A brief introduction to the supplement of this evening paper

Different readers, different authors and different editors naturally have different positions on the essays of local evening newspapers. This paper only takes the essay column of "Lilac Wangjianglou" as an example.

First, keep the charm of the evening supplement prose. Charm, here refers to style and charm. With style and charm, there will be charm. A mature supplement of Urban Evening News should be "not attached to the supplement" and should have its own fixed readership. An essay column of a mature supplement should be made into a famous column of this newspaper.

As the evening paper of the provincial capital city, New Evening News was founded on 1985. At the beginning of its publication, the circulation increased geometrically every year. When the first four editions were published on Tuesday, there was a "Lilac" supplement. The essay column of Wangjianglou keeps pace with the times and is deeply loved by middle-aged and old readers.

The style of Wangjianglou can be roughly summarized as follows: keen and quick, pungent and sharp; Cynicism, humor; Reasoning image, lively discussion; The length is not short, and the materials are extensive. Specifically, to maintain the charm of the famous brand "Wangjianglou", it is necessary to ensure the quality of every essay and ensure that every essay is a boutique.

How do we keep the charm of the famous brand "Wangjianglou"? First, the sources of papers are backup and reserve. In the case of limited space, try to ensure the position of the first topic or the second topic of the essay column, and try to ensure that the columnist's article is published in the newspaper in time. The second is to set up "quasi-essays" columns, such as "new sayings of the world", "interactive topics" and "roses", so as to give some substandard "special" manuscripts a "channel" for newspapers.

Two, the evening supplement has special requirements for essay editing. Editors of newspaper supplements are like chefs. A chef can be divided into super, first, second and third grades, and so can an essay editor. Essay editors should have both "in-poem" and "out-of-poem" kung fu. When all the factors of "raw materials" are available, it depends on the quality of editors.

As a column editor, there are two qualities that cannot be ignored: First, we should be "cautious and independent". What is an editor? The editor is the "sentry box keeper" and the editor is the "mailroom keeper", so he should have a sense of post responsibility. Second, we should have the consciousness of being a "villain". If the quality of the article is not enough, the author is an official and the background is good, don't make do with it. You should be in charge of the editor-in-chief, not afraid of offending people.

Third, we should respect and cultivate "home" prose writers. Respecting and caring for the author should be the professional responsibility of the essay editor of the evening supplement, and the essay editor of Wangjianglou should naturally follow it. Essay writers are superior to other writers. It should not be difficult for a first-class essay writer to write essays, speeches and essays, but essayists and writers may not write well. The brand of Wangjianglou in recent years has been supported by the first-class essay writers in this province, such as Jiangnan Dust, Kanto Grass and Saibei Snow, and it is inseparable from the efforts of several editors. Furthermore, it is to train our own exclusive essay columnists, make them "home" writers and make their manuscripts "home" manuscripts. In recent years, Bai Xin, Bai, Hou, March Grass, Lu Di and other authors have all become exclusive mature essay writers in the column "Wangjianglou". His prose is unique in style, short in pen and ink, concise and readable. In addition, we should have the consciousness of establishing the second and third echelon writers and keep them in a "reserve" state.

Fourth, it is necessary to form an atmosphere of "editing collaboration". The editorial quality factor mentioned above refers to the responsible text editor of the specific essay column. As the responsible editor of the "first pass", how to form a * * * understanding with the editor-in-chief, the editor-in-charge and the editor-in-chief is also very important. This is very important to improve the quality of essays and the brand influence of columns. For more than 20 years, Wangjianglou can maintain its unique personality, which is inseparable from the attention of successive editors of our newspaper and the careful care of responsible editors.