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"TCL Cup" First Classic Competition of China University Students' Science, Technology and Artistic Creativity Alliance

Brief Introduction of the 8th National Digital Art Design Competition

Competition theme: artistic creativity and industrial integration

"China Good Creativity" is another grand gathering of the National Digital Art Design Competition. It is a high-end, authoritative and professional competition with the largest comprehensive scale and the largest number of participating institutions in the field of digital art design and creativity in China. In domestic universities, it has formed its own brand, authoritative judges and extensive social influence. Every competition has hundreds of well-known domestic universities (departments), tens of thousands of students and tens of thousands of works, which reflects the strong organizational ability and influence of the competition organizing Committee. At the beginning of the 8th National Digital Art Design Competition, China University Science and Art Creative Alliance and TCL Multimedia Technology Holding Co., Ltd. reached an understanding, and TCL Multimedia Technology Holding Co., Ltd. provided millions of bonuses. With the help of the resources of the competition, China's creative talents were deeply excavated, excavated and used, and the production, learning and research achievements of universities and top domestic enterprises were transformed, and the national Twelfth Five-Year Plan was implemented, and the cultural and creative industries were regarded as the pillar industries in China.

I. Purpose of the event

Encourage originality, stimulate personalized innovative thinking, display the latest achievements of digital art design, spread the latest ideas of digital art design, and realize the concept of high integration of Industry-University-Research.

Second, organization.

Organizer: China Video Industry Association, Ministry of Industry and Information Technology.

TCL Multimedia Technology Holdings Limited

Organizer: China University Science and Art Creative Alliance.

Guiding unit: China Digital Art and Design Expert Committee.

China Virtual Reality Art Research Center

Third, the job requirements

1, companies, individuals and groups at home and abroad can participate.

2. The theme of the entries is not limited, but it must be combined with the industry.

Entries must be created and published within two years. The contest does not accept works that win prizes in other competitions.

4. All works must be original, and the participation of collective works requires the consent of the creative staff. Nominated works will be publicized through online media. It is forbidden to copy, imitate or copy other people's works. Once found out, the organizing Committee has the right to cancel its qualification. If it has a bad influence on the competition, the organizing Committee of the competition will investigate its legal responsibility.

5. Contest official website: chinaidea.tcl.com.cn (The website is being tested, and works can be uploaded when it is officially opened at the end of March).

IV. Working Groups and Format Requirements

Every applicant should be the author or legal owner of his work. If it is a collective creation, the applicant must guarantee the legal ownership of the work; If this cannot be guaranteed, then this work must be entered in the name of all authors. The copyright of all works belongs to the organizing Committee of the competition. The organizing Committee has full authority to handle the works.

Verb (abbreviation of verb) The time and process of awarding, submitting, awarding, awarding and displaying the contest.

Art and Design Section (Quarterly Competition):

1, comic works:

1) Competition time: March-May, deadline: May 20th, award announcement: May 3rd1;

2) The work is an electronic document, and the design expression forms are arbitrary forms such as hand drawing and computer drawing;

3) Theme of the work "That's what entertainment should be like" Keywords: entertainment, subversion, innovation, appeal and foresight.

4) The typesetting design can meet the requirements of large-format inkjet printing;

2. Graphic design works:

1) Competition time: June-August, deadline: August 20th, award announcement: August 3rd1;

2) The work is an electronic document, and the design expression forms are arbitrary forms such as hand drawing and computer drawing;

3) The typesetting design can meet the requirements of large-format inkjet printing;

4) Text content: China is so creative.

5) Design theme: "TCL new product listing poster", which must include video, variety and game elements.

3, industrial design works:

1) Competition time: September-165438+1October, deadline:165438+1October 20th, and award announcement:165438+/.

2) Design scope: TV appearance, remote control, wearable device and TV, and the future form of TV;

3) The works are in electronic version, which can be displayed from different angles; It is best to have 3D printed objects;

4) At the same time, three or more color renderings, main plan, elevation and section drawings shall be provided for the entries.

