Why did Airbnb quit the mainland?

Airbnb's withdrawal from the mainland is related to Airbnb's own business positioning. Airbnb's business is very simple. It is such a platform to provide accommodation information for international tourists visiting China and China. But now it has entered the third year since the outbreak, and the interruption of international travel has had a fundamental impact on Airbnb.

Under the influence of multiple factors, and the domestic cultural tourism industry will still strictly implement the "fuse" mechanism of inter-provincial tourism operations, and since this year, Airbnb's share price has fallen by 30%, and it is still a loss in the first quarter. The financial pressure affected by the epidemic will eventually prompt Airbnb to make a decision to leave.

The development of Airbnb

In 2008, Airbnb was established, headquartered in San Francisco, California, USA, and mainly engaged in homestays. Its business model is to build a platform, match the housing and provide accommodation services for customers.

In 20 14, Airbnb set up a small team in China, and started its business in China market in 20 16. 20/kloc-at the end of March, 2007, Airbnb decided to use "Airbnb" as the Chinese name of its brand and products, that is, it officially provided online short rent service in China as a localized company.

Brian Ceschi, the founder of the company, attended the company's 17 press conference in Beijing and expressed his expectation for China's "millennial generation" users: "Young travelers in China see the world from a completely different perspective. We hope that Airbnb and our new travel platform will resonate with them and inspire them to travel in new ways. "