How to make your work full of creativity?

Many people think that many of their jobs are spent in constant repetition. You will find that people with this idea have always been mediocre in their work performance, and they think their work is boring. Why do they feel this way? Why can't their work achieve results? If you don't work creatively, you will naturally form the above state "when everyone thinks there is a disaster; Creativity can turn it into an opportunity. " Work is full of energy and fun because of creativity. Similarly, your creativity will impress people.

The principle that Citigroup adheres to is: Citigroup always believes in this-it can be said that Citigroup's achievements today really depend on unremitting creativity.

People in the workplace are struggling with difficulties every day, and their most powerful weapon is creativity-continuous creation! Walking on the road that others have traveled, no matter how far you go, you can't reach a new situation; Unique, but sometimes it can also get the effect of winding paths leading to a secluded place.

A psychologist came to a construction site where a church was being built and interviewed three busy masons. There is only one question: "What are you doing?"

The first man replied, "Didn't you see it?" I'm breaking these damn rocks. These stones are so hard that my hands are numb. This is really not a human job! "

The second man said, "I do this job every day for this salary." If it weren't for food and clothing at home, who would do such rough work of knocking on stones? "

The third worker looked radiant: "I am participating in the construction of this beautiful church." When completed, it will accommodate many people to worship. I am excited to think that countless people will come here to accept God's care in the future. I am proud of my work. "

The same job, the same environment, has such a completely different feeling.

The first kind of person can be said to be basically hopeless, he may not get anything good, and even can definitely say that he is an outcast of life; The second kind of people do not make progress, but work for the sake of work, not employees that enterprises and bosses can rely on; The third kind of people are people with unlimited creativity. They fully enjoy the happiness of their work and integrate creativity into all aspects of their work. They are excellent employees that the boss especially likes.

Many enterprises put creativity first when recruiting new employees. They may not have high academic qualifications, but they must be creative. No matter how high the education is, people who are not creative will not be selected by enterprises. The reason is simple: which company's boss likes rigid employees?

So, what is creativity?

In 200 1 year, American General Motors Company recruited business managers, which attracted many knowledgeable and capable people to apply. Among the many applicants, there are three excellent candidates: one is doctor A, the other is master B, and the other is undergraduate C who just left school. The company finally gave these three people such an examination question:

A businessman went out to deliver goods, just as it rained, and there was still a long mountain road to go before his destination. The merchant went to the barn and picked a donkey and a horse. This road is very difficult.

The donkey was so tired that he asked the horse to help him carry some goods, but the horse refused to help. Finally, the donkey died of exhaustion. The merchant had to carry the goods on the donkey's back to the horse, and the horse regretted it.

After a long walk, the horse couldn't bear the weight on his back, so he begged his master to share some goods for him. At this time, his master was still angry: "If you share a little for the donkey, you won't be so tired. You deserve it!" "

Before long, the horse was exhausted on the road, so the merchant had to carry the goods to the buyer's house.

The question that the applicant needs to answer is: How does a businessman let the animals transport the goods to the destination on the way?

A said: lighten the donkey's load and let the horse carry it, so no one will be exhausted.

B said: You have to unload a part of the goods from the donkey for the horse to carry, and then unload a part to carry yourself.

C said: On rainy days, the road is slippery and it is a mountain road, so donkeys and horses are not needed at all. Choose mules that can bear hardships and have the strength to transport goods. Businessmen never thought about this problem, so it caused great losses.

As a result, C was hired as a business manager by General Motors.

Although A and B have high academic qualifications, they can't think carefully when they encounter things, and they end up failing. Although C didn't have any impressive diploma, he was successful because he didn't stick to the original mode of thinking when he encountered problems, and he was good at thinking and flexible.

C is a very creative person.

Simply put, the so-called creativity is to have a sense of innovation and dare to break the rules. Only people with unlimited creativity can put forward constructive opinions, make breakthroughs in their work and innovate in their performance. Similarly, employees with unlimited creativity will naturally make people sit up and take notice.

Today's society is full of competition, opportunities and challenges. Affected by the macro environment, the environment of enterprises is always in constant change and competition. In this cruel environment, every company must always aim at growth in order to survive.

But no one can do everything, everyone has their own weaknesses and limitations. It is impossible for a person to take an enterprise to the top. All successful business owners like others to give them more useful suggestions to make up for their own shortcomings and promote the development of their enterprises. This is why bosses like creative employees.

1981April, Jack Welsh took over as president of General Electric Company. The company was large in scale and its products were scattered, and the situation was not good at that time.

When Wales took office, he thought: How to manage such a big company? What can be done to increase the company's sales and profits? After investigation, he found that the management of the company was too rigid and the employees did not have enough autonomy. Through careful analysis, he decided that the company can develop rapidly only if all employees are United. So according to the company's situation, he made a comprehensive thinking and re-established the company's development goals.

