What are the advantages of using WeChat public platform by property companies?

In the public platform integrated with WeChat, most Android or Apple and WindowsPhone phones will install WeChat as a very mainstream and popular application.

From the perspective of promotion difficulty, compared with directly posting a QR code at the entrance of the community and the elevator door for the owner to directly scan and pay attention, the community APP needs to provide a tens of meters of APP software for users to download and install. With a little imagination, you will understand which one is more acceptable to the owner.

Finally, the WeChat public platform is developed and produced by a big company like Tencent, and its brand and reputation are impeccable. While its functions are constantly updated and improved, it provides more possibilities for the future.

Acquaintance network, minority communication, communication is more effective.

Information and services can be provided anytime and anywhere, and it takes longer for information and services to arrive.

Enrich media content and promote sharing.

Convenient interaction, fast real-time updated information push.

It is also based on the "strong relationship" between property management companies and community owners. If the property management company recommends the official WeChat account of the community to the community owners, the acceptance rate of the community owners can reach over 90%. After all, even if you don't do anything, it's good to pay attention and look at the announcement activities in the community. Compared with property companies, the cost of independently developing such a set of fully functional WeChat public service numbers will be high. Why not use a free fully functional platform?

The advantage of WeChat official account is that it has a large number of users and is convenient to use. There are hundreds of millions of users in China alone, and even grandparents can use WeChat. As for the institutions that make official accounts of property WeChat, there are also some, such as the ultimate community operation platform of Shenzhen Ultimate Company, in addition to the ultimate community APP, there are also official accounts of ultimate community WeChat.