star hotel in Chenghai at that time. Perfect supporting facilities and excellent service make this hotel prosperous, especially the toy exhibition hall set up in the hotel provides a trading platform for merchants and provides convenience for customers. Every year, Chenghai Toy Fair will be very lively here.

The successful operation of the hotel industry has strengthened Zhang's determination to start a business, and he has the courage to explore a broader development space.

Jing cheng shui shui fu GUI yuan

1999, a business invitation activity was held in Chongwen District, Beijing, and Zhang came to Beijing with the idea of visiting. The transformation of the old city in Chongwen District allowed Zhang to see business opportunities. He believes that almost all Beijingers have the desire to buy a house. I used to have a house, and I want to change it to a big one. More people want to say goodbye to the small old house and own their own house. People look forward to a well-off living environment. Large areas of old houses need to be rebuilt, and the real estate industry is booming. However, when it comes to real estate development, the investment is large and the risk is high, so Zhang made a cautious attack. He made full use of his strengths and avoided weaknesses, prepared for a rainy day, and successfully developed the first residential area according to the architectural model and development ideas in the south and the reality in Beijing. This is the first phase of Fuguiyuan. Perfect property management and modern security system have created a high-grade living space for urbanites. Here, the main crowd in the residential area is the lobby of a star-rated hotel. Beijing's first design has opened the eyes of Beijing luxury houses, supporting broadband network access, intelligent residential system, 24-hour hot water supply, pure water access, star-rated clubs and so on. At the same time, he introduced the advanced concept and mode of southern property management into the community, and creatively extended the hotel-style management mode to every detail of life in Fuguiyuan.

In 2003, Fuguiyuan became one of the top ten hot-selling properties in Beijing with a total sales of 970 million yuan. Fu Gui Garden became an instant hit, and he dug up the first bucket of gold in Beijing. Good quality makes Fu Gui Garden brand deeply rooted in people's hearts, and Guo Rui Real Estate suddenly develops its own brand.

Commercial real estate reformer

While developing the garden, Zhang is planning another big project. On February 25, 2005, at 65438, gongs and drums roared outside Chongwen Gate, colorful flags fluttered, another masterpiece of Shangcheng Zhang, and a grand groundbreaking ceremony was held.

Zhang chose Chongwai business circle, and he had his own judgment-"Chongwen District put forward the' Wang-shaped' economic magnetic field planning of Chongwai business circle. Relying on the support of Qianmen East Street, zhushikou East Street, Guangqumen Street and Chongwenmen Street. Formed the "Wang Zi" transportation network in Chongwen District. This business circle has great investment potential. First of all, this is a place where business has flourished throughout the ages. Second, the development direction of leisure and entertainment business in Chongwai business circle. According to relevant statistics, in 2004, the entertainment and leisure format of Chongwai business circle reached 10%~ 15%, and the business circle is no longer a shopping business circle in the traditional sense. The third Chongwai business district is the only scarce plot in Beijing's Second Ring Road. House prices in this area have risen year after year. "

Guo Rui covers an area of 20 hectares with a building area of 165438+ 10,000 square meters. It is a comprehensive building complex integrating Grade A office buildings, serviced apartments, international business apartments, large shopping plazas, high-grade houses and quadrangles. It is a commercial complex integrating shopping centers, Shoppingmall and theme shops, featuring leisure, entertainment and catering. Guoruicheng has large investment scale, high construction standard, advanced design concept, high intelligence and high mechanical and electrical equipment. The landscape in this area is very exquisite, designed for European gardens, with sculptures of old Beijing. Because it is a multi-functional building cluster, it occupies a special geographical position in the center of Beijing. The construction of the city center has accumulated a commercial auspicious atmosphere for Chongwenmen area, and Guo Rui has won a good applause.