Digital image group (annual competition):

1, animation works:

1) Competition time: March-165438+1October, and the deadline:165438+1October 20th;

2) The animation works must be complete, lasting for 2-5 minutes, with Chinese/English subtitles and Chinese (English) documents in txt format, which can be put on the data CD;

3) The format of the work is a DVD format that can be played directly, and the minimum definition requirement is1920×1080;

4) The theme is "The Story of Xiao Zhi", and the story types are not limited. Keywords: entertainment, fashion, innovation, intelligence, extreme experience (attached: 2D image of Xiao Zhi, 3D modeling).

2. Video works:

1) Competition time: March-165438+1October, and the deadline:165438+1October 20th;

2) The requirements of video short films are pre-shooting and post-editing, and digital short films with special effects are made with digital equipment, with a duration of 5-30 minutes, including more than 65,438+00% digital special effects (synthetic animation, etc.). );

3) This format requires DVD disc of PAL system and data disc of WMV format.

4) Types of works: public welfare propaganda films (rural education, environmental protection management), corporate propaganda films (transformation, Internet, entertainment), product advertisements (variety shows, videos, games), and entertainment spoofs with TCL as the main line.

Entertainment Creative Group (Monthly Competition):

The types and themes of this group of works are not limited. The theme was released in official website at the beginning of the month. All works with creative or entertaining elements can participate in the competition, such as selfie, photography, environmental design, spoof, funny, novel, crossing and other works in any form. The winning works are selected according to the results of online voting, and the highest bidder wins.

Sixth, the time and process of contest award, submission, award, award and exhibition.

Art Design Group Comics 3 Gold, 5 Silver, 7 Bronze 15 Excellent Deadline: May 20th.

Award announcement: May 3 1

Graphic Design 3 Gold, 5 Silver and 7 Bronze 15 Excellent Deadline: August 20th.

Award announcement: August 3 1

Industrial Design 3 Gold, 5 Silver, 7 Bronze 15 Excellent Deadline:165438+1October 20th.

Award announcement:165438+1October 30th.

Digital video group animation 5 gold, 8 silver, 1 1 bronze, 20 excellent two-dimensional, three-dimensional and freeze-frame.

Deadline:165438+1October 20th.

Video 1 Gold 2 Silver 3 Bronze 10 Excellent deadline:165438+1October 20th.

In the monthly competition of 9 people in the entertainment creative group, a "Most Entertainment Creative Award" is awarded by netizens every month.

The most entertaining and creative award 1 ten thousand yuan/person.

Gold award 20,000 yuan/person; Silver prize 8000 yuan/person; Bronze prize 5000 yuan/person; Excellence award 2000 yuan/person

50 excellent tutors, 3000 yuan/person.

A total of 6.5438+0.065 million.

Youqun 10 TCL intelligent cloud tv 1.

Award rules A. The works of the Entertainment Creative Group are directly uploaded to the activity minisite, and are completely scored by the public judges (netizens).

B. Students or teachers of the Art Design and Digital Imaging Group must also upload their works to the activity minisite to be voted by netizens when submitting their works.

C, art design, digital image group: 70% of professional judges+30% of public judges = works rating.

D the works of the art design group can be submitted to the entertainment creative group at the same time.

Date of award: 20141February 12, and place of award: Sanya, Hainan.

Remarks: 1. Winners can obtain the professional and technical qualification certification of China Digital Art Design Engineer;

2. The winner can directly advance to the final stage of TCL campus recruitment and have the opportunity to sign a contract with TCL and become a contracted designer;

3. All the winning works can represent China's good ideas and be displayed at TCL Hollywood China Grand Theatre in the United States.

Seven. copyright

Every applicant should be the author or legal owner of his work. If it is a collective creation, the applicant must guarantee the legal ownership of the work; If this cannot be guaranteed, then this work must be entered in the name of all authors. The copyright of all works belongs to the organizing Committee of the competition. The organizing Committee has full authority to handle the works.

Eight. additional

1. Application Form and Commitment Letter (please put the application form and commitment letter on the burned CD in the form of word) Click to download.

2. Click to download the 2D image and 3D modeling of Xiao Zhi.

The above information comes from the description on the details page of China Good Creative Design Competition. The text on the home page is more general, while the text on the description page is much more detailed. If you want to prepare for the competition, I personally suggest that you prepare your work according to the words on the instruction page. The purpose of the home page is advertising, and the details page is specific specification.