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How to write the business plan for the garage?
When automobile beauty was introduced to China, it generally refers to almost all automobile service projects. With the continuous development and evolution of automobile aftermarket service industry, the contents of automobile beauty now have been subdivided into: automobile cleaning, automobile paint beauty (waxing, sealing, coating and crystal plating), automobile interior care (indoor cleaning, indoor sauna and indoor disinfection), and renovation of other automobile parts (engine renovation, wheel hub renovation, headlight renovation, etc.). Automobile products, automobile decoration and so on are also automobile beauty projects.
Automobile beauty decoration is to improve the aesthetics of automobile surface and interior by adding some accessories. This behavior is called car decoration, and the added accessories are called decorations or decorative parts. According to the different parts of automobile interior, it can be divided into automobile exterior and automobile interior.
In addition, more professional car beauty is through advanced equipment and hundreds of pieces, through dozens of processes, from the car body, car room (carpet, leather, velvet, instrument, audio, ceiling, hot and cold vents, gear area, etc. ), engine (disassembly-free cleaning), wheels and tires, chassis, bumper, oil circuit, etc. Turn the old car into a new car and keep it. First, the preparatory work before opening.
1. Market positioning. Why should we put market positioning in the first place? Before opening a shop, the most important thing to do is market research. The daily business situation, business grade, passenger flow and business projects of other peers in the place are the main contents to be understood. Only by fully understanding the opponent's situation can we better formulate our own business route and learn from each other's strengths. It is very important to take a food stall or a specialty store, which is related to the sustainable development and new business expansion in the future.
2. Shop preparation. The key is to find a store with enough indoor space (preferably more than 200 square meters, less than 200 square meters is not conducive to future development), because indoor car washing will be the trend of the beauty industry in the future, and indoor car washing will inevitably eliminate outdoor car washing. In addition to the large area, we should also pay attention to several points: the rent should be reasonable, and it is not cost-effective if it is too expensive. There should be enough parking spaces at the door, otherwise the washed car will have nowhere to park. Near the roadside, there are no traffic lights nearby, and there is no green belt in the middle of the road for the car to turn around at any time. It is better to have two entrances. If there is only one car, it is best to get in and out of two cars at the same time.
3. Commercial projects. Of course, a car beauty shop should focus on car washing and beauty, but what are the specific beauty projects? Here's a brief introduction (note: only the beauty part): new car waxing, manual waxing, machine waxing, interior cleaning, interior disinfection, engine room cleaning, glaze sealing, painting, leather goods maintenance, etc. As for these projects mentioned above, how to do them? The following article will list in detail. What you write can only give a general idea, and it is only a reference for the specific operation in the future. If you want to be a one-stop car beauty maintenance center, you must prepare more new projects, so as to provide a whole set of services to your guests.
4. Recruit employees. It's best to recruit more skilled workers when recruiting. In addition to getting into work quickly and getting the store on track quickly, we can also arrange for him to train other novices by the way. In addition, it should be noted that you should not indicate the recruitment of a master of beauty in the recruitment notice. Because most of the people recruited in this way only do waxing, polishing and glaze sealing, and they will never wash the car. You must recruit people who are willing to do anything. If you have such a master, you would rather pay more. In addition to reducing unnecessary idle personnel and store operating costs, it can also set a good example in the team.
5. Decorate the storefront. When decorating the beauty workshop, it is better to facilitate future use, and consider various situations as much as possible, and arrange water storage (pool), drainage (sewage discharge), filtration (sewage discharge) and so on. And the electrical socket should also consider moisture-proof and short-circuit prevention. Workshop design should be as simple as possible and wiring should be reasonable. It is best to have an independent switch knife for power consumption in the workshop to prevent short circuit tripping from affecting the normal power consumption of the whole store in the future. In addition, we should also consider the future expansion needs and reserve space for the future expansion of new business needs, such as the location of film pasting room and elevator. I give some advice to some friends who are going to decorate:
(1) It is better to design more than three car washing spaces. If the area is not enough, there must be at least two places, otherwise it will be too busy on a sunny day after the rain.
(2) It is best to install a hoist, whether it is changing oil or spraying chassis armor, it is the best way to show your professional image to the guests.
(3) Keep the movie room, preferably near the outdoor, rather than in the store. When pasting the film, close the glass door so that pedestrians can see it when they pass by.
6. Equipment procurement. I'll give you a list of the equipment you need to buy:
(1) 2 or more pumps. In an emergency, it suddenly broke down and the other one was on it.
(2) 1 carpet dryer. Preferably a stainless steel shell.
(3) Two vacuum cleaners are best. In the early days of starting a business, there were few workers, so we could only buy one, but we needed to prepare a motor.
(4) 2 waxing machines. You can work at the same time when the traffic is long or you are in a hurry. Come on.
(5) 2 polishing machines. For the same reason.
(6) 1 ozone sterilizer or high temperature sterilizer. Ozone sterilizer is not as practical and dangerous as high temperature sterilizer.
(7) 1 foaming machine. This is for car washing.
(8) A number of buckets, towels and brushes.
7. System settings. Any company and enterprise should have an employee code, and use the system to restrain employees rather than the boss to supervise them. Specific rules will be provided below for your reference.
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