Zhong Fang's Entrepreneurship

A person's success is always closely related to the background of the times. In recent years, the rapid development of regional economy in Baiyin has objectively created good external conditions for the development of Zhongheng Group. For Zhong Fang, besides seizing the opportunity, there are three more important points along the way: first, seizing the opportunity; Second, identify the market positioning; Third, strict management.

"Although these three factors are indispensable, only through strict management can we truly grasp them. After all, the first two have their limitations. " Zhong Fang said.

Zhong Fang, the chairman of the board of directors, told the reporter that the company always puts the innovation and development of enterprises in the first place while strictly managing. Enterprises will not develop without innovation. Among them, in the development of credit guarantee business, by August 2007, the SME Credit Guarantee Center had completed the capital increase and holding work of 654.38 billion yuan, and all legal procedures of the company were complete; And completed the recruitment of center personnel and the configuration of office equipment and hardware facilities. With the efforts of all the staff of the Guarantee Center, we successfully applied for 900,000 yuan of national special funds for the development of small and medium-sized enterprises in June+February, 5438, which laid the foundation for normal business. In the same period, he also joined the provincial guarantee association.

In addition, as an extension industry of real estate development, faced with a service area of 370,000 square meters, the property management companies affiliated to the group company take the whole service as the purpose, earnestly strengthen the service consciousness and continuously improve the service level, and have achieved good results in cleaning, security, greening, maintenance, heating and convenient service. The brand of Zhongheng Property Services has won unanimous praise from all walks of life and residents. With the strong support and care of provincial, municipal and district leaders, Baiyin Pingchuan Zhongheng Security Service Co., Ltd. was established on the basis of the security department of Huayuan Property Company. This is the first private security company in Gansu province, and it is also another important attempt for the group company to gradually set foot in the service industry, which will play an exemplary role in the next industrial integration, expansion and standardization.

At the same time, from 20 12, the group company also proposed to carry out "customer service year" activities. Around the main business of real estate development, a customer service center was established. Establish customer information files and customer complaint feedback system, carry out customer satisfaction survey and return visit, and carry out customer pre-inspection and construction site observation activities; Print delivery notice; Implement one-stop service for customers; Send new year cards to customers. "Through the development of these works, we have more clearly defined the service content, service methods and problems existing in the company's customer service." Dong Fang said.

At the same time, with the joint efforts of Chairman Zhong Fang and all employees of the company, "Gansu Zhongheng Real Estate Development Group" was formally incorporated on June 65438+February 1 1. "This is not only an important milestone in the history of the company's development, but also a witness that the company has become a comprehensive strength, and it is also a sign that the company has entered a new starting point." Dong Fang told reporters.

Based on the experience of personnel management in 2006, the group company made great progress in talent recruitment, training, performance appraisal, index quantification, salary and welfare, social planning and so on in 2007. A series of personnel management systems have been formulated and improved, and the company's human resource management system has been basically established. Based on the reality of the enterprise, on the premise of meeting the business development, we will recruit talents in multiple ways and channels. More than 20 professional and technical personnel were recruited throughout the year, which enriched the positions of the company. According to the principle of "being objective and fair, seeking truth from facts", detailed assessment indicators have been formulated, and a performance assessment system combining annual assessment and monthly assessment has been formed, which makes the assessment work closer to the actual work and has achieved remarkable results. Establish a salary management system with job performance pay as the main body and multiple distribution methods as the supplement. The annual per capita salary increased by 5% (some subsidiaries increased 10%). Implement a full-time labor contract employment system, and pay "three funds" for some employees according to national requirements and the actual situation of enterprises; All employees, including seasonal workers, bought accident insurance and work-related injury insurance, which eliminated the worries of employees. There was no wage arrears for migrant workers throughout the year. People-oriented, honesty-oriented enterprises and perfect talent management system have attracted people with lofty ideals from all walks of life. The Group commends and rewards outstanding employees every year, actively seeks benefits for employees, establishes various enterprise activities, and trains a large number of outstanding talents. It has formed an enterprise employment system that keeps people with affection and gratitude.

After years of unremitting efforts, Chairman Zhong Fang and his Zhongheng Group have become famous in the local area. The determination to be loyal to the people and the spirit of hard struggle have changed the desolation and emptiness of Pingchuan. Nowadays, as long as you stroll through Pingchuan City, there are many trees and tall buildings along the way. While sighing the rapid economic development in Pingchuan, you will also be attracted by those buildings and residential quarters with beautiful appearance, novel design and beautiful environment, almost half of which are masterpieces of the director and his company. In particular, the office building of Pingchuan District Local Taxation Bureau, the family building of Pingchuan District Education Bureau and the teaching building of Pingchuan Middle School developed and built by his company were rated as "excellent projects" by relevant departments of provinces and cities. The 9 #- 13 # residential building in Huayuan Community and Pingchuan People's Square won the highest award of Gansu Province's construction project "Flying Award" respectively. In 2003, the company was rated as "Integrity Unit" by Pingchuan Consumers Association; In 2004, it was rated as "an enterprise that values contracts and keeps promises" by Baiyin Administration for Industry and Commerce; In 2005, it was awarded "Integrity Unit" by the Provincial Consumers Association. To this end, some people even commented that "the buildings, streets and squares in Pingchuan are all beautiful because of Zhong Fang".

In addition, Gansu Zhongheng Real Estate Development Group will develop idle barren hills into a multi-functional cultural square integrating leisure, entertainment and government-organized gatherings, with a construction area of 63,700 square meters, a green area of 30,000 square meters, a hardened area of 33,700 square meters, an investment of/kloc-0.3 million yuan and a construction period of/kloc-0.00 days. The building of the whole square is modeled on the ground, with a wide field of vision, lush green grass, bright flower beds and flowing lanterns, which organically combines the natural environment with the human landscape, reflecting the harmony between man and nature, elegance and harmony, health and agility. The tourists here are very pleasing to the eye and relaxed. The construction of the square has been highly praised by the people of Pingchuan and praised as a new bright spot by the leaders of the district Committee and government.

In fact, after careful construction by Pingchuan Central Real Estate Development Company, many local residents have lived in spacious and bright houses. While striving to realize self-worth, Zhong Fang has created immeasurable resources and wealth for the society. On this basis, the Group Company has fully implemented the principles of budget control, target management, macro-control, supervision and guidance, and the strategic position and advantages of the Group have been brought into play, and the ability of resource integration has been further enhanced.

In order to thoroughly implement the spirit of the Sixth Plenary Session of the Seventeenth Central Committee, Zhong Fang actively participated in the cultural construction project in the whole region, insisted on accelerating cultural prosperity and development as an important measure to optimize the environment and improve the soft power of competition, and carefully built Shangwenfang Cultural Street in Pingchuan. The construction area of the project is about 40,000 square meters, and the estimated total investment is 65.438+0.5 billion yuan. Planning and construction include antique cultural blocks, supporting roads for leisure cultural streets, Pingchuan cultural exhibition walls, Pingchuan historical and cultural sculptures, etc. This project will become the first high-grade cultural and leisure place in Baiyin, which integrates exhibition, communication, study, culture and art. It will play a positive role in meeting people's cultural life needs, improving urban cultural taste, cultivating cultural market, activating cultural exchanges, promoting the development of cultural industries and increasing urban cultural landscape. At the same time, Zhong Fang invested 46 million yuan free of charge on 20 10 to build a Pingchuan Hengshan leisure park integrating landscape, amusement and entertainment. The planned park covers an area of 2 10 mu, of which the green area is110.2 million square meters, the leisure clubs, water systems and roads cover an area of 29,000 square meters, and the green rate is 79.5%. The park has also built golf courses, tourist reception centers and other supporting facilities, further enhancing the taste of urban landscape, creating a good living environment, and providing a good place for the masses and investors to relax and entertain.

In order to promote the rapid development of local agricultural industry and increase farmers' income, Zhong Fang visited experts from the Provincial Academy of Agricultural Sciences for many times, humbly consulted, sincerely listened and repeatedly demonstrated, and decided to invest 65.438+0.5 billion yuan to build a "Pingchuan Modern Agriculture Demonstration Park" project in Xiangquan Village, with the help of advanced technologies from the Provincial Academy of Agricultural Sciences and provincial and municipal agricultural experts, to change villagers' ideas and increase farmers' income. After the implementation of the project, the company decided to use 500,000 yuan of the proceeds as special funds for medical care, old-age care and schooling in Xiangquan Village every year. Based on the actual situation of Xiangquan Village, the company decided to assist the Party branch and village committee of Xiangquan Village to build a logistics park project. The project covers an area of 156 mu with a total investment of10.50 billion yuan. The implementation of the project can improve urban functions, change farmers' income model, and provide 200 jobs for the three villages that are in contact with each other. For the long-term development of rural areas in the future, it is planned to raise 460 million yuan to build two new farmers' markets to provide convenient channels for agricultural products sales and increase farmers' income.

Constant innovation and great achievements are loyalty in continuous progress. Heaven and earth give birth to people, and each person should have his own career; Be diligent every day when you are alive. This old saying is a true portrayal of loyal ministers' diligence and dedication, and it is also the motto of all loyal ministers. For the future development of the company, Chairman Zhong Fang is full of confidence. For the near future, he painted a grand blueprint: "In the next step, the company will continue to take honesty and trustworthiness as the foundation of survival, brand products as the development carrier, adhere to the business philosophy of winning by quality and people-oriented management thought, and develop into a group model. It is necessary to fully adopt the group management mode, gradually divest all branches and give full play to their management initiative; Actively carry out shareholding system reform, increase the number of employees holding shares, let employees participate in company management activities, give play to the spirit of ownership of employees, and make suggestions for enterprise development. At the same time, establish and improve the employment mechanism and assessment mechanism. Only in this way can enterprises continue to develop and create greater benefits. " Under the leadership of Chairman Zhong Fang, building a "century-old loyal corporate vision" has become the goal of all loyal people. In the surging passion, all loyal people will build the company into a first-class enterprise group in the whole province and even the whole country, and make contributions to the sustained, rapid and healthy development of Pingchuan regional economy and non-public enterprises.