Gold Medal China Win-Win 2012-Gold Medal Sanitary Ware will hold a marketing strategy conference in Foshan, which will dominate the world.

Spring blossoms, Vientiane is updated, and the bathroom market will be thunderous. On February 29th, Gold Medal, a domestic bathroom giant, held the 3rd National Distributor Summit with the theme of "Win at 20 12" at Phoenix Hotel in Gaoming Country Garden, Foshan. This conference gathered more than 320 people, including executives of gold medal sanitary ware enterprises, major domestic distributors, outstanding enterprise representatives and industry experts. At the meeting, Jinpai released the marketing strategy of 20 12, which showed its strong product research and development ability and strong marketing ability to dealers. It is reported that Golden Bathroom will integrate all resources through the conference, jointly study the market planning of 20 12, refine the market, and strengthen exchanges and cooperation with old dealers. The strategy of fostering the rapid development of new dealers has won the recognition of all dealers. They will also win the future with the gold medal.

At this conference, Cheng, deputy general manager of Golden Bathroom, proposed that under the increasingly fierce competition in the bathroom market, Golden Bathroom will make a strong attack from three aspects in order to greatly increase its market share in 20 12. First of all, Golden Sanitary Ware will continue to increase product technology research and development according to market demand, and open up a new situation with product upgrade; Secondly, Golden Bathroom will accelerate the brand rejuvenation, and create a new look of the old brand from the aspects of product design ideas, brand external image and corporate culture. Third, Golden Sanitary Ware will strengthen channel construction and establish multi-level dialogue with partners to maximize win-win situation.

At the same time, Zeng Xiaoling, the marketing director of Golden Bathroom, released the annual sales summary of the 20 1 1 & 20 12 annual sales plan. Mr. Zeng made a pertinent statement on the current market positioning of Gold Medal Sanitary Ware. And pointed out the channel expansion and the laying method of the final business market for the excellent distributors in the country. His market layout and new ideas have won the recognition of dealers. And launched the latest product of gold medal bathroom research and development.

At the summit, Zhao, director of bathroom cabinets, made a report on the listing of new bathroom cabinets, and trained and explained the knowledge of bathroom cabinets to dealers. Ni Jianglin, the person in charge of the shower room, made a simple analysis of the current market dynamics. He said: the shower room has always been an indispensable supporting product for home, and it is also a link that owners are very concerned about. Because it is synchronized with the renovation of new houses, there are many things for the owners. The convenience of ordering and installing shower rooms has become the primary condition for owners to buy. At this time, the gold medal merchants put forward the "overall expansion technology, non-standard delivery time" just to meet the primary needs of consumers. Customers can take the product after placing an order and paying, and they can take it back for exchange if it is not suitable. The application of this technology can save a lot of tedious links, such as: no need to measure the installation size professionally, no need to place an order and other manufacturers to buy non-standard shower rooms after production, no shower room will be scrapped because of the wrong measurement data, no owner will be unable to move into a new house because of the long delivery time, and the shower room is no longer a link that the owner is worried about. Sellers don't have to run around to measure the travel expenses caused by size and communication errors. Such a convenient and advantageous product will be the first choice for most consumers. At present, only the gold medal is exclusively owned, and the market demand is huge. The large-scale telescopic fool shower room fills the gap in the market and closely fits the "one-piece molding" of gold medal ceramics. If it is withdrawn, consumers can easily agree. The success of marketing will be the key to the success of 20 12 gold medal shower room.

Finally, the summit presented awards to the outstanding distributors of 20 1 1, and invited Mr. Hou, the actual marketing director of the home building materials industry, to give a wonderful training. At this meeting, the gold medal marketing department carefully planned a perfect thank-you party, which was compact and attractive and once pushed the atmosphere to a climax. In Chairman Jian Yong's sincere and impassioned toast, all the gold medalists raised their glasses and drank together for this unforgettable and festive day! Interactive lottery and interactive games were also held during the party, and the scene was in chaos, which really gave back to dealers all over the country. 20 1 1 the national distributor conference of gold medal sanitary ware also ended successfully.

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