Production and marketing strength of Dongfeng Special Purpose Vehicle Co., Ltd.

2010/0 On February 28th, 20 165438 new product exhibition and business meeting of Dongfeng Special Purpose Vehicle Co., Ltd. was held in Shiyan. At this business meeting, more than 300 dealers and suppliers from all over the country came to attend, which can be said to be unprecedented in the history of Dongfeng Special Purpose Vehicle.

Since 20 10, Dongfeng Special Purpose Vehicle * * has produced and sold more than 8,000 special purpose vehicles, with a sales income of 275 million yuan. More importantly, heavy dump trucks with higher added value account for more than 85% of the total sales, and the operation quality of Dongfeng Special Purpose Vehicle has achieved a historic breakthrough and ushered in a new stage of leapfrog development. While practicing internal strength, we will expand our territory and achieve a step by step.

Dongfeng Teqi people will never forget that three years ago, Dongfeng Teqi reorganized and established a new Teqi. The reorganized company has a weak foundation. In that year, Dongfeng Special Purpose Vehicle sold 6,746 vehicles, 75% of which were from external processing, with low added value.

Everything has to start from scratch. The leading group of Dongfeng Special Purpose Vehicle Company has clearly realized that it is particularly important to improve manufacturing capacity and product quality, rather than blindly pursuing quantity. To this end, Dongfeng special purpose vehicle must first form the self-control ability of heavy dump truck. Since 2008, Dongfeng Special Purpose Vehicle has raised funds by itself, continuously optimized the production process and operation flow, adjusted the layout of factory operation, improved the professional quality of operators and added auxiliary production fixtures. The overall improvement of equipment, technology and quality has injected a strong impetus into the development of enterprises. The increasing sales volume of new Dongfeng special purpose vehicle in recent three years is the best proof: 2008 1200, 2009/3200, 20 10, 4500.

On the one hand, we are practicing hard, on the other hand, we are constantly expanding our territory. In Muli Coal Mine, Qinghai Market, Dongfeng Teqi's products have been modified, and in recent three years, more than 200 sets of Hercules series products/KLOC-0 have been put into use, which are favored by users. In Chengdu market, the heavy series products represented by DFL33 10 have made great breakthroughs, and more than 200 sets have been modified this year, and the product structure and performance have been widely recognized by users. In Anhui market, according to the product structure of China Heavy Duty Truck, faw liberation, Futian Ou Man and the demand of end users, the modification scheme adapted to local industrial and mining enterprises has been made, and good results have been achieved. Since April of 20 10, more than one 100 has been modified, which finally changed the Anhui market situation of Dongfeng heavy dump truck market. After several years' efforts, Dongfeng Teqi now has marketing outlets all over the country 17 provinces, and has established good cooperative relations with more than 70 dealers.

In overseas markets, since 2008, the total export value of Dongfeng Special Purpose Vehicle has reached 654.38+0.8579 million yuan, and its products have been exported to nearly 654.38+00 countries and regions such as Southeast Asia, Africa, South America and the Middle East. Since 2007, the sales revenue of Dongfeng Special Purpose Vehicle has also increased by leaps and bounds: 56.07 million yuan in 2007, 86.85 million yuan in 2008, 230 million yuan in 2009 and 2065438+275 million yuan in 2000.

From modification quality to after-sales service, Dongfeng Teqi has won a good reputation among its partners. Qinghai Yuzhan Company is an automobile distribution service enterprise specializing in Dongfeng commercial vehicles. In 20 10, the company sold more than 2,800 Dongfeng commercial vehicles, including more than 800 Hercules products, of which more than 85% were modified by Dongfeng Teqi.

As we all know, the natural environment in Qinghai is relatively harsh, especially the customers of Dongfeng Hercules use high-altitude and cold mining areas, so this requires higher stability, reliability and safety of modified vehicles. Dongfeng Teqi did not disappoint users. From the transportation of sand and gravel to the construction site of railway and highway, from the stripping of coal mine foundation pit to the production site of potash fertilizer in Golmud Salt Lake, Hercules can be seen everywhere. People in Qinghai Yuzhan Company firmly believe that Hercules modified by Dongfeng Teqi will definitely become the main force of the 20 1 1 Yushu post-earthquake reconstruction conference.

Fang Hu, general manager of Qinghai Yuzhan Company, said that from the modification quality to after-sales service, Dongfeng Teqi has established a good reputation in the hearts of users. In 20 10, the company sold more than 800 sets of Dongfeng Hercules, ranking first in the country. On the one hand, it benefits from the massive improvement of Dongfeng Hercules chassis, on the other hand, it also benefits from the modification support of Dongfeng special purpose vehicle.

Lvliang Shunda Automobile Trading Co., Ltd. has cooperated with Dongfeng Teqi for four years. Liu Jun, the general manager of the company, described the cooperative relationship as follows: "The cooperation is very pleasant, reaching a new level every year." Since 20 10, the resources of each modification plant have been very tight. Nevertheless, Dongfeng Teqi completed nearly 400 heavy-duty dump trucks with good quality and quantity in strict accordance with the order delivery requirements of Shunda Trading Company.

"Dongfeng Teqi's modification efficiency is getting higher and higher, and its varieties are becoming more and more abundant. The most important thing is that the modification quality is good. Since the beginning of this year, hundreds of cars modified by Dongfeng Teqi have been sold out, and no complaints about the quality of modification have been received. Today, I visited the new production post of Dongfeng Teqi, which strengthened my confidence in cooperation with Teqi. I believe that Teqi's products will be more competitive in the future market. " Liu Jun said.

Start a new factory construction project, and Dongfeng Special Purpose Vehicle will carefully lay out the future. Facing the fierce market competition in the future, the development of Dongfeng Special Purpose Vehicle has not stagnated. Based on the analysis of the future modified car market and the needs of the development of Dongfeng Special Automobile, Dongfeng Special Automobile has expropriated 346 mu of land in Shiyan High-tech Development Zone since 20 10, and started a new factory construction project. The new factories are all built according to the first-class standards of the industry, and now they have entered the final sprint stage. By February of 20 1 1, a new position with an annual output of 20,000 modified vehicles will be completed and put into operation.

In the new production post, Dongfeng Teqi will do a good job in dump trucks, and at the same time, it will vigorously carry out special-purpose vehicle business and open up a world in the special-purpose vehicle market. Since 20 10, the sales volume of Dongfeng Special Purpose Vehicle in overseas markets has reached 500, and it is expected that 20 1 1 will exceed 1200.

Accumulate thin hair, aim high. In the future development, Dongfeng Special Automobile will enter a new period of all-round development and all-round harvest.