What platforms are there for live broadcast?

The development of e-commerce live broadcast is in full swing, but the commercial nature has not changed much. In the past, TV shopping was the fire. Now people's eyes are focused on the mobile Internet, so the e-commerce live broadcast platform is just a platform. However, if you want to gain something, you must adapt to the current environment and put your energy into the e-commerce live broadcast.

So what are the more popular live broadcast platforms?

First, Taobao live broadcast

Taobao was originally an online shopping platform. After its live broadcast, it also focuses on shopping. Through this live broadcast platform, the anchor can promote his products "aboveboard", because Taobao is originally buying and selling products, and people who come to Taobao to watch live broadcasts have psychologically accepted the concept of shopping, so the live broadcast conversion rate of Taobao is relatively high.

Second, Aauto's faster live broadcast

Aauto Quicker Live Play is completely different from Taobao Live Play, because Aauto quickless started as a short video player. With the continuous development of the platform, the function and video of live broadcast with goods are derived. Conservative play is the idea of selling goods with video and powder. Of course, this drama is not Aauto Quicker's own, and most short video platforms play like this.

Third, Tik Tok live broadcast

In Tik Tok, you should be psychologically prepared in advance, because Tik Tok's live broadcast function with goods was not valued by Tik Tok at first, but other short video platforms took such a path, so it gradually spread to Tik Tok's live broadcast platform. Of course, it is not impossible to bring goods to Tik Tok for live broadcast, but it is necessary to make a good layout in advance, accumulate fans first, and then realize the realization of fans.

Fourth, the next live broadcast platform

Every live broadcast platform is growing, and new platforms are joining in one after another, so the development of this industry is becoming more and more formal, so you can also develop and operate your own live broadcast platform, so you can share a piece of the live broadcast market. So if you want to develop your own live broadcast app, you can conceive and lay it out as soon as possible, so that you can enter this market at the best time in the live broadcast industry.