There are often problems in applying for marketing positions.

There are often problems in applying for marketing positions.

There are many problems in applying for marketing positions. In life, many people will encounter various problems of the interviewer when interviewing for a job. If you want to cope with difficult problems easily, you need to read more interview cases. The following are the problems frequently encountered in applying for marketing positions, hoping to help everyone!

There are often problems in applying for marketing positions. 1 Give you 500,000 start-up funds. How does Wuchang fish enter Ningbo market? How to sell 1000 pens in a week ... The day before yesterday, an enterprise group in Ningbo held an exhibition in Wuhan Science and Technology Exhibition Center, and young female examiners repeatedly had problems applying for marketing positions for job seekers. Some job seekers were so anxious that they were sweating on their foreheads.

Xiaoping, a marketing major in a university in Wuhan, went to apply. No sooner had she introduced herself than the examiner threw her a difficult problem and said, "You haven't graduated yet. If I give you 1000 pens now, I ask you to sell them in your school within a week. What are you going to do? " After the examiner finished speaking, he made a gesture to the ballpoint pen in his hand, meaning to take it as an example.

"Can you sell at a loss?" After Xiaoping said it, he realized that his words were a bit stupid and he felt very sorry. The examiner responded quickly and asked, "Will you do business at a loss?" After several rounds of reincarnation, Xiaoping knew that there was no chance and left sadly.

Another male college student surnamed Mei then applied, and the young female examiner "changed the law" and threw another question: "Isn't Wuchang fish in Wuhan very famous? If you are given 500,000 start-up funds, how can you sell Wuchang fish to Ningbo? " Xiaomei pushed the glasses on the bridge of her nose, thought for a moment and said, "You can have a meeting with the dealer and engage in conference marketing. You can also advertise in local newspapers and TV ... "

Xiaomei performed better than the previous ones, but her comprehensive score was only 72 points. Then a candidate answered this question: "What do you think is the most important quality of an excellent marketer?" The applicant mentioned "communication" many times and was praised by the examiner, and finally got 73 points. It is reported that the company will sort according to the scores and finally determine the admission list.

A person in Wuhan talent market said that Zhejiang enterprises generally attach importance to ability, especially like to apply for job seekers in marketing positions with case tests. Most of the questions are easy to hand in and there is no standard answer. Only insight can win high marks. This reminds those college students who are interested in marketing that they should strive to participate in social practice, accumulate experience and practice their brains during their school days. Only in this way can they stand out.

Applying for marketing positions often encounters problems 2 1. If you are in sales, how should you persuade customers to buy products?

Problem analysis: In fact, customers make up their minds to buy a product quickly. The reason for their hesitation may be that they don't fully understand the product performance; Secondly, I am not satisfied with the price of the product. Therefore, it is very important for sales staff to show the excellent performance of products in front of customers and let customers have the impression of value for money. For this question, the interviewer's answer should also focus on the above two points.

2. How much do you know about our products and customers?

Question analysis: This question mainly asks the interviewer how well he knows the company he is applying for. This mainly examines whether the interviewer is fully prepared in the early stage. Therefore ... before the interview, you should have a certain understanding of the products of the interview company and analyze its fixed sales crowd according to the product performance.

What do you think is the most important quality of a salesperson?

Problem analysis: A salesperson should have many qualities. In your answer, you should highlight the following aspects: the ability to promote sales, the ability to establish good relations with customers, and the rigorous work style. Because sales need to face different people, it is very important for their interpersonal skills and adaptability. Focus.

4. If you are given a big sales task, and the time to complete the task is short, what methods do you use to ensure that you reach the sales target?

Question analysis: This question is very sharp, and the focus is on the flexibility of candidates. A large amount of tasks is a common problem in sales. In this question, what the interviewer wants to know most is your solution. You can refine the amount of tasks, implement them in your daily work, and then complete them as planned.

5. How to turn the casual buyer of your product into a regular buyer?

Problem analysis: This is a concern of all enterprises. For sales, successful sales are not difficult. The difficult thing is how to maintain these relationships. So, make sure to communicate well and effectively with customers, and let them feel the continuity of your service. This should be a key point of your answer.

6. What preparations should I make in advance to make a sales call?

Problem analysis: With the accelerating pace of work, blind door-to-door sales have produced worse and worse results. Therefore, telephone sales and online sales have become new ways of communication between the two parties. First sell your products to customers on the phone, and then set a specific time for face-to-face discussion, which can save time and reduce costs. Because the two sides can't meet, how to make the other side feel the sincerity of your telemarketing is a key point of your answer.

7. Do people buy products? What is the main reason?

Problem analysis: Most customers who buy products don't just consider the price or quality of the products. Everyone buys products for different purposes. People who buy products first want to get the use value of products to meet their own requirements, and the quality and price of products are also the reasons that urge people to buy products.

8. What do you like and dislike about selling? Why?

Problem analysis: this question examines the interviewer's love and value orientation for the sales profession. For what you like, you can answer that you like to communicate with people, like the pleasure after signing the bill, and so on, and you can play it freely. Be relatively cautious about the parts you don't like. You can take the following tricks to answer that you don't like being rejected by customers.

9. Can you accept overtime and frequent business trips?

Problem analysis: For sales, working hours are flexible. Going out to negotiate with customers may require you to work overtime and travel frequently. So your answer to this question is also a focus of the interviewer's investigation. On this issue, we must think clearly, and don't find out after work that you don't like or can't work overtime on business trips, which will be very troublesome.

10, what is your expected salary?

Problem analysis: Generally speaking, the interviewer asks this question, which shows that the previous interview has basically passed. For sales, the basic salary between 1500~2500 may not be too high, and the main income lies in the commission of sales. The salary level depends largely on your ability.