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Is there any qualification requirement for the feasibility study report?
Most feasibility studies belong to the field of engineering consulting. At present, the domestic engineering consulting qualifications from high to low are national grade A, national grade B and national grade C respectively. Consulting qualification is not necessary for the feasibility study itself, but according to the investment scale of the project and the requirements for auditors, the project organizer may be required to reflect a certain level of consulting qualification in the final written feasibility study report. Generally, units applying for project approval in county-level development and reform departments need to be prepared by units with Grade C engineering consulting qualifications when preparing feasibility study reports, which need Grade C or Grade B at the municipal level and Grade A at the provincial level.
What is the standard for compiling the feasibility study report? 1
As a feasibility study report of investment projects, only a comprehensive and in-depth demonstration of market, technology and economy, and corresponding conclusions and suggestions are put forward, can be a qualified feasibility study report and effectively serve the project decision-making; When it comes to the role of the market part, smart investment experts believe that market feasibility is the premise and premise of the other two parts; If the products or services provided by the project have no market prospect and are not feasible in the market, then the project is based on falsehood even if it is technically and economically feasible; The work of the market part determines the target market, actual and potential demand and competition degree of the product or service discussed in the feasibility study, and then determines the production scale and variety of the product or service; The basic data of economic calculation such as sales price and operating cost also determine the feasibility of financial evaluation indicators.
The market part of the feasibility study report compiled by Zhitou Company is mainly divided into two parts: market status survey and market future forecast;
I. Market survey
Market survey mainly includes five parts: market environment survey, technology development trend survey, market demand survey, product and price survey and competitiveness survey.
1. Market environment survey: including political and legal environment survey and economic and social environment survey; The investigation of political and legal environment mainly refers to the investigation of relevant national guidelines, policies, laws and regulations; Economic, social development, and environmental surveys are mainly surveys of gdp, national income, population composition, and price level, as well as surveys of national education level, ethnic geographical distribution, customs, occupation composition, religious beliefs, aesthetic concepts, and values;
2. Survey on technology development trend: it mainly includes three parts: survey on development trend of new technologies and new processes, survey on technical status of new products and survey on technical research policies; Among them, the survey of the development trend of new technologies and new processes is a survey of the latest technological trends at home and abroad, such as technological innovation and invention, new process development and so on. The investigation of new product technology is to investigate the design, quality, price and life of existing products at home and abroad; Technical research policy investigation refers to the investigation of national policies and plans for scientific research, technological development, high-tech industries and patents and inventions at home and abroad;
3. Market demand survey: it is to determine the actual demand and potential demand of the market by investigating the factors that affect the market demand, such as price, income, related commodity prices, consumers' purchasing power and preferences, policy changes, seasonal changes, advertisements and consumers' expectations of future prices;
4. Product and price survey: product survey refers to the survey of product packaging, specifications, convenience, durability, user evaluation, market share and other aspects; Price survey is to investigate the elasticity of supply and demand of product prices, the influence of national policies on prices, the choice of product pricing strategies and methods, and the possible reactions of users and competitors after price changes.
5, competitiveness survey: mainly to investigate competitors and products; The investigation of competitors mainly includes the investigation of their quantity, distribution, market share, product sales, production capacity, product cost, technology level, competitive strategies and means. The investigation of its products is mainly to investigate its product design ability, technological ability, quality, quantity, brand, cost, price, service and the development trend of competitors' new products;
Focusing on the content of market survey, the commonly used survey method is telephone questionnaire survey; Data survey method (open newspapers and magazines, Internet, etc. ); Inquiries (interview, telephone, discussion, etc.). ); Observation method (direct observation method, personal experience method, trace observation method, behavior record method) and experiment method;
Second, the future market forecast
The contents of market future forecast mainly include market demand potential forecast, market share forecast, resource forecast, price forecast and technology development forecast.
