The development course of well-off families

1993, the first comprehensive mail order catalogue in China was issued.

1994 realized "payment by credit card without credit card" for the first time in China, which greatly facilitated foreign customers.

1995, in China, the first company made a satisfactory promise of "30-day unconditional refund".

1995, the first advertisement published in Reader magazine was the image advertisement of a well-off family (used in the catalogue).

1996 reader magazine published an advertisement of "read first, pay later", which received great response.

1996, using professional mailing equipment and equipment.

During the period of 1996, the advertisement of "read first, pay later" in Reader magazine received a great response, and the circulation of this issue was 300,000.

1997, the Consumer Council's complaint hotline was voluntarily published in the catalogue, which effectively protected the interests of customers.

1998, a free service hotline was opened.

Received mail order service license number. 00 1.

1998, set up a special post office.

1999, using special postal code: 5 10433.

200 1 began to provide "points for gifts" service for well-known large enterprises, and now it includes: China Bank, China Mobile, Mobil Oil and many other well-known large enterprises to provide "points for gifts" service.

200 1 began to become the governing unit of Guangdong consumer complaint consultation and supervision network.

In 2002, the company leader became the founding secretary general of Guangzhou Mail Order Association.

In 2003, it was the first in China to extend the validity period of "unconditional refund" to 60 days.

In 2004, we cooperated with Guangdong Electronic Post Office 1 1 185 to promote service projects.

In 2005, the Catalogue of Gifts You Choose was first published in China, which reassured the givers and satisfied the recipients.

In 2006, it was P & amp； G Procter & Gamble provides "employee service incentive plan".

Since 2007, it has become the national credit card redemption service provider of Bank of China in China headquarters.

On 20 12, Weibo @ Xiaokang House, the official of Xiaokang House, officially started overseas purchasing.

20 13, official wechat subscription number of Xiaokang House: share the latest information with customers.

20 14, build a bridge to communicate with customers, so that customers have a better service experience.

On 20 15, official website, a well-off home, launched overseas direct mail for global sale, bringing customers a brand-new experience.