Composition materials related to counterattack

This article "This counterattack is really strong" is carefully collected and organized by the editor of 66test for friends who need composition materials, and is for reference only. The content is as follows:

Text/Liu Qiangdong

On the night we arrived at the National People's Congress, our senior brother chatted with us. He told us that we must study a second major in four years of college. He said that it would be difficult to find a job if he only studied sociology.

In the second semester of his freshman year, his roommate fell in love with a beautiful girl from the foreign language department, and he went to self-study with the girl every day. One day, he came back and sat on the bed, smoking and not talking. It turns out that when the girl found out that his major was sociology, she decided not to date him. Because it’s so hard to find a job in the sociology department. I was greatly stimulated, thinking that it didn't matter whether he got a job or not, but it was terrible that he couldn't find a girlfriend. Therefore, you must study a second major. What major should they choose to attract them? At that time, the most unfathomable thing was the computer major. However, our school did not have a computer major yet. So I bought my own books and taught myself programming.

When I came to Beijing to study, because my family was poor, I only brought 500 yuan. Before coming to the National People's Congress, I said to myself: I hope I won't ask for money from my family during the four years of college. Therefore, I worked as a tutor in the first semester of my freshman year and copied invitation letters in the second semester of my freshman year. I would look at the local yellow pages and write invitations one by one. After I finished writing, I would fold them and put them in envelopes, then seal them with glue. I made six cents for the whole process. After copying envelopes for more than a year, I discovered that my classmate had made a fortune by publishing books. Inspired by him, I started selling books. At that time, I rode my bicycle every day, carrying ten or twenty sample books, and ran to the office building with the book list. Once, I was lucky enough to sell ten or twenty books.

In my junior year, I started writing programs to make money. At that time, writing programs was very profitable. You could earn 50,000 yuan in a month by writing a program at night. By the second semester of my junior year, I had a big brother. One day, I was hiding behind a tree and talking on the phone. A male classmate came over and asked me: "Is yours real or fake?" At that time, many people were showing off fake phones to pretend to be cool. I spent more than 26,000 yuan to buy one. is true.

In my senior year, I want to start a business. I think food is the most important thing for people, and if you want to start a business, it is best to open a restaurant. Near the National People's Congress, a very good restaurant that I often frequented was about to be sold, and I thought the opportunity had come. I took out the 240,000 yuan I earned from the post office, ran to my boss with my back on my back, and paid for it without haggling.

The restaurant has been operating for half a year. Although I am still making money outside, I am also constantly investing money in the restaurant. Later, I had to borrow money from my family. One day, I was anxious and went to the restaurant to find out the reason. When I checked the accounts, I found that the losses were huge.

Later, someone said to me: "If you do this, you will lose all your bones." I asked: "What's going on?" It turned out that the cashier and the chef were in love, and they collected the money and served the food. Unable to check. The young man buying vegetables kept raising the purchase price. Bean sprouts rose from 8 cents to 2 yuan, and beef from 8 yuan to 17 yuan...

There was no choice but to close the shop. At that time, I had no money, so I borrowed hundreds of thousands of yuan from relatives. I paid off the restaurant's debt and paid each employee two paychecks. When I left, I didn’t even take a bowl with me.

When I left the National People’s Congress, I owed more than 200,000 yuan in debt. However, my belief and passion as an entrepreneur have not faded. I have a lot of doubts, thinking about whether people are inherently good or evil. With such doubts, I joined the Japanese-owned enterprise Nippo Laifu. Over the past year or so, the biggest education I have received is that people are neither inherently good nor inherently evil, and without management, the results are inevitable. I can't blame the restaurant staff. In fact, the results of the restaurant were caused by myself.

At Ribao Laifu, I became a warehouse manager within half a year. The Japanese told me that there is no word "error" in Japanese, only right and wrong. When I work as a warehouse manager, I allow errors. For example, for color printing paper that costs one or two cents, I allow an error of five sheets; but for products such as mattresses, there is no concept of error. As long as there is a mistake, I will leave. Why is the error allowed for five sheets of color printing paper? Because the printing factory cannot be 100% accurate when feeding paper. This error is not for me, but for the printer. Looking back on the failure of my own restaurant business, I not only have to bear the responsibility for the bankruptcy of the restaurant, but also the responsibility for not educating the employees. Who caused it? It's all my fault.

After that, I worked in a Japanese company for more than a year, and I had some reflections. Based on my thinking about people, I have used a form in personnel management during my 16 years at JD.com. This form was not invented by JD. In fact, many companies such as gE use it.

In JD.com, 50,000 employees undergo a 360-degree assessment every year, and this form will be used; we use this form when recruiting management trainees; of course, employee promotions and salary increases include This form will be used when resigning.

Let’s talk about a real example of JD.com. Some employees within the company have engaged in corruption. Every year, one or two are discovered by the company or reported by suppliers or partners. After verification, they are fired.

The core of JD.com’s values ??can be summed up in one word: “righteousness”. I believe many people have a certain understanding of JD.com. For example, in the early days we emphasized genuine licensed products, and we would give you an invoice as long as you bought something, whether you wanted it or not.

You say, can it be cheaper and save some tax money? Sorry, no, JD.com does not provide this service.

Three years ago, we hired a vice president of the company. He actually took a box from the supplier. The vice president's annual salary is 1.5 million yuan. If you give him stocks, the stocks in his hands will be worth at least 60 to 70 million yuan. (.) However, he fell on a box worth about 300 yuan. The supplier said he would give you the box, and he took it and took it home. As a result, he was reported and after verification, he was fired. This is caused by inconsistent values. If you get 300 today, you might get 30,000 tomorrow. This is the same as when I opened a restaurant. That would lead to the failure of the business.

I think some students have participated in Jingdong interviews. We have various screening methods and methods. The assessment is more about values. As long as you can get into the National People's Congress and your ability is not bad, you will be a better candidate. A strong one. In fact, the ability of newly graduated students cannot be assessed at all, which is an inevitable risk for companies. But we cannot take risks with values, so most of our exams and assessments are directed at whether the values ??match those of JD.com.

From starting a business to going public, JD.com has experienced ups and downs and many difficulties. The most difficult time was when the first round of financing was spent, and I felt that it was impossible to get any more money (financing), and I realized that JD.com was really going to go bankrupt. At that time, JD.com had just started its business ten years ago. From 1998 to that time, there were already two to three hundred brothers. Some brothers had been with me for almost ten years. They had been with me for ten years since they graduated from college. Believe me Just stayed there, many people dug it and never left. However, if the company goes bankrupt, those who have been with me for ten years will have nothing when they leave, and it will be difficult for them to go out to find a job again, because they came from a bankrupt company and are defeated soldiers. Therefore, the pain in my heart at that time was really indescribable. In less than a month, I had a lot of gray hair. In the past, when I read novels, I would see the plot of worrying about gray hair overnight. When it really happened to me, I felt fear, guilt and shame towards my brothers. Such pain can be said to be indescribable.