First of all, reform the company and implement the "full decision-making" system. He invited ordinary employees, middle managers and trade union leaders who rarely had opportunities to communicate with each other and went to work by the hour to participate in the decision-making seminar. Participants are equal and express their opinions.

The implementation of "all-staff decision-making" has been supported by all employees, which has enhanced employees' sense of participation in the company's operation. The infinite creativity hidden in everyone has been fully explored, and everyone has put forward suggestions, of which more than 90% reasonable suggestions have been adopted by Wales.

A trickle makes a river. It didn't take long for this depressed company to make great progress and become an outstanding enterprise with a prominent reputation in the United States.

It can be said that it is precisely because GM has a large number of employees with unlimited creativity, and of course, first of all, thanks to Wales' ability to mobilize the enthusiasm of employees and give full play to their creativity that the company will take off.

The weak wait for opportunities, and the strong create them. Everyone has some creativity, but most people have not learned how to use it.

Hughes, the "king of household appliances" in the United States, used to be a reporter of a newspaper. He resigned in a rage because he had a deep grudge with the editor-in-chief.

One day, Hughes was invited to have dinner with his newly-married friend soste. When eating vegetables, he tasted that there was a strong smell of kerosene in the dishes, which he could hardly swallow. However, he can't say anything because of his feelings. Soste can't eat that strange smell, but there's nothing he can do. His new wife cooks with a kerosene stove. At that time, everyone used that stove, and it was easy to spill kerosene into the pot. He couldn't say anything about his wife in front of his friends, so he had to complain to the kerosene stove: "This damn stove is really annoying. It collapsed in three days. It has to go out when it is in urgent need, and it has to be oiled every time it is repaired ... "

Finally, soste said thoughtfully, "If only there could be a simple, hygienic and practical stove."

The speaker has no intention, but the listener has a heart. Soste's words touched Hughes a lot. "Yes, why not make a brand-new stove and put it on the market?" With this idea, Hughes began to redesign his life goals and devote himself to the research and development of new household appliances. After his unremitting efforts, he finally successfully developed a series of new household appliances such as rice cookers and kettles in 1904, and became a world-famous industrialist.

Mr soste will regret it later. The idea was his, but he didn't get it.

An excellent employee, without the supervision and supervision of his boss, can always look for ideas that are of great help to the enterprise with a positive attitude, and is good at grasping those whimsy that pass by. In essence, he is also looking for success-the power of creation is infinite. There are more such employees in the enterprise, which will undoubtedly bring unexpected changes.

Do you have many ideas? Take it out bravely, and I believe the boss will look at you with new eyes.

For an employee with unlimited creative mind, it is a great pleasure to be keen on discovering the bright spots hidden behind trivial events.

Many people know that Chanel, a famous French cosmetics company, benefited from a key idea of an employee at a critical period.

At first, Chanel was not famous, its products were unsalable, and the company was in trouble. At this time, an employee of the sales department had a whim and reported an idea to Chanel, which was immediately recognized by the boss.

A few days later, people saw an advertisement in the Daily News in Paris: 10 ugly girls selected by Chanel Cosmetics Company will meet you on the big stage in Paris on Saturday night. After the advertisement was released, it was immediately spread as an anecdote. At that time, there will be many people present to visit.

The curtain opened and ugly women filed out one after another. Sure enough, they are all ugly faces. The audience was suddenly booed, and everyone was amazed: "There is such an ugly woman!" "

At this moment, I saw Ms. Chanel smiling and poised on the stage. She said to everyone, "In order to show the efficacy of our cosmetics, please let the ugly women make up later to thank you."

After a while, with the music curtain coming back, the ugly girls painted one by one, and the neon lights really looked different.

The audience were all amazed. Since then, cosmetics produced by Chanel Company have become best sellers in the market.

The employee who came up with this idea undoubtedly saved the whole Chanel company. Needless to say, with the development of the company, he will get the corresponding preferential treatment.

We might as well imagine, if it were you, if you were an employee of that cosmetics company now, the boss was frowning for the company's predicament and was asking for good advice extensively, what ideas would you come up with? Maybe you will say, "Is it difficult to be a creative person?"

The truth is not what you think.

Bacon said: "Life is not a lack of beauty, but a lack of discovery."

We can also put this sentence another way: there is no lack of creativity at work, but lack of imagination.

Old-fashioned thinking means that you can't keep up with the development of the times, and you can't climb the highest peak of life.

Your thinking should be ahead of the boss. More often, your efficiency is the boss's efficiency.

Really valuable and enlightening ideas are as precious as gold mines, and at the same time, they are always hidden in places that will not be easily found.

It is often said that no one is dishonest and has no business. Another meaning of this sentence is that businessmen are smart people, that is to say, they can always use their knowledge flexibly, use their brains fully and make more money from others with good ideas.

In other words, a good businessman can always be keenly aware of the blank, unpopular or weak links in a certain field that people have not noticed or paid attention to.

Do you know how Shimamura Industrial Company in Tokyo, Japan started?

