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When does Tommy enter China?
Tommy hilfiger entered China in 2002, almost as long as other major emerging markets (it entered the Indian market in 2004). The brand initially started its business in the form of franchise agreement, and established a joint venture company TH Asia on 20 10. In 20 16, PVH Group decided to buy back all the businesses of tommy hilfiger in China, which greatly promoted the growth of the brand in China market.
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