1, market demand potential prediction: it refers to the prediction of the purchasing power and investment of a commodity in a certain period and within a certain range, so as to grasp the dynamic trend of market development and total social demand, study the specific characteristics of social demand, determine the target market, and formulate a reasonable marketing plan in combination with the enterprise's own situation;
2. Market share forecast: refers to the percentage of the product sales of the enterprise in the total market sales of the product; It reflects the sales situation and competitiveness of enterprises; Not only predict their own products, but also predict the future development trend of similar products and substitute products;
3. Resource forecast: it is a forecast of the manpower, material resources and financial resources needed by an enterprise to produce a certain product; Generally predict the production capacity, raw material supply and its price, product quality and cost of enterprises;
4. Price forecast: it mainly includes the forecast of general price level, individual commodity price change, price system change trend, market commodity supply and demand balance, commodity cost change, market quotation, price elasticity, commodity life cycle and price change chain reaction.
5. Prediction of technological development: it refers to the prediction of the level, speed and trend of technological development in a certain range by scientific prediction methods around qualitative, quantitative, time and probability on the basis of fully occupying a large amount of information;
Around the content of market future forecast, qualitative and quantitative forecasting methods are often used; Among them, qualitative prediction mainly adopts manager evaluation method, expert opinion method and comprehensive opinion method; Sales staff estimation methods, etc. ; Quantitative prediction mainly adopts moving average method, exponential smoothing method, regression analysis method and seasonal variation method.
In short, with the increasing importance of the market part in the feasibility study report, customers have higher and higher requirements for the depth and breadth of the market part in the feasibility study report.
Direction and method of main body writing of feasibility study report II
Feasibility study report is a kind of practical style, which aims at whether a specific project is reasonable and feasible, and investigates and comprehensively analyzes the project before implementation to demonstrate its feasibility.
In order to reflect the feasibility of the feasibility study report, it is not necessary to pursue the unification of the writing mode of the feasibility study report in practical writing, but should strive to make substantive preparations for the feasibility of the project implementation around the positioning of the main writing of the feasibility study report.
First, demonstrate the necessity of project investment with solid words.
The feasibility study report is mainly based on the forecast of market demand, and mainly demonstrates the necessity of project investment and construction according to the results of market survey and forecast and related industrial policies, that is, why do you want to carry out this project? The author should elaborate and analyze the basis for determining the scale of the proposed project, as well as the market demand and development direction after the project is put into production.
Henan XXX Special Breeding Co., Ltd., founded in XXX, once made a feasibility study report on the development of ostrich breeding during the project demonstration. This report expounds the market prospect of ostrich breeding development in this way:
Because ostrich has many advantages mentioned above, such as rough feeding tolerance and strong adaptability, it conforms to the national industrial policy of developing' grain-saving' herbivores and has received strong support from the state.
Vice Premier Jiang Chunyun pointed out that when China Ostrich Breeding Development Association was established, State Councilor Chen clearly put forward the policy of "…".
It can be seen that the state attaches great importance to ostrich breeding and development.
Ostrich breeding and development is a new industry, which has only been developed for four years in China.
At present, there are only about 80,000 animals in the country, which are only in the primary stage of breeding and scale, far from meeting the requirements of commodity industry development.
According to the development plan formulated by China Ostrich Breeding Development Association, we will strive to form the embryonic form of China industry at the end of the 20th century, with the ultimate goal of forming a modern ostrich industry in China that integrates production, scientific research, education, processing and trade, and occupies a decisive position in the domestic and international markets.
There is no doubt that the writing of this feasibility study report is full of color here and its significance is sufficient.
This paper not only mentions ostrich habits again, but also implements the national industrial policy, quotes the policy of national leaders' speeches, discloses the key data of ostrich breeding status, and finally takes the future development goal of ostrich industry as a foothold.
Although the number of words is small, it comprehensively reflects the various factors of the necessity of project investment, indicating that the author of the report is careful in choosing words and strives for the feasibility of project implementation everywhere, which enhances the credibility of investment.
It is also necessary to list the relevant contents about the necessity of engineering construction in the feasibility study report of XX province 100MW solar photovoltaic power generation project:
In recent years, solar photovoltaic technology and photovoltaic industry have developed rapidly in the world. In the last five years, the average annual growth rate of solar cell production in the world is 49.5%, and the average annual growth rate in the last 10 year is 4 1.3% ... With the development of social economy, energy and environmental problems have attracted the attention of the whole society, and the development and utilization of renewable energy has become more and more urgent.
..... The United States ... and other countries have made long-term development plans to promote the development of photovoltaic technology and photovoltaic industry ... Although China's per capita and historical emissions are far lower than those of other developed countries such as the United States, as a responsible country, it is imperative to take more effective measures to alleviate this contradiction ... Therefore, accelerating the development of renewable energy such as solar photovoltaic power generation is an urgent task for the sustainable development of energy and environment in China.
Therefore, the development and utilization of solar energy is a strong support for energy conservation, environmental protection and the government's "Eleventh Five-Year Plan" energy conservation goals, which is of great significance.
Xx province is one of the provinces with the richest solar energy resources in China, and its power grid structure is reasonable. It is the most suitable province for developing large-scale and super-large photovoltaic grid-connected power stations in China.
At present, its photovoltaic power generation technology is relatively mature, and the project in the case is under active and orderly construction.
In the above report, the author, from a keen perspective, starts from the development status of photovoltaic industry in global solar, elicits the development demand of energy and environment, talks about the positive practices of various countries to promote photovoltaic industry, and finally points out the responsibility that China should do and the supporting significance of photovoltaic industry to realize the energy-saving goal in the 11th Five-Year Plan.
Through the writing of this article, we deeply feel the necessity and urgency of implementing the "solar photovoltaic power generation project".
At the same time, we can also see the ideological content, progressive structure and meticulous wording of the author. Undeniably, these solid writing elements stem from the author's understanding and grasp of the core content of the feasibility study report.
It can be said that solid written expression contributes to the success of the main writing direction of the feasibility study report.
Second, the scientific nature of project prediction is reflected in diversified ways.
In addition to explaining the necessity of project investment, the feasibility study report also needs to reflect the scientific nature of the project prediction in its main contents, which requires the author to measure the value of the project from the perspective of resource allocation and evaluate the future value of the project in achieving regional economic development goals, effectively allocating economic resources, increasing supply, creating employment, improving the environment and improving people's lives.
Because of the particularity of forecasting science and technology writing, there is often a connection between data and words. In order to clearly and perfectly express the guiding role of this part of the main content, the author of this paper believes that writers should try their best to use diversified methods to obtain good writing results.
In this respect, the writing part of the feasibility study report of XX province 100MW solar photovoltaic power generation project is also a successful example.
The characteristics of diversified writing are reflected in many places in the report. The following is the author's diversified expression that the construction of this project can save energy, protect the environment and support the government to achieve the energy-saving goal in the Eleventh Five-Year Plan. These contents should give us some useful writing inspiration.
When making a scientific prediction of the project, the feasibility study report must be: the data used are obtained on the basis of investigation and study; Theory and principle itself can stand the test of practice; The applied method is scientific.
However, writing in pure words alone is not convincing enough. The complexity of writing objects requires us writers to explore all the diversified factors that can sublimate the theme and write a forward-looking feasibility study report while understanding the writing content and clarifying the writing ideas.
Third, analyze the risk of the project with pragmatic brushwork.
Project risk analysis is an important part of the main content of feasibility study report.
There are risks of different degrees and factors in the construction of any project.
For example, market risk, technical risk, financial risk, organizational risk, legal risk, economic and social risk and so on.
As the author of the feasibility study report, we must analyze and evaluate the predicted risks with an objective and pragmatic attitude, and formulate feasible countermeasures to avoid risks, so as to ensure the comprehensiveness of the project demonstration and provide a basis for the risk management of the whole project process.
In the feasibility study report of ×× (national) economic and technological development zone with an annual output of 1 10,000 tons of copper-aluminum composite pipe project, the possible risks of this project are analyzed as follows. The first is market risk analysis:
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