Fang Xiongdao, the founder of this company, used to be an ordinary clerk in a packaging material factory, and later switched to hemp rope business. Don't underestimate this humble hemp rope and the petty profit gained by running it. Shimamura, who is willing to think, made a big article on it and created a miracle. The famous "original price sales method" in business circles was founded when he was doing hemp rope business.

The so-called "original price sales method" is actually very simple. He first bought a large number of 45cm-long hemp ropes from the hemp rope factory for 50 cents, and then sold them to factories around Tokyo at the original price. After doing this unprofitable business for a period of time, everyone knows that the price of hemp rope in Shimamura is cheap, and the order volume is increasing day by day. The opportunity that has been waiting has floated to him with the order.

First of all, he took the shopping receipt to the customer who ordered the food and complained, "I haven't made any money from you for a long time, but if I continue to serve you like this, I will go bankrupt." The customer confirmed through consultation that what Shimamura said was true and was very moved. He is willing to raise the delivery price of each hemp rope by 5 cents

Shimamura went to the hemp rope factory again and showed the factory all the receipt stubs he gave customers. "I have such a large sales volume because I have been selling your products at the original price. I really want to continue to do it, but the consequence of persistence is that it will close down in a few days. " Shimamura said. The factory was surprised when it was confirmed that everything Shimamura said was true. This is the first time I met a businessman who was willing not to make money, so I promised him a profit of 5 cents per hemp rope without hesitation.

In this way, based on Shimamura's daily delivery of 6.5438+million pieces of hemp rope, his daily profit is 6.5438+million yen. It didn't take long for Shimamura to become a well-known businessman in Japan, and he skillfully used the "original price sales method" that dared to suffer losses and became famous from then on.

Doesn't this story seem simple enough? Earn a dime inside and outside a hemp rope, and the profit from selling100000 a day is100000. Everyone will calculate this account, and the key is how to buy and sell. Good ideas are often learned and obtained from very simple life, and there is no need to treat them too mysterious and unattainable.

On the surface, Shimamura's success lies in his clever use of people's habitual psychology and sympathy. In fact, as early as when he sold the first unprofitable hemp rope, the mature ideas that had been considered in his mind began to guide him to a successful plan.

Simplify complex things, that is wisdom; It is foolish to complicate simple things.

The significance of human existence lies in continuous innovation and development. People who are not creative, capable and diligent will not create much more value than porters.

Consider all kinds of problems in your work from the standpoint of innovation, accept excellent ideas from other fields and break through the bottleneck that restricts your success, then you must believe that it is only a matter of time before you fly to the branches and become a phoenix.

Now more and more enterprises feel that there will be no faster and greater development if they stick to the rules. Only by choosing to survive in change and looking for opportunities with keen innovative eyes can they be invincible.

Let's see how Kodak defeated Fuji in the commercial war.

At the Los Angeles 1984 Olympic Games, fujifilm made a plan to beat Kodak, the number one competitor, in order to seize the market from the largest film manufacturer. As part of the plan, Fuji invested millions of dollars and won the qualification of "designated film products for the Los Angeles Olympic Games".

Kodak company didn't invest too much manpower and material resources because it didn't pay enough attention in advance. It's too late to find out that Fuji came in an aggressive manner. Only in this way, they are excluded from the most important sports events in the world, thus losing a huge market. The company's decision-makers are at a loss and helpless, so they can only close their eyes and wait silently for their opponents to punch.

Later, at the suggestion of a middle-level employee of the company, IMG (International Management Group) was found, and Kodak asked them to help think about the strategy and method of "crushing Fuji's attack".

Among the many changed links, IMG found that the most interesting thing was that Fuji's "monopoly" did not include the entire stage of the Los Angeles Olympic Games, but they only "monopolized" the Los Angeles Olympic Games for two weeks.

So lMG suggested that Kodak should focus on the crazy half year before the Olympic Games.

During this period, Kodak sponsored the American track and field team, hired a group of athletes who were expected to win gold medals to promote it, and also sponsored the track and field trials before the Olympic Games. Los Angeles was full of Kodak publications, TV films and posters. The Olympic Games came, and many sports marketing experts didn't even notice Fuji, thinking that Kodak sponsored the Olympic Games!

The genius of Kodak or IMG is to seize the opportunity of change with brand-new ideas. They didn't just focus on Fuji's winning the designated products of the Olympic Games, but made detailed, comprehensive and in-depth thinking in many aspects, and found another way to win by surprise.

From this perspective, only those who ask unusual questions can get unusual answers and make innovations.

The best way to generate excellent ideas is to ask questions with "What if?" and see what your answer will be. This will help to improve your innovative thinking.

If you are a business owner, are you good at finding employees with unlimited creativity and fully mobilizing their enthusiasm? If you are an employee, are you willing to re-recognize everything around you from now on, especially those "bottlenecks" that make your boss have a headache?

I believe you can do it, you can do it!