Characters' Life in Qin Biaoxi's Works

1998, Qin Biaoxi, a 0/8-year-old rural boy from Longhui, Hunan, took part in the college entrance examination. He volunteered to fill in the law major of Peking University, but was eventually transferred to Central South University to study ideological and political education because of the difference of three points.

"In college, my career plan is to become a lawyer." Qin Biaoxi said that both parents are farming in rural areas, and the economic conditions at home are not so good. "During the university, has been very hard. I also taught myself the law and insisted on taking a law class for four years. "

After graduating from university in 2002, Qin Biaoxi failed to apply for a postgraduate degree in law in Peking University, so he stayed in a university in Changsha to teach.

In February 2003, considering the limited development space in Changsha, Qin Biaoxi decided to give up the comfortable life of a university teacher and go to work in Shenzhen. At first, I worked as a planner in a real estate company, and later I joined a foreign IT company. I started as the lowest-level network editor, and after two years of hard work, I gradually developed into the project manager of this enterprise.

At work, he thought of starting a business. "Work is always just someone else's wedding dress."

In 2004, after working in Shenzhen for two years, he began to have the idea of starting his own business. If you want to start a business, you must first choose the right project. In the process of working in IT enterprises, Qin Biaoxi is also constantly thinking about the direction of entrepreneurship. After a period of exploration, he is keenly aware that there is still a lot of market space in the value-added industry of mobile communication, and he has accumulated certain network resources in the IT industry, so it is convenient to form a team. After consulting with a few friends, * * * raised more than 200,000 yuan to start building a team. By September, 2005, they registered the company with1100,000 yuan, and Qin Biaoxi became the chairman.

If you start a business, you have to keep innovating.

When a company is established, it has to break through and develop. "If you want to develop, you have to keep thinking, exploring and looking for new breakthroughs." Talking about the hardships of starting a business, Qin Biao likes "knowing how to innovate" best. At the beginning of the company's establishment, apart from the lack of funds, the biggest difficulty was how to get its products recognized by the market. To enter the market, there must be marketing. Qin Biaoxi said that at that time, the marketing in the field of mobile communication in Shenzhen market mainly relied on media advertisements, short messages and activities. "If I imitate other people's models, I don't have as much money as others, and my relationship is not as wide as others. The effect is definitely not good." After a week of quiet thinking, Qin Biao finally thought of a "stupid way" that others had never used or even disdained-handing out leaflets to big factories. As Qin Biao expected, the marketing method of distributing leaflets not only has low investment, but also has achieved very good results. Qin Biao -xi company's products are also gradually put on the market, and gradually profitable.

Qin company's main business-SMS, MMS and other SP business for the working class is very prosperous. "Soon, the company will make a cutting-edge fashion magazine for national distribution in Shenzhen."

A bestseller came out by accident.

At the beginning of 2004, Qin Biaoxi's cousin graduated from a junior college and came to Shenzhen to look for a job. But just out of school, facing the talent market and job hunting, my cousin looked at a loss and couldn't find a suitable job for more than a month. Later, Qin Puxi told his cousin how to do a resume, how to apply for a job, what problems to pay attention to in work and so on. After Qin Biaoxi's guidance, my cousin successfully passed the interview and found a job with a monthly salary of nearly 10,000 yuan. "Since your experience is so useful, why not write a book so that more college students can avoid detours?" Under the reminder of my cousin, Qin Biaoxi used weekends and weekends, and combined with his own and classmates' experiences, it took him three months to complete what to study in college. . With the help of friends, this book was published by Nanfang Daily Press at the end of 2005. As soon as the book was published, it was warmly welcomed by the market. Up to now, it has been reprinted six times, with a print run of 60 thousand times, and pirated books of various versions have appeared one after another.

Looking back, learn to "think"

Only four years after graduation, he became the chairman and wrote a best-selling book in the country. What is the secret of his success with a net worth of 6 million? Qin Biaoxi said, you should know how to think. Qin Biaoxi said that in the four years of college, many students only know how to learn all subjects well, but they don't know how to master the method of independent thinking while learning book knowledge. On this point, Qin Biaoxi has a profound understanding. In the process of recruiting college students, he found that many college students can only cope with very superficial jobs with the knowledge they have mastered in four years. After a few months, they lacked the ability to study deeply. "This also has a lot to do with their lack of thinking." Only by mastering the way of thinking can we keep changing, enter the society in the future, and find solutions to problems in different industries and environments. "