Why is15.2 million enforced in the same city?

In the 58-city enforcement1520,000 incident, the 58-city official did not respond to the public's doubts. However, in my opinion, the reason why 58 cities have such "treatment" is that the recruitment information on their platforms is untrue and is inseparable from consumer complaints.

Tongcheng housekeeping business involves many industries, including Internet data service, second-hand car distribution, advertising design, agency, housekeeping service and job recruitment. , especially in job recruitment. However, in the past two days, 58 cities were exposed to compulsory enforcement of 6.5438+0.52 million yuan, and the enforcement court showed that it was the Chaoyang District People's Court in Beijing.

I am not surprised by such punishment, because I have been punished many times before 58 cities, but the amount and punishment are relatively small and have not attracted much attention. This time, it seems that the regulatory authorities are serious, and they should give 58 cities a little "color" to see.

First, some "embarrassing things" in 58 cities

The problems existing in 58 cities have a long history, but they have not been effectively dealt with. There are tens of thousands of complaints about 58 online, and the comments are very bad.

In September this year, 58 cities were reported by netizens that the recruitment position of a company on the platform belonged to the nature of "Maiyin". When this position was reported, three people had submitted their positions, and the platform showed that the salary of this position was 4,000-5,000 yuan per month.

Therefore, 58 cities have been criticized by everyone. The response given by 58 officials in the same city is that "after the company's illegal information was intercepted, the information was displayed in the foreground due to the misoperation of the staff when manually reviewing the illegal information. Relevant illegal enterprises were dealt with by deleting posts and freezing accounts, and internal sanctions such as warnings were imposed on the auditors involved. " However, netizens don't pay for it.

Coincidentally, 58 cities were also involved in the "Snow Slave Incident" this year. It is reported that a young man fell into the trap of a fraud gang because he was looking for a job in 58 cities. Later, he did not cooperate with the other party's request for fraud and eventually became a "snow slave." 58 City responded that no relevant job information was found.

58 City not only has many problems of its own, but also some related enterprises have been exposed many times. Some time ago, the second-hand trading platform under the same city was fined 7000 yuan for "damaging the public interest", but it has been interviewed before.

Second, the business model of 58 cities

In response to repeated complaints from netizens, in fact, 58 cities are not ignorant. Then many friends were puzzled. Why don't they correct themselves when they know? In fact, this is mainly because of its business model.

The business model of the same city is simply the composition of income, which mainly includes four aspects: advertising income, membership certification service, information topping and value-added services represented by bidding ranking. This way of making profits determines that we can't be too strict with the settled businesses, otherwise the income will definitely plummet.

As the "food and clothing parents" in the same city of 58, as long as it is not too much, 58 will "turn a blind eye" and muddle along. Similar to the sale of second-hand houses, there are too many cases in which insurance companies sell dog meat. It's not that 58 doesn't have the ability to handle false information, just for the sake of revenue, dare not!

In order to survive, the psychology of 58 cities is understandable, but some behaviors are absolutely intolerable and must be resolutely dealt with. I always think that hard quality and good reputation are the foundation of enterprise development. If 58 can be ruthlessly rectified, it may usher in better development, instead of surviving in the current scolding.