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How many posters? What's the proportion of posters?
Poster:
The name poster originated in Shanghai and is a way of publicity. In the past, posters were used in plays, movies and other performances and activities.
Shanghainese usually refer to professional theatrical performances as "going into the sea", while those engaged in professional theatrical performances are called "going into the sea". Perhaps because of this, people call it "poster", which is a propaganda poster to attract customers as the performance information of drama.
Regular posters usually include the nature, organizer, time, place and other contents of the event, which are mostly used in film and television dramas and new product promotion, and are integrated by using elements such as pictures, words, colors and space.
How many posters are there? Usually a poster 100 or 50. Generally, the poster size is square quarto (540cm*390). If it is printed, the resolution should reach 300dpi to give you the most common standard: A3 (suitable for homework or printing). If it is commercial, that's what the man upstairs said: standard size: 13cm× 18cm, 19cm×25cm, 30cm×42cm, 42cm×57cm, 50cm×70cm, 60cm×90cm and 70cm× 90cm. (Commercial) 50cm×70cm is particularly common. When designing a poster, we need to fully consider the following factors: First, the poster requires a clear theme, and when grasping the theme positioning of the poster, we should reflect the main content you want to express. Posters generally consist of three parts: title, text and signature. Pay attention to the refinement of the theme and the description and design of other characters. 1, the title of the title poster can be written in many ways, which can generally take the following forms: First, it consists of the name of the language. That is, write the word "poster" in the middle of the first line. Second, the topic is directly borne by the content of the activity. Such as "dance news", "shadow news" and "ball news" Third, it can be some descriptive words. For example, "×××× reappears the charm and relives the past with ×× Temple". 2. The main body of the poster requires the following contents to be clearly written: 1. The purpose and significance of the activity. Second, the main project, time and place of the activity. Third, the specific ways of participation and some necessary precautions. 3. Provide the name of the organizer and the date of posting the poster upon request. The above format is about the poster as a whole. In practical use, some contents can be omitted or omitted. In addition to eye-catching pictures, text design is also an indispensable part of posters. When shooting a poster, people first pay attention to the text information, because the text information is the most effective way to convey the theme elements of the poster. It is conceivable that a creative text will make the poster get twice the result with half the effort. There are several common writing techniques in poster design: 1. Borrowing metaphor to "use one thing to describe another". Metaphorical things are not directly related to the theme, but they are similar to some features of the theme in a certain point, which can be extended and transformed to obtain the artistic effect of "turning into the topic". 2. Humor is expressed through some ridiculous characteristics of human nature, appearance and behavior, which embodies the characteristics of comedy. Extend what needs to be affirmed to the extent of comics, and create a humorous artistic conception that is full of fun and funny. Third, seeing the big from the small is to grasp a point or a part with unique imagination to describe or extend it intensively, and to express the theme more fully. It is a highly refined product of the combination of small and big, and it is a simple and deliberate pursuit. Fourthly, the association method is based on the psychological point of view. People see themselves or their experiences in aesthetic objects, which are integrated with the poster itself, causing aesthetic resonance in the process of association, and the intensity of feelings is always strong and rich. 5. Direct display method It directly and truly displays a product or theme on the advertisement page, making full use of the realistic expression ability of photography or painting. Deliberately depict and emphasize the texture, shape and functional use of the product, presenting the exquisite texture of the product attractively, giving people a realistic sense of reality and making consumers feel intimate and trust in the advertised products. Sixth, the method of nurturing things with emotion "those who touch people's hearts are not before feelings" has shown the role of emotional factors in artistic creation. In the way of expression, we should pay attention to choosing the content with emotional tendency, set off the theme with beautiful feelings, and truly and vividly reflect this aesthetic feeling, so as to gain the power of emotional people and exert the power of art to infect people. Seven, suspense arrangement method suspense method is often seen in the article. It takes advantage of people's doubts and nervousness, produces exaggerated effects, and drives consumers' curiosity and strong actions. What's the proportion of posters? The content is as follows:
I. General poster size (general poster size)
42cm×57cm (width× height), generous, open in all directions.
57cm×84cm (width× height), wide.
Second, the poster size, commercial poster size
50cm×70cm (width× height).
57cm×84cm (width× height), wide.
Third, the standard poster size
13cm×18cm.
19 cm× 25 cm.
42 cm ×57 cm.
50 cm ×70 cm.
60 cm ×90 cm.
70cm×100cm.
42 cm ×57 cm.
50 cm ×70 cm.
Fourth, the size of the movie poster.
50cm×70cm (width× height).
57cm×84cm (width× height), wide.
78cm× 100cm (width× height).
Five, recruitment poster size
90cm× 120cm (width× height).
Related information:
Poster design is one of the manifestations of visual communication, which attracts people's attention at the first time through the composition of the layout and gets instant stimulation. This requires designers to combine the elements of picture, text, color and space completely and show people the propaganda information in an appropriate form.
The name poster originated in Shanghai. The word poster has evolved to 20 13, and its scope is not only a special poster for professional drama performances, but also an advertisement, because it, like advertisements, has the characteristics of introducing an object and an event to the masses. Poster is a very common form of poster, which requires concise language and novel and beautiful form.
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