The advertising revenue in the elevator in the residential area is divided between the owners' Committee and the property management company, right? Can you have the right to take the property?

This issue has caused a lot of controversy. I keep the facts and judgments to myself.

The contradiction is mainly concentrated between the owner and the property.

From 20 1 1 to 20 13, the property management committee of Guanhu Jiayuan Community in Chaoyang District, Beijing sued the property, demanding that it pay more than 380,000 yuan for advertising revenue in public areas. The Industry Committee of Meiliyuan Community in the northwest of the space bridge in Haidian District, Beijing sued the property for arbitrary charges, and the court made a final judgment, ordering the property to return the rental income of elevator advertising space of 6.5438+0.8 million yuan to the Industry Committee.

2065438+In March 2006, the industrial committee of a residential area in Shenyang took the property to court, claiming that the property took more than 260,000 yuan from advertisements in public areas of the residential area (including billboards in elevators). In the end, the court ruled that the advertising revenue belongs to all.

Tell an extreme example, which is also the above situation. A community industry committee sued the property, and the court ruled that the property would return the rental income of elevator advertising space to the industry committee, so the property should honestly return the income. But on the third day, all property personnel, including cleaners and maintenance workers, quietly left the community. In a few days, there will be piles of garbage in the community, and the parking spaces will be unattended, so the safety problem has become a huge hidden danger.

The property may be out of revenge, so the owner can't sit still. The industry committee discussed outsourcing the residential property to other property management companies, but because of the low management fee and unprofitable property, no property company is willing to settle in this residential area.

In the end, the owners of the community quickly divided into two factions, one of which thought that it was all because of the previous fooling around, and this life could not go on; The other faction insists that it is right to sue the residential property.

How was this last incident solved? I don't understand. Only from large and small cases can we truly see the subtle relationship between property and owners, and the rental income of elevator advertising space is only the fuse.

What roles did elevator advertising companies and advertisers play in this matter?

First of all, advertisers need to put elevator advertisements in the community, and then the elevator advertising company goes to the property company to talk about cooperation. Generally, it is rented for a whole year, and the property charges the advertising space rental fee at one time. Every time an advertiser places an elevator advertisement, the elevator advertising company charges the advertiser.

Therefore, advertisers and elevator advertising companies do not directly contact the owners. As a resource party, the property company leased the advertising space resources to the elevator advertising company.

Of course, in the whole advertising process, the elevator advertising company is responsible for the published content. Let me take our ant communication as an example. Before receiving the advertisement, we strictly review the industry taboos. Some buildings are not allowed to invest in beauty salon advertisements/cosmetic advertisements/feng shui advertisements/real estate advertisements, so we will reject these advertisements from the source, preferring not to make this money and do things according to the rules.

There are advertisements in the elevator, and there will be problems here, here and there. For example, as shown in the following figure.

This advertisement we released is a knowledge-based paid product of popular science in the museum, inviting famous teachers from all over the world to give lectures in the museum, and then making beautiful videos. You can read it by scanning the code. It's really great. You can get interesting and full of dry goods for more than 30 yuan.

Because it is mainly aimed at the children's market, advertisers make posters more cartoon, and the Mona Lisa is more prominent and looks very lively.

As a result, this advertisement was complained by the owner. The reason for the complaint is-"When the children come home at night and see a man sticking his head out of the photo, they feel very scared."

No way, we have to remove all the advertisements of this picture in that community, and then compensate the advertisers for the corresponding expenses.

Therefore, when there is a conflict between the elevator advertising company and the owner, our elevator advertising company will fully safeguard the interests of the owner.