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Is it necessary to test the brand shopping guide of Wanda Shopping Mall?
The main duty of a shopping guide is to help consumers make decisions and realize purchases. After purchase, we should also be responsible for tracking the service (mainly by telephone) and assisting technicians to complete the final construction for consumers, so as to ensure the gradual realization of the card content and form a good word-of-mouth effect in the minds of consumers. The role positioning of the shopping guide is very important in the process of customer purchase: first, find the correct positioning, imagine that this is a service expert and a marketing representative (organizer) who can guide customers to shop. Secondly, we should think according to the other party's thinking, be the representative and ambassador of the customer's position, think about the customer's needs, and make the customer feel that this product is the most suitable. Role positioning is a very important part of shopping guide skills. To become a qualified high-quality shopping guide, you need to master a series of basic skills such as product demonstration, operation skills and communication skills.
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