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The top 10 market research companies in the world

The top 10 companies in the global market research field are:

1. The Mielsen Company (VNU Group of the Netherlands) Subsidiary - Nielsen Market Research Company), with a total revenue of 3 billion euros in 2007;

2. IMS Health (American IMS Market Research Company), a total revenue of 1.412 billion euros;

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3. Taylor Nelson Sofres (UK TNS market research company), with a total turnover of 1.35 billion euros;

4. GfK (Germany GfK market research company), with a total turnover of 1.162 billion Euro;

5. The Kantar Group (Kantar Market Research Company, a subsidiary of the British WPP Advertising Media Group), with a total turnover of 1.135 billion euros;

6. Ipsos (France) Ipsos Market Research Company), with a total turnover of 927 million euros;

7. Information Resources (US IR Market Research Company), a total turnover of 557 million euros (2006);

< p> 8. Synobate (Synovate Market Research Company, a subsidiary of Aegis Group in the UK), with a total turnover of 544 million euros;

9. Westat (Westat Market Research Company in the United States), The total turnover is 297 million euros;

10. Arbitron (American Arbitron market research company), the total turnover is 214 million euros.

Several good market research companies in China:

AC Nielsen

GFK

Millward Brown

Ipsos

Zero Point

That’s all I know about the above

As for knowledge about these aspects: You can refer to the professional Books on market research; second, they are also related to statistics, psychology or marketing; third, you can go to the websites of these large companies to check some recruitment information to see what conditions they need, so that you can or What kind of knowledge is needed

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