Management ability: The strength of a planning company is not determined by funds. No matter how strong the financial power is, it will eventually be disintegrated under poor management ability. Plann

Management ability: The strength of a planning company is not determined by funds. No matter how strong the financial power is, it will eventually be disintegrated under poor management ability. Planning is not a capital-intensive industry, it is an intellectual industry. Being able to release the same amount of energy based on the conditions given by the developer depends on management ability. The strength or weakness of management ability is reflected in: (1) The basic working status and mental outlook of employees (2) Basic professional qualities (3) Workplace design and atmosphere shaping (4) Cooperation among employees (5) Accuracy of project promotion Sex, etc., I won’t give examples one by one here. In short, the little things make a big difference. If these little things can be paid attention to, then they will definitely do things that are a bit out of place. If you are going to put all your money into something big, you should definitely trust a company like this. Employee quality: Usually, the overall quality of an agent can be judged by just looking at the level of managers at all levels of the agent, and good officials can choose the boss. A company that can retain talents must be a good company and a capable company. In addition, an agency that can tolerate and hire mediocre and bad employees must have extremely low standards for its career and work. Where does conscientiousness come from? Without shining pearls, where would a dazzling necklace be? Agents' strengths: Because each agent has a different background and growth experience, his strengths are different. Some agents start with sales; some get started with advertising design; and some abandon management. Started to get involved in real estate sales, therefore, each agent has focused on his areas of expertise. Some are good at planning, some are good at advertising, some are good at sales, some are good at shopping mall investment, some are good at selling office buildings, and some are good at promoting housing. In addition, the customer base of each agent is also different. Some agents' customer base is limited to the local area, some agents can expand customers in the province, and some agents have overseas customer sources. Therefore, it must be carefully evaluated and considered. Actual operation: It is necessary for developers to conduct on-site secret inspections of projects being operated by agents to examine the execution capabilities of agents' employees in actual operations. Don't listen to what the agent says, see what he is doing! Because the person who can represent the agent and negotiate business with the developer must be the most eloquent, the prettiest, the most knowledgeable, and the brightest smile among the agent staff! Don't be fooled by it. If, through inspection, the ability of the agent is confirmed, the next step is to effectively monitor the agent. The goals of the agent and the developer are not completely consistent. Regardless of whether the sales work is progressing smoothly or not, problems will occur. If developers lose effective monitoring of agents due to this or that deviation, adverse phenomena will occur: a) Pricing is too low: Agents charge commissions based on performance, and lowering the selling price will have minimal impact on commission income. However, for sales Therefore, unscrupulous agents will use the principle of "number of people" to pursue local interests, sacrifice the overall improvement of sales goals, pay the top oil, and leave immediately. b) The price is too high, which increases the difficulty of promotion and makes the developer’s capital turnover inefficient. c) The price difference is unreasonable: good buildings are sold too quickly, leaving too many poor buildings behind, making it much more difficult to sell when developers take over. The profit cannot be reflected, and the remaining 15 rooms are the profit. d) The agent acted beyond his authority. Hesitation: The agency planning market is currently in a development stage, and some unscrupulous agents are so incompetent that they often make irresponsible promises to customers that are not authorized by the developer. However, this promise will not be revealed before the house is handed over. When the agent withdraws, the consequences must be borne by the developer. This will not only cause monetary losses, but more seriously, the developer will be accused of breaking his promise and getting rich.