The relationship between Shanghai Zhiyu and Haier

Shanghai Zhiyu and Haier are in a business competition relationship.

Haier was founded in 1984 and is a leading global provider of solutions for better life. In the process of continuous entrepreneurship and innovation, Haier Group has always adhered to the main line of development of "people's value first". Zhang Ruimin, founder and honorary chairman of Haier Group, proposed the "Rentanheyi" model.

Haier has always focused on user experience and kept pace with the times. It has developed from a small collective factory that was insolvent and on the verge of bankruptcy into an ecological enterprise leading the Internet of Things era. It has been the world's only Internet of Things enterprise for three consecutive years. Ecological brand continues to be ranked among BrandZ's top 100 most valuable global brands. Haier has 3 listed companies and has established 1N development innovation systems, 28 industrial parks, 122 manufacturing centers, 108 marketing centers and 240,00 sales networks around the world. It owns Haier, Casarte, Leader, GE Appliances, Seven high-end brands including Fisher & Paykel, AQUA, and Candy and the world's first scene brand "Three-Winged Bird" have built the world's leading industrial Internet platform COSMOPlat, incubated RiRiShun Supply Chain, Yingkang Lifespan, and Haier Biomedical , Hainayun, Haichuanghui, and many other sub-brands.

Haier has been ranked as the world's number one home appliance brand by Euromonitor International for 12 consecutive years. Its subsidiary Haier Smart Home is ranked among the Fortune Global 500 and Fortune's Most Admired Companies. Its new species Kaos COSMOPlat has ranked first in the Ministry of Industry and Information Technology's dual-span industrial Internet platform for two consecutive years, and has been appointed by the three major international standards organizations, ISO, IEEE, and IEC, to take the lead in formulating international standards for mass customization models. In the era of the Internet of Things, Haier's ecological brand and Haier's Rendanheyi model are achieving global leadership.