On September 22, 2006, at the Sino-US Cooperation Forum on World Urban Construction, Zhang, as a guest of the forum, passionately expressed his incisive judgment on commercial real estate: "The overall characteristics of commercial real estate in China are: First, it started late; Secondly, it has developed rapidly; Third, it has great potential. Since 2000, commercial real estate has first sprung up in several highly developed areas such as Beijing, Shanghai and Guangzhou. After 200 1, the average annual growth rate of commercial real estate investment in China reached 33%, far exceeding the national economic growth rate. With China's full entry into WTO, the approach of Beijing Olympic Games and the rapid development of national economy, China is becoming the largest commercial real estate market in the world. In recent years, the per capita disposable income of urban residents in China has increased rapidly. This has led to the development of business, and the result is the rapid growth of commercial real estate investment. Cities in China constantly encourage the large-scale development of urban commerce, thus stimulating the development of urban commercial real estate. Now that urbanization is accelerating, the expanding cities directly stimulate the development of urban commercial real estate. "

After developing two famous places, Fuguiyuan and Chengdu, Zhang continued to March into the field of commercial real estate, and also developed Area A of Beijing City and Shenyang Oriental Mall, including hardcover apartments, office buildings and super-large shopping malls in Beijing and Shenyang. These two projects cover a variety of business formats such as residence, consumption, office and trade. , and attracted the attention of the industry with its professional planning and outstanding advantages.

According to the industry evaluation, Zhang subverts the traditional commercial real estate model with the professional concept of commercial real estate operators and keen insight into consumption trends, and is committed to creating a new landmark of Beijing complex buildings and refreshing the operating rules of commercial real estate.

Rich, considerate and affectionate

Zhang believes that the highest state of running an enterprise is to organically combine the promotion of social harmony and progress with enterprise development.

On July 5th, 2007, the first Chaoshan Xinghe Zhang Kexue Invention and Innovation Award was held in Chaoshan Xinghe Building, which was well received by people from all walks of life in eastern Guangdong and hipsters at home and abroad, and greatly encouraged the workers in Chaoshan scientific and technological circles.

The founding president of Chaoshan Xinghe Foundation commented on Zhang: rich, caring and affectionate. The establishment of the Chaoshan Xinghe Zhangzhangsun Science and Technology Invention and Innovation Award is of far-reaching significance. The award has played a certain role in stimulating the enthusiasm and creativity of scientific and technological workers in Chaoshan, thus accelerating scientific and technological innovation and economic and social development in Chaoshan area.

After Zhang's successful career, he took it as his duty to repay the society and gave generously for many times. In 2006, in addition to investing 6.5438+million yuan to establish Chaoshan Xinghe Science and Technology Invention and Innovation Award, it also donated 2 million yuan to Guangdong Chaozhou Opera Culture Development Foundation and 500,000 yuan to Jing Rui Housing Science and Technology Award Fund of the All-China Federation of Industry and Commerce. In recent years, he has continuously donated money to the society. From 200/kloc-0 to 2003, he donated 3130,000 yuan to support the construction of the Xinghe Pavilion in Chaoshan. In 2003, it donated 600,000 yuan to fight SARS in Beijing, and allocated 6.5438+0.2 million yuan to buy medical supplies.

In the old city reconstruction project in Chongwen District, Beijing, he put forward the concept of "building a harmonious community", fully respected and tried his best to meet the requirements of the original residents, made the extremely difficult demolition work pleasant, and gave strong support to charity in this area, which won the praise of the government and the masses.

At the same time, like all successful foreign businessmen, he actively returned to his hometown to invest and promote the economic development of his hometown. At present, Shantou Guo Rui Building Materials Home Expo Center under construction will be the largest building materials center in eastern Guangdong. Shantou Guo Rui Garden and Clothing City have been completed and become the wealth of downtown Mong Kok.

"The key to running an enterprise is whether it can succeed, develop to a certain scale, or make certain economic and social benefits. The key is to make benefits and social recognition. My life and ideas are relatively simple, making a difference and making a difference. This is also the original intention of my business. " Zhang said to him.

At the beginning of 2007, when Zhang Shande, president of Beijing Chamber of Commerce, announced that "Zhang, vice president of Beijing Chamber of Commerce and chairman of Industrial Real Estate Co., Ltd., gave a courtyard house worth more than 20 million yuan to the Chamber of Commerce for free", many people knew that in the extremely prosperous Chongwen business district of Kyoto, the modern Guo Ruicheng still "hid" 13 traditional precious quadrangles.

Zhang not only attaches importance to modern science and technology, but also promotes traditional art. In 2006, in order to speed up modern science and technology innovation and economic and social development in Chaoshan area, Zhang invested 6.5438+million yuan to set up Chaoshan Xinghe Zhang Science and Technology Invention and Innovation Award. In the same year, in order to revitalize the traditional Chaozhou Opera art and promote the reform and prosperity of Chaozhou Opera, Zhang donated 2 million yuan to set up the Guangdong Chaozhou Opera Development and Reform Foundation.