Why is the down jacket in Tik Tok live room so cheap?

1, the sales mode of live broadcast with goods reduces the sales links of down jackets, thus reducing the profits and costs of middlemen and making the prices of products more close to the people.

2. When the live broadcast brings goods, the anchor usually carries out some promotional activities, such as limited time specials, full reduction, etc., to further lower the price of down jackets.

3. Some live broadcast rooms will choose some low-priced down jackets or off-season models for sale, and the prices of these products are relatively low, thus reducing the overall sales price.