Analysis on Examples of Beauty Salon Customer Engagement Techniques

In recent years, the problem of attracting customers has become a pain in the hearts of many beauty salon operators, especially newly opened beauty salons. If beauty salons want to do a good job in attracting customers, the importance of customer acquisition skills is It goes without saying that the following is a collection of beauty tips that I have compiled for everyone. You are welcome to read them.

Tips for attracting beauty customers

How to talk about discounts and help: You are an old customer and you know these discounts. This is really helping friends, sharing good things with good friends! You can do it with your friends, you can talk, and you have company! There is nothing better than giving health and beauty. This gift is light and friendship is important; for birthdays, colleagues give us cards instead of giving things. They are cheap but valuable. It’s meaningful, and secondly, you can cheer me up on the spot;

Giving roses to others will leave a lingering fragrance in your hands! If your friends come over, this project would be great! Sister, it’s a good idea to give this thing to the leaders of the unit, so-and-so is This is how you build relationships with important friends in leadership.

How to talk about competition and win sympathy: I am under great pressure and the competition is too fierce; help me this time, thank you forever; it is not easy to do things at our age; there are noble people on the road of life, and you are mine Noble man! Even if I don’t work for the beauty salon, I still want to grow my face; I have never lost in my life; I must be better than anyone; only having more customers can truly prove that I serve well; a friend in need is a true friend , you are my true friend; my parents may come here or know about this competition, and I cannot afford to lose face. I treated her to a private dinner; I really envied so-and-so, so-and-so brought her two friends from a family and friends group. I know it's not good to disturb you like this, but it's really too embarrassing, otherwise I wouldn't say this, for the last time.

I can’t even remember? You can help me check your mobile phone number book or newsletter. I can always find some friends. Besides, you can help me, help her, and help yourself. Kill three birds with one stone. . Sister, let me take a pen and record it, okay?

All of my friends have them? What woman doesn’t have a few cards? They may have used them up, or they may want to try something new and go to a new one. How about a beauty salon or a new project? Sister, give it a try and help me. I really appreciate you as a caring person! Just take me to introduce you and get to know each other. It doesn’t matter whether the deal is successful or not, but my task must always be done. Met a few relatives and friends.

What should I do if you ignore the high-end customers? We mainly want to use distinguished old customers like you with status and status to come and support us, and bring a few people over. Then someone from the Provincial Artists Association will also come. Come here, we can all be together without being indifferent, and let the guests say that people in our place are not warm and cooperative. We are not asking you to sell cards. How can you do such a thing with your status? The discount at the back is for customers to choose. It is also appropriate to express gratitude. It doesn’t matter whether you do it or not, but at least we must show our sincerity!

There are many more skills mentioned above. Everyone should consider carefully when operating. When the beautician makes a phone call, a notebook of skills should be placed next to it. When going out, you should rehearse and practice.

Analysis of examples of beauty salon customer promotion skills

The following are frequently encountered customer answers:

1: I am very busy and have no time

2: Even if I apply for a card, what should I do if I can’t spare time for care every day? 3: I didn’t bring any money today, let’s talk about it later

4: I have other products at home that I use. Let’s talk about it later

5: I have used many such products, but they have no effect 6: I plan to buy clothes but not cosmetics 7: I want to discuss it with my husband

8: What you said is great, but I have to think about it. 9: Beauty treatments are all lies, and they only cost people money. 10: I’m old, so I don’t need to do them.

11: Me I work in other beauty salons and have other cards. In fact, attracting customers in beauty salons is also an art. It not only requires customers to pay for their money, but also makes them feel that the money spent is worthwhile and meaningful. Below, based on the above 11 frequently encountered problems, Hong Kong Jiaou brings you an analysis of examples of customer promotion techniques:

Scenario 1: I am very busy and have no time

Correspondence Words: I prefer busy people. They are all very capable and are my role models. Sister! It seems that you work hard every day and don’t pay attention to skin care. If you don’t pay attention to skin care now and focus on your career, you may spend a lot of time on it in the future.

In addition, irregular work, rest, and diet will lead to dark, yellow skin, aging, and spots. If you don’t take care of yourself in time, you won’t be able to regain your youth no matter how much money you make. Strong women should also pay attention to skin care, right? If you agree, I will arrange your time reasonably and make an appointment so that you can spend the least time taking care of your skin, okay?

Scenario 2: Even me What should I do if I apply for a card, but I can’t spare time for nursing every day?

Correspondence: We don’t ask you to come every day, just two to four times a month, and the time is arranged by you. After you apply for the card, you will have your own beautician. Her only job is to remind you to come for beautification on time, take care of your skin regularly and explain the knowledge of skin care. She will call you if you don't come. Come on! (The tone should be firm, don’t use neutral language). When it comes to time, the water in the sponge will be there as long as you squeeze it. For the sake of beauty, no matter how busy you are, you can still squeeze out some time.

Scenario 3: I didn’t bring any money today, let’s talk about it later. Correspondence: It doesn’t matter whether you bring money or not. I’m just telling you that today is our discount day, a nationwide promotion, and we will also give you beauty treatments. Ka, introducing products is just one of our jobs. I just give you some suggestions. Anyway, there is no such store after this village. You can pay a deposit first. If you have a card, you can go to a nearby bank to pick it up. We can also go to your home. By participating in today's promotion, you can save XX money. Can you earn so much interest in the bank? Anyway, you must know how to do beauty treatments, so you should take action. I know that this little money is nothing to you. Scenario 4: I have other products at home, let’s talk about them after using them

Corresponding words: Anyone who doesn’t have a few sets of cosmetics at home is just like that woman who doesn’t have a few sets of clothes. What are you talking about about the products at home? It can be used at any time. There will be no conflict between our products and your products. You can use it at home after finishing the care in the beauty salon.

The product can have double the effect, and 1 plus 1 is greater than 2. The effect is like a combination of injections and medicine. Sister! I also want to remind you, I don’t know if your product has been opened. If it has been opened for three months and has not been stored in the refrigerator, the active ingredients will be lost and bacteria will breed. Sister! If it is In that case, never put bad things on your face.

Scenario 5: I have used many products like this, but none of them have any effect

Correspondence: Sister! I only used your product casually a few times, and I didn’t care for it consistently. Doing so is unscientific and unreasonable. There is also a process of taking medicine to treat diseases. Only by persisting without interruption can the medicine cure the disease. In this way, it treats the symptoms but not the root cause. This is a common rule and scientific common sense and is independent of human will. Sister! Only by persistence can you achieve results, and only by persistence can you achieve miracles. We use XX products, which regulate internal and external nourishment. The effect will definitely surprise you, and it can root out your flaws in three months. If there is no effect, we will not Maybe after-sales service, what do you think? Scenario 6: I plan to buy clothes but not cosmetics

Corresponding words: Sister! No matter how beautiful the clothes are, if they are dirty and old, they can be thrown away, and You can change anything that looks ugly, but your skin cannot be replaced in your life. It is the closest thing to you! Who doesn’t want skin to be firm, elastic, rosy, and youthful forever? Face and skin are part of us. A business card is the best testimony of youthful vitality and a woman’s greatest capital. It is the best investment to maximize your own value. Scenario 7: I want to discuss this with my husband

Corresponding words: Sister! Beauty is our own business as women. Drinking beer and watching football is men’s business. Women should maintain a sense of mystery. Women have no mystery. There is no novelty when it comes to feeling men. If your husband understands everything, you will suffer from aesthetic fatigue. If one day you make yourself beautiful and give your husband a surprise, he will definitely like it very much. Such women are the wisest. In fact, you don’t need to discuss this matter with your husband, he will definitely support you!

Scenario 8: What you said is great, but I still need to think about it

Corresponding words: Sister! It seems that you still agree with the skin care plan we gave you. It is normal to think about it, but thinking will definitely have results. Many opportunities slip away because they think too much. The same is true in life. We only have side effects. Thinking about it while doing it is the right way. This is definitely an opportunity, only for today, don’t miss it, sometimes we women still need a little courage to consume.

But women believe more in feelings. Only by finding the right feeling can you find the direction of a woman. Just trust me and give me your face! Give me trust and give you beauty!

Scenario 9: Beauty is all It's a lie, it's just a way to make people pay for it: I don't know if you've ever had a beauty treatment? I don't know what you understand about beauty. Beauty is a kind of beautification and modification, and it's a taste of life. Sister! Why do you want to wear makeup? I think makeup is a kind of etiquette and a kind of respect for colleagues and friends. Similarly, you can accept reports from Coal Body, but you have to know that these news like to exaggerate the truth, or even fabricate things out of thin air, such as the fake news about the Beijing paper bun incident. When watching the news, you must have your own opinions and don't be swayed by others. Simple things, which celebrity in Hong Kong doesn’t do beauty care? Many of them have published books. The beauty king’s book is the best-seller in the country, sister! Just like you need to eat when you are hungry, your car needs maintenance, and your skin also needs nutrition. Beauty is a need of modern people. . Scenario 10: I’m old and don’t have to do it

Corresponding words: Sister! You are still so young and have so much energy. Don’t say you are old when you meet others in the future. There is an advertisement that says this. , Thirty years old, sixty year old heart, as long as the mind is young, everyone will always be young, beauty knows no boundaries, regardless of age. Besides, you have to worry about your children all your life. You didn't have the conditions before, but now you just make up for it. What we choose for you is the anti-aging products and programs to make you younger.

Scenario 11: I am doing it in another beauty salon, and I have other cards

Corresponding words: Sister! Beauty treatment is a kind of enjoyment, a kind of relaxation, and a kind of pursuit. It’s not like eating fast food. It’s OK after you’ve eaten it. It’s also about quality, don’t you think? When it comes to beauty treatments, we also need to upgrade. We can try new items and new products. If you feel dissatisfied elsewhere, I hope If you give us a chance, maybe we are the right beauty salon for you, give it a try.

As can be seen from the above 11 scenarios, a good beautician must stand in her position in every word she says to the customer, let her put down her guard, and dispel their concerns, dissatisfaction or Suspect. Good customer outreach skills can turn things around, turn defeat into victory, and make customers obey your words.

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