How do newcomers in Zhihu start to operate Zhihu accounts?

It's best for the subject to find out first, where is the starting point and the end point of being a Zhihu, so as to better sort out his own operation ideas.

Whether you are doing personal IP or promoting enterprise products, there is a marking method:

Doing an understanding research, you don't have so much energy and time, and it also increases the reading burden for people who pay attention to you.

With this understanding, you can read more articles of others and remember to comment carefully. Often send some articles with their own unique opinions to guide the discussion of the topic.

Do continuous output, not piecemeal, but a series, so as to continuously attract attention and discussion and enlarge the pool. Do original IP accumulation through comments, posts and topics.

After you have a certain number of fans and content, you can _ V, jointly do some activities, or plan a big topic discussion. This will improve your progress to the big v.

You can do something you want to do in the future at this stage, which is a small end.

I hope my answer is helpful to you.