The key business in the business model canvas mainly answers what I want to do.

The key businesses in the business model canvas are as follows:

1. Manufacturing includes processing products, designing/developing/delivering services and solving problems. For service companies, "manufacturing" may have two meanings, namely, preparing to deliver services and actually delivering services. This is because services such as haircuts are often "consumed" during delivery.

2. Sales refers to the promotion, publicity or display of the value of services or products to potential customers; Specific activities include visiting customers, designing and implementing advertising or promotion plans, and education and training.

3. Support refers to activities that can help the whole organization run smoothly and are not directly related to manufacturing or sales. For example, recruitment, bookkeeping and management are all supportive activities.

Four characteristics of business model

1, compliance

If a business model is illegal and does not conform to the relevant policies of the state, then the business model of making money again is problematic and risky. This is especially important when the business model enters the capital market. Such as drug trafficking and trafficking in women and children. For example, some third-party payment companies engage in credit card cashing, which is very profitable, but it violates national policies and will not be sought after by capital.

2. Sustainability

The second important feature of business model is sustainability. Sustainability means that the business model should have long-term profitability. Unsustainable business models are worthless and will be abandoned by the market sooner or later, such as door-to-door car washing. Venture capital invests in the future of an enterprise, that is, its sustainability.

3. Stability

The business model also needs to be stable. The stability of business model is relative, not permanent, but stable for a certain period of time. The ever-changing business model contains great risks. This is also the reason why it is difficult for early companies to get the favor of capital, which is changeable and unstable.

4. variability

In addition to stability, the business model is also changeable or epoch-making. The business model is not static. Business model is a response to the outside world, which will change with the change of the external environment. For example, when home maintenance and installation meet the Internet, Master Wan